How to open up a new front of network ideological and political education Abstract: The rapid development of network information technology has had a great and profound impact on ideological and political work in colleges and universities. Based on the practice of ideological and political work and the analysis of the characteristics of the Internet, this paper discusses the opportunities and severe challenges brought by networking to ideological and political work in colleges and universities, and puts forward some countermeasures to open up new positions of ideological and political education in colleges and universities for discussion. Keywords: network; Ideological and political education; Opportunity; Challenge; Countermeasures After the Central Committee of the Communist Party of China and the State Council issued the Opinions on Further Strengthening and Improving the Ideological and Political Education of College Students in October 2004, a national conference on strengthening and improving the ideological and political education of college students was held in June 5438+1October 2005. Both the Opinions and the meeting proposed to "actively occupy the new position of network ideological and political education" and "comprehensively strengthen the construction of campus network to make the network an important means to carry forward the main theme and carry out ideological and political education". This puts forward a new and important topic for ideological and political educators in colleges and universities in China. Although the Internet started late in China, it has developed rapidly and has penetrated into all walks of life. China Internet Network Information Center (CNNIC) released the15th statistical report on China's Internet development on June 5438+/October 09, 2005. By the end of 2004, there were 94 million Internet users in China, including 42.8 million broadband users and 41600,000 computers. There are 430,000 domain names and 660,000 websites registered under CN. It is predicted that in 2005, the number of Internet users in China will reach 654.38+0.2 billion, surpassing the United States to become the country with the largest number of Internet users in the world. However, in 1997, this figure was only 620,000, which was more than 50 times of/kloc-0 in seven years. In colleges and universities, the online rate of college students is nearly 100%. It can be said that colleges and universities in the 2nd/kloc-0th century are the forefront of China's social interaction, and the Internet will have more and more influence on college students' behavior patterns, values, political attitudes, personality psychology, moral and legal concepts, etc. Therefore, how to deal with the challenges brought by the network era to ideological and political education in colleges and universities, seize the opportunity, promote ideological and political education in colleges and universities into the network, and build a new position of ideological and political education in the network is an important topic of ideological and political education in colleges and universities at present. First, the new opportunities brought by networking to ideological and political work in colleges and universities. The Internet is called the "fourth media" after newspapers, radio and television. As a brand-new media and advanced scientific and technological means, it has brought many conveniences and opportunities to ideological and political education. (1) The extensiveness and cross-temporal nature of network information content have expanded the educational space of ideological and political work in colleges and universities unprecedentedly. The theoretical course of ideological and political education is the main channel of ideological and political education for college students, which needs a lot of information support. At present, the common problems are that the amount of information is small, the vision is not wide enough, the content is old and single, and it lacks sufficient persuasion and attraction, which greatly weakens the effectiveness of education. The content of network information dissemination is very rich, involving politics, economy, culture, science and technology, sports, health and other fields, which provides rich resources for ideological and political work, expands the field of ideological and political work, and provides a new open environment and broad space for effectively strengthening students' ideological and political education. The trans-temporal nature of network information mainly means that information dissemination has no time and space restrictions, and all kinds of information can be obtained online 24 hours a day. People from different universities, different regions and even different countries can share resources and exchange ideas with each other through the Internet. This breaks the time and space limitation of the development of ideological and political work in colleges and universities. Through the network, school education, family education and social education can form a real joint force. With the popularity of the Internet, the network of ideological and political work in colleges and universities can be connected with government agencies, families and enterprises, which provides convenience for all sectors of society to participate in ideological and political work in colleges and universities and is conducive to the formation of a strong joint force of the whole society to care for and support ideological and political education of college students. (2) The rapidity and immediacy of network information greatly enhance the timeliness of ideological and political work in colleges and universities. The timeliness of ideological and political work in colleges and universities is very important, and the key to timeliness is to collect, transmit and use information quickly. Only by being "quick" can we put our work ahead and gain the initiative in ideological and political work. Computer network is called the "superhighway" of information, and its application and rapid development enable us to quickly and conveniently grasp the information in the field of ideological and political work in colleges and universities. Because of the high speed of information transmission, people can discuss problems and exchange ideas and information face to face