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Project management, agile management, product management
Constructing diversified thinking mode

1, project management knowledge system

Project-based thinking and planning drive.

2. Agile management knowledge system

Agile thinking and value drive

3, product management knowledge system

Product thinking and user-driven.

The deeper the cognition, the wider the boundary.

Project Management in VUCA Era —— "Learning" and "Innovation"

Learning is the eternal source.

VUCA era:

Variability: things change quickly, so we must also react quickly.

Uncertainty: Not everything can be predicted accurately, so we need to learn to deal with all kinds of unexpected things.

Complexity: Things may have multiple dimensions, so we must know everything.

Ambiguity: Things may not be what they seem, so you must act quickly.

The core idea of modern project management is that everything is a project and everything will become a project.

The characteristics of modern projects are: shorter life cycle, higher technical content, more and more cross-disciplinary and infiltration, more and more personalized project requirements and more and more stakeholders involved.

The core idea of modern project management is to do the right thing; Do things right; Do the right thing. Satisfy all stakeholders.

Nokia CEO: We didn't do anything wrong, but somehow, we failed.

The cruelty of market competition lies in: in the market, we can't tell who is our opponent and who is our friend.

Failure is not because you did something wrong, but because others did something right.

Nothing wrong =/=? Do the right thing

Founder of RT Mart: We beat all our opponents, but lost to the times.

Everything is changing, everything will change.

Time is money and efficiency is life? Demand is money and market is life.

"The customer is God", "If the customer is wrong" and "Please go back to the first sentence", your needs are my mission.

Jobs: "In fact, customers have no idea what they need."

Strategy determines success or failure, and details determine success.

Do things correctly: find the most efficient way to do things, and find the best way, method and tool to achieve the goal.

You don't have to know, but you don't have to know that others know.

Standing on the shoulders of giants, the purpose is to make yourself a giant.

It is because of love that we strive to find the gap.

"Innovation" can take the lead in avoiding competition.

The spark of innovation often comes from "cross-border and breakthrough"

It's a pity that you don't work hard enough, but it's a pity that people who are better than you work harder than you.

Knowledge is a ladder, and only through learning can we keep moving towards the high end of knowledge, and learning is endless.

Five levels of knowledge:

1, data and information: it can be used by me.

2, experience: you can take fewer detours.

3, wisdom: can make a difference.

4. Theory: ahead of the industry.

Step 5 think

Hand-painted mind map

Cross the ditch

There are no successful enterprises, only enterprises of the times.

Don't hit the noodles with dots, take the noodles with dots.

Do a good job of demand analysis with "demand instantiation"

Set up the system, find the user, ask the purpose, draw the scene, and set up the function.

Kai-fu Lee: 10 years later, 5% of human work will be replaced by ai.

Works of art cannot be replaced by machines.

Everyone has a dream to change the world.

Follow the worldly fame and fortune, and hide the inner martial arts feelings.

The road of product transformation:

(auxiliary) daily habits

Method (external)

Internal thinking exercise: result-oriented, data-driven, logical thinking.

Result/goal orientation

1, a reasonable measure-quantitative+qualitative

2. Focus on key issues and decompose the plan.

Cherry road model

What kind of car are you?

Logical thinking:

Abstract thinking, abstract the characteristics of things, and summarize the essential characteristics.

Segmentation and deconstruction, using enumerated and independent points to describe things structurally;

MECE principle of structured analysis;

Mutual, mutual

E: Exclusive, exclusive.

C: collective collection

Detailed, trap

Deduction and induction:

Induction is from special to general.

Deduction is from general to special.

Recommended books:

The beauty of the system? Systematic thinking of decision makers "

The principle of golden pagoda

Mckinsey's Problem Analysis and Solution Skills

Data driven products

Creativity (Construction) Product (Measurement) Data (Analysis) Creativity

daily habits

Cultivate curiosity and analyze competing products.

Voice of customers (VOC)

Carnot model