Founder of Jaeger-LeJaeger-LeJaeger-LeJaeger-LeJaeger system: the key to wisdom. Jaeger system is also called Interlead Company. It was founded by American Dexter Jaeger. This is a joint venture between a millionaire and an adult training university without walls. This company provides all kinds of training and consulting services all over the world, providing the latest books, tapes, CDs and training services in the world. It embodies the wisdom and valuable experience of successful people in the world. Its training content is in a leading position in the world marketing field. Dr Paul Kang En, a famous American columnist, wrote in his book Immortal Dreams: Jaeger leads the largest customer network recognized in Amway's global marketing system, and hundreds of free entrepreneurs and thousands of marketing representatives hope to be led by Jaeger. because

Few people doubt that his system has created greater success for more people in a longer time than other systems. "Jaeger System is headquartered in South Carolina, USA.

The development of everything is a process of vision, and Jaeger's system is not very big at first. He had a slow growth experience.

1964, Jaeger was just a truck driver delivering beer. Only with a high school education, he joined Amway and registered as an ordinary sales representative. The situation in the United States from 1964 to 1974 is like a hundred schools of thought contending in China during the Spring and Autumn Period and the Warring States Period. All Amway marketers try their best to establish their own Amway career, and everyone has different styles.

At that time, Jaeger gradually began to form his own style and management views through some tempering and summary of this business. With the rebirth of Jaeger's young Amway career, he began to emphasize several career principles, first put forward the concept of system operation, and established Jaeger's system in 1973.

Dexter Jaeger and his wife Roland now provide millions of people with information and training in business operation, economic management and family in more than 90 countries and regions around the world, so that thousands of people can reap the double harvest of their careers and families. Up to now, these principles have developed into a symbol of his unique style and have been followed as a solid foundation of Jaeger's system.

Cultural concept

Jaeger emphasized the concept of providing high-quality goods for human beings and providing personal entrepreneurial opportunities for those who are willing to achieve economic independence and freedom. Systematically teach * * * how to learn, how to be a person, how to do things and how to get along with each other, and improve the ability and quality of each * * * and the team as a whole. By recommending best-selling books to others, recommending the education and training plan and business philosophy of this system, telling people how to use the business method of this system to carry out this business on the platform provided by direct selling companies (manufacturers); At the same time, the membership card of the direct selling company is recommended, and a consumer network is established. The products of suppliers circulate in the network, and the off-site (pipeline) income is obtained from suppliers (manufacturers).

Jaeger's system purpose:

It is to make everyone have the ability to realize their dreams and their life goals. This is based on the fact that you should devote yourself to a system that has been proved to be successful by practice, and you should use the spirit of "helping others and helping themselves" to achieve it. Systematic emphasis on individual independence, absolute integrity and family value; It also emphasizes that all benefits should be obtained in accordance with morality, law and ethics. By strengthening people's trust and commitment to the ideas and principles of personal entrepreneurship, we can achieve real personal economic independence.

Operation mode:

In the past, Amway thought that 80% of its sales came from external sales and 20% came from its own use. This can be seen from Dewey's early speeches. He advocated sales and promotion. However, Jaeger first proposed to switch these two ratios. He believes that 80% comes from members' personal use and 20% comes from product promotion. He wants to set up a private network. He thinks that people are born not to sell. No one is born to ask for help, but everyone likes to be asked.

The first idea of Jaeger's system is that if 80% performance is based on violating human nature, then such performance is unstable. It is human nature that products are for personal use and really love them. What is a market? A good product is the market.

The second distinctive idea of Jaeger system is to pay attention to training. The cornerstone of Amway is products, which are very good, but what if we only attract customers through products? You know, not every customer is 100% loyal, so many advertisements, so many high-quality products, so many good brands like Leiguan Ear, why choose yours? Mr. Jaeger believes that it is not enough to maintain the relationship with them only by products. We must cultivate our consumers. What is certain is that without the training of this business, we can't operate and develop sustainably.

The third idea is that a "tool flow" must be established. After reaching a certain level, Jaeger lingered for many years. He discussed why it is difficult to expand after reaching a certain level. He found that personal strength is often a tool for system specialization: books, tapes, CDs and VCDs are all limited, and unless you can be copied yourself, your business can only be expanded. But how to copy yourself and how to improve efficiency? He said that I might as well print the excellent voice of each of us in a book, record it on tape and make a video. In this way, each of us broadcasts in many parts of the country at the same time, so this is called a tool. It is especially needed when a new market has just been developed. As a * * *, you can't always be with your players. What helps you the most is that you have been accompanying them with all kinds of tools and materials of our system, so you should be prepared as much as possible.

Under the guidance of this marketing concept, Jaeger's system adopts the operation mode of interactive cooperation process, that is, the consumer (customer) cooperates with the company (manufacturer, education system), uses the stage built by the company for him, and can realize economic independence and freedom