even thousands of miles away, which overcomes the obstacles caused by natural conditions and geographical environment and shortens the distance between time and space, thus greatly improving the utilization rate and work efficiency of information resources for ideological and political work in colleges and universities. (3) The flexibility and interactivity of network information forms will create new channels and means for ideological and political work in colleges and universities. The traditional way of ideological and political work in colleges and universities is basically a blackboard, a piece of chalk, a book and a mouth, which is difficult to be attractive and infectious in the network information age. The communication form of network information is not only words, but also sounds, pictures, animations and even illustrated pictures. This multimedia technology not only brings brand-new changes and expansion to the means, methods, conditions and effects of ideological and political work, but also enables students to perceive a variety of senses at the same time, and greatly changes the traditional ways and means of ideological and political work in colleges and universities that have been followed for many years. Students can see, listen, hand and brain online. (D) Using the openness and selectivity of network information is conducive to the ideological and political work in colleges and universities to build a new model of modern education with students as the main body. In the ideological and political work in colleges and universities, the network ideological and political work is organically combined with the opposition education method, so that students can change their subordinate position in education in the past and give full play to their enthusiasm and subjective initiative. Through the internet, students can freely choose teachers and topics of interest, and establish a multi-directional interactive learning and education network with teachers and other students. In addition, the network ideological and political work has a strong man-machine interaction, which can highlight students' subjective characteristics, help strengthen interpersonal communication, and fully reflect the essential characteristics of "self-education" and "self-help" of college students' ideological and political work. Second, the new challenge brought by the network to the ideological and political work in colleges and universities is a double-edged sword, which not only provides a rare opportunity for the ideological and political work in colleges and universities, but also brings severe challenges. All kinds of harmful information on the Internet pose a serious threat to the growth of college students. Network information is mixed, so it is difficult to get strict management control. This makes the network not only a treasure house of information, but also a garbage dump of information. All kinds of network information can be described as colorful, with academic information, entertainment information, economic information, all kinds of reactionary, pornographic and violent online games, and even some anti-science and pseudo-science information mixed together. Various websites, chat rooms and so on are dizzying, and some information rubbish is sent from time to time. Because of their shallow experience, strong curiosity and immature thoughts, college students often lack vigilance and discrimination ability against some harmful information and are easily corroded by it. Network is an endless world, and all kinds of social forces are trying to occupy a place, so it is easy for college students to come into contact with any kind of culture and thought. At present, the United States and other western developed countries account for 95% of the information flow, while China's information flow is less than 1%. This has formed a global communication system with western ideology and culture as the core. They tried to infiltrate ideology through the internet and compete with our party for the younger generation. Therefore, in such a diversified world cultural circle in the network age, how to adhere to the unification of guiding ideology among college students and how to cultivate and carry forward the spirit of the Chinese nation is a new topic that needs to be seriously studied and solved in ideological and political work in colleges and universities. How to solve this topic is directly related to whether college students can grow into useful people and to the future and destiny of the Chinese nation. (2) The serious influence of the Internet on ideological and political education in colleges and universities. The appearance of Internet poses a severe challenge to the traditional ideological and political education methods. The traditional propaganda and education that only depends on teachers standing on the podium to make reports and read documents can no longer meet the needs of ideological and political work in the new period. On such an equal and interactive platform built by the network, college students' subjective consciousness will be greatly mobilized, which will affect their cognitive style and acceptance style, which will have a very prominent collision with the traditional one-way indoctrination of authority in colleges and universities. Under this influence, the traditional indoctrination education is not only difficult to be accepted by students, but may even produce rebellious psychology. In addition, the Internet is interactive and equal, and people-to-people dialogue can be openly realized anytime and anywhere. College students no longer just accept the indoctrination of ideological and political workers unilaterally, but demand equal communication, which poses a severe challenge to the authority of ideological and political workers. The emergence of Internet technology inevitably requires political workers in colleges and universities to update their knowledge structure, change their ways and methods, and enhance their new skills in carrying out ideological and political work by using the Internet. (C) the virtual nature of the network may make the ideological and political education in colleges and universities virtual. Network is a virtual society, like a pair of invisible magnetic fields, which deeply attracts college students and exerts a subtle influence on them. Entering the internet is like stepping into the global village. The communication of college students on the Internet is completely different from the traditional social communication. On the Internet, the gender, age and identity of college students can be concealed, which makes online communication more hidden, open and mysterious. The binding force of traditional social moral norms is relatively weakened on the internet, which also makes it difficult for educators to effectively monitor college students and easily leads to the weakening of college students' moral consciousness. In addition, on the Internet, college students can travel around the world without leaving home, shop online, make friends online, have fun online, and live a completely virtual life. It is easy to find space to play a role and various "confidants" online, thus gaining a sense of accomplishment and satisfaction in interacting with others, which may lead to bad psychological barriers. Such as interpersonal barriers, personality barriers, emotional entanglements, security anxiety, such as onlineness, Internet addiction, puppy love, cyber violence, fraud, cyber sex, personality alienation and so on. At the same time, because people rely too much on the Internet to communicate and communicate, the chances of direct meeting are reduced, which leads to indifference of moral feelings, and college students will psychologically reject traditional ideological and political education. Due to the uncertainty of identity and the inconsistency between the dual roles of network society and real society, ideological and political workers in colleges and universities will feel that there is nothing to do and nowhere to go, and they are at a loss what to do, which may make ideological and political education work unresolved. Third, do a good job in network ideological and political education in colleges and universities. Ideological and political workers in colleges and universities must face up to the opportunities and challenges brought by the network to ideological and political work in colleges and universities, face up to difficulties, actively explore the laws of the network, and actively occupy and open up new positions in online ideological and political education. (A) ideological and political workers in colleges and universities should strengthen their own network technology learning and training, and improve their ability to master and use network tools. Ideological and political workers in colleges and universities should not only have theoretical knowledge and practical experience in ideological and political work, but also learn, master and apply network knowledge as soon as possible, and have certain scientific and technological awareness and innovation ability. Colleges and universities are the forefront of networking, and college students are the most active groups on the network. However, at present, most ideological and political workers in colleges and universities in China are not as good as students in network technology, spend less time online and have a low level of webpage production. Few people know how to use multimedia-assisted teaching, so that some comrades have not been exposed to the "network" so far. Therefore, ideological and political workers in colleges and universities must face up to their own shortcomings, keep pace with the times, spur themselves, learn new knowledge and skills about the network with an open mind, and actively adapt to the requirements of the network. Colleges and universities should create the necessary conditions. On the one hand, they should encourage ideological and political workers to "contact the Internet" more. On the other hand, it is necessary to strictly assess their mastery of network knowledge as an important basis for evaluating professional titles and work. Only in this way can we truly combine the network with ideological and political education, let educators know about the network, understand the network, finally operate and control the network, and make better use of the network to carry out ideological and political work. (2) Strengthen the construction and management of campus websites and establish an online ideological and political education base. At present, most colleges and universities have their own campus network, but they don't pay enough attention to online ideological and political education. We must adhere to the guidance of Deng Xiaoping Theory and Theory of Three Represents, put ideological and political education in a prominent position in the network work, adhere to the simultaneous development of morality, intelligence, physique and beauty, and always insist on building the website into an important position to carry forward the main theme and carry out ideological and political education on the network. First of all, we should strengthen the ideological and political work on campus websites, and take the lead in establishing a special "red" website for ideological and political work if conditions permit. In recent years, Tsinghua University, Fudan University, Huazhong University of Science and Technology and other universities have actively explored new ways and methods of online ideological and political education and strengthened the guidance of online positive education. In view of students' desire for ideological exchange, online discussions, online psychological clinics, online class meetings, etc. And consciously let full-time and part-time ideological and political educators participate as virtual tutors to guide students to distinguish right from wrong, so as to achieve the purpose of ideological and political education and receive good educational results. Secondly, we should strengthen the attraction of the website. Influenced by the traditional ideas, habits and methods of ideological and political work, most colleges and universities that set up websites only put the contents of their own radio stations, school journals and TV stations online, lacking the research on the laws, characteristics and advantages of online ideological and political education, resulting in a lot of online content, but few can really play the initiative and combat effectiveness of online ideological and political work. Therefore, college websites should consider how to attract young college students, because websites without click-through rates are lifeless. To enhance the attraction, it is necessary to study the interest characteristics of young students, enrich the content of network information, combine education with service, and provide more information and services for college students with rich content and vivid forms, so as to make them close to reality, life and college students, thus serving and uniting college students. Otherwise, the ideological and political work website is just a decoration. The third is to strengthen the standardized management of campus network information. Correctly use technical, administrative and legal means to effectively strengthen management and prevent all kinds of harmful information from spreading on the Internet. Carry out online legal publicity, enhance college students' legal concept and create a good campus network culture atmosphere. Strengthen the construction of network information work team, and cultivate and build a network information work team in colleges and universities that combines full-time and part-time jobs. In accordance with the principle of territorial centralized management and "who is in charge, who is in charge and who is responsible", we will further strengthen the leadership of network work and strive to increase the investment in people and money in network ideological and political education. (3) Establish and implement new ideas and new models of ideological and political education in colleges and universities that adapt to the development of the network. The ideological and political education in colleges and universities in the network era should strengthen the innovation of working methods, get rid of the traditional simplistic and rude practices such as preaching, replacing teaching with approval, replacing teaching with punishment and replacing teaching with punishment, implement the effective principles of ideological and political education in the network era such as democracy, equality, interaction, positive education and positive guidance, and dare to explore and establish new educational concepts and models to achieve consistency. First of all, adhere to the combination of education and self-education, and adopt the educational method of combining interaction and initiative. That is to say, in the network environment, teachers and students should be disseminators and receivers of information, and educators and educatees of ideological and political work. It is necessary to adopt one-way static mode such as "online visit" and two-way dynamic mode such as "online chat". Of course, this also requires ideological and political educators to bear in mind their own responsibilities and not be covered up by the virtual and equal network, otherwise they will fall into a passive position and not get the due results. In the process of interaction, we should strive for initiative and positive guidance, take the mainstream information as the positive orientation, help students improve their ability to identify and select various network information, build a "firewall" for students, create a "green channel", and make themselves a mentor and reliable online friend of college students' ideological and political education. Secondly, we should combine ideological and political education with psychological teaching. The forming process of college students' thoughts and psychology is unified. From the psychological point of view, both the formation of healthy personality and the cultivation of noble thoughts are the result of the interaction of various psychological factors, such as knowledge, emotion, will, need, motivation and personality. The forming process of thought is a psychological process to realize the leap from sensibility to rationality through repeated practice-cognition-practice. The task of ideological and political education in colleges and universities is to help and guide college students to cross this psychological process and establish correct ideas and values. The secrecy of network communication and the recklessness of speech have undoubtedly opened a window for teachers to understand the hearts of college students. Therefore, we should start with psychology, grasp the law of the formation, development and change of college students' ideology by network means, and optimize college students' psychological quality and promote their physical and mental health and all-round development through comprehensive deconstruction and reconstruction of college students' ideology and psychology. Thirdly, educators should change their roles and become intimate friends of students. In the network era, the status of ideological and political educators and educatees in colleges and universities will change, and the role of educators as "soloists" will transition to the role of "accompanists". They will discuss with students equally and democratically, and guide students to form correct positions and viewpoints to face the society. This requires ideological and political educators to put down their airs, change their roles and take the initiative to be close to students. Actively seek emotional resonance, psychological closeness and spiritual communication with students. We should combine solving students' grievances with practical problems in study and life. Actively organize various class collective activities, cultivate college students' spirit of cooperation, make up for the shortcomings of international communication in the "network society", and implement and embody online ideological and political education into practical actions. Network ideological and political education is a new educational method with the characteristics of the times. Doing this work well is the general trend and the unshirkable responsibility of ideological and political workers in colleges and universities. It should be pointed out that we emphasize the need to strengthen the ideological and political work on the Internet, not to ignore the traditional ideological and political work. We can't emphasize tradition over network, and we can't emphasize network over tradition, both of which have their own advantages. We should foster strengths and avoid weaknesses, organically combine the two, and strive to train generations of college students in Qian Qian to become qualified builders and reliable successors of the cause of Socialism with Chinese characteristics.