Qichen is a domestic joint venture, that is, a domestic civilian car separated from a joint venture car. It is an independent brand, but the technology of Qichen brand models basically comes from the technical platform of Dongfeng Nissan discontinued models. Qichen brand originally had a slogan: Qichen came from Dongfeng Nissan, when Qichen brand was a joint venture independent brand. Today's Qichen is out of the embrace of Dongfeng Nissan, and now it belongs to its own brand, called Dongfeng Qichen, which belongs to the limited jurisdiction of Dongfeng and sits with Dongfeng Nissan. Extended data:

1, Dongfeng Qichen takes the corporate mission of "creating value together and seeking common well-being", fully implements the service concept of customer first, and is committed to building a high-value automobile brand worthy of consumers' trust, integrating world-class advanced technology, and opening the brand dream of a happy and high-quality automobile life for mainstream consumers in China. The LOGO of "Qichen" takes blue as the background color, symbolizing deep dreams; Morningstar: Morningstar is the origin of Dongfeng Qichen. 2. In terms of new energy vehicles, Qichen aims to become a leader in the field of pure electric vehicles in China, and pragmatically and efficiently promotes the commercialization of pure electric vehicles with a three-step strategy.