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Development of Zhejiang TV Station
1 960 65438+1October1,Zhejiang Satellite TV started broadcasting. 1993, Zhejiang TV 2 starts broadcasting-call sign: "Qianjiang TV Station". 1 994 65438+1October1,Zhejiang TV station went online and replaced with a new logo. 1995 Zhejiang Cable TV started broadcasting. 1996 Zhejiang Cable TV 2- Zhejiang Cable Economic Station started broadcasting; The call sign of CATV 1 station was changed to: Zhejiang Cable Entertainment Station. Zhejiang TV launched a travel edition and applied for a travel channel, but it was rejected. 1997 Zhejiang TV Channel 28-Zhejiang Education TV started broadcasting. 1999 Zhejiang Cable Public Channel was launched, and the call sign of Zhejiang Cable Entertainment Station was changed to: Zhejiang Cable Entertainment Channel; Call sign of Zhejiang Cable Economic Station changed to: Zhejiang Cable Economic Channel. From June 5438 to 10, 2000, Zhejiang TV Station took the lead in implementing the merger reform of three provincial TV stations in China, completely merging the three provincial TV broadcasters, namely Zhejiang TV Station, Zhejiang Cable TV Station and Zhejiang Education TV Station, and implementing the system reform, channel integration and optimized configuration of the six TV broadcast channels originally managed by wireless and cable stations. New Zhejiang TV Station is the first TV station in Chinese mainland to cover both wireless and wired transmission modes. On 200 1, 1, 1, 65438, 1, 20065438, 65438, 65438, 65438, Qianjiang TV changed its call sign to: Qianjiang Metropolitan Channel of Zhejiang TV Station; The call sign of Zhejiang Cable Economic Channel is changed to: Zhejiang Satellite TV Economic Life Channel; The call sign of Zhejiang Education TV Station was changed to: Zhejiang TV Station Education Science and Technology Channel; The call sign of Zhejiang Cable Entertainment Channel was changed to: Zhejiang TV Film and Television Culture Channel; Call sign of Zhejiang Cable Public Channel changed to: Zhejiang TV Sports Health Channel. On June 65438+1 October1day, 2002, Zhejiang TV News Integrated Channel officially changed its call sign to: Zhejiang TV News Integrated Channel, and the text below the logos of the other five channels was replaced by Arabic numerals representing the serial numbers of each channel:

Qianjiang City Channel is ZTV-2;

The economic life channel is ZTV-3;

The educational science and technology channel is ZTV-4;

The film and television culture channel is ZTV-5;

The sports health channel is ZTV-6. On June 65438+1 October1in 2003, the call sign of the news comprehensive channel of Zhejiang TV Station was changed to Zhejiang Satellite TV; The channel of Zhejiang Public TV Station started broadcasting, with serial number ZTV7. On June 1 day, 2004, the digital TV channel of Zhejiang TV Station was launched. 65438+February 18, Zhejiang Satellite TV Children's Channel was launched with serial number ZTV8, which is the first children's channel with full three-dimensional animation packaging in China. The mascots are Xiao Zhi Tortoise, Thunderbolt Rabbit and Xiaolong. And launched an animated film "Fairy Tale Zoo" based on them. On September 5, 2006, all nine channels of Zhejiang TV Station were revised:

ZTV- 1 Zhejiang Satellite TV continues to use the blue logo without any label (now the four white words "Zhejiang Satellite TV" are written on the right);

ZTV-2 Qianjiang Metropolitan Channel changed the logo color to silver, and continued to mark ZTV-2 below;

ZTV-3 Economic Life Channel changed the logo color to red, and continued to mark ZTV-3 below (there are four white words "Economic Life" written on the right);

ZTV-4 education science and technology channel changed to orange "Z" 4 stars;

ZTV-5 Film and Television Culture Channel changed the logo color to rose red, and continued to mark ZTV-5 below and changed the call sign to Zhejiang TV Film and Television Entertainment Channel (now the four white words "Zhejiang Film and Television Entertainment" are written on the right);

ZTV-6 Sports Health Channel changed the logo color to green, and continued to mark ZTV-6 as the people's livelihood leisure channel of Zhejiang Satellite TV and the first people's livelihood channel in China.

ZTV-7 public channel changed the logo color to golden yellow, and continued to mark ZTV-7 below;

ZTV-8 children's channel changed the logo to golden Z, red, green and blue logo (except for the blue background, it was changed to Zhejiang Satellite TV children's program red, yellow and blue logo);

Zhejiang Satellite TV's World Channel for Studying Abroad joined the sequence of Zhejiang Satellite TV, serial number ZTV-9, and continued to use the Blue Earth Z logo. In 2007, Zhejiang TV International Channel, serial number ZTV- 10, marked blue Z, subscripted Zhejiang International. The public channel of Zhejiang TV Station merged with some programs of ZTV4 Zhejiang TV Station Education Science and Technology Channel, and the call sign was changed to Zhejiang TV Station Public New Countryside Channel. In 2008, Qianjiang City Channel of Zhejiang TV Station released the slogan: The tides of Qianjiang terraces rise and fall. And replace the logo with a blue Z logo on a white background. In August, Zhejiang Satellite TV brewed a revision and proposed to watch Zhejiang Satellite TV in the post-Olympic era. On August 26th, the new concept of Zhejiang Satellite TV was unveiled with the call sign: Zhejiang Satellite TV China Blue. 20 10 the easy-to-buy family shopping company, jointly funded by Zhejiang TV and Jiangsu TV (now independently produced by Zhejiang TV), used the leisure time of ZTV3 and ZTV8 to broadcast the easy-to-buy family shopping column, which was approved by the State Administration of Radio, Film and Television and became the 1 1 program of Zhejiang TV, with the call sign: Zhejiang TV easy-to-buy channel. The Qianjiang Metropolitan Channel was revised, and the logo was changed to a pentagonal "Z" transparent logo, and the word "Qianjiang" was added on the right side, with the slogan: Tidal Qianjiang Terrace. ZTV-9 Study Abroad World and Digital Times Channel has joined the new youth media under ZTV-4. ZTV-6 Minsheng Leisure Channel was renamed as Channel 6, and the logo was changed to "6" with green background. When broadcasting, it appears alternately with the original green "Z" logo (now the first five words of the "Everyday Channel 6" advertising language are reused). 20111ztv-4 changed the slogan "educational technology channel created by new youth" to "educational technology channel created by new youth".

Digital Times Channel of Zhejiang TV Station has joined the channel sequence with the serial number ZTV- 12, and continues to use the blue number "Z". 20 14 10 15, 8 terrestrial cable TV channels under Zhejiang TV Station began to broadcast simultaneously in HD and SD (only broadcast on Zhejiang Huashu Digital TV). 20 15 Zhejiang Satellite TV Children's Channel celebrates its 10th anniversary. 2065 438+06 3 18 Zhejiang Satellite TV's public new rural channel was changed to a public news channel with blue Z logo (the same as Zhejiang Satellite TV) and subscripted public news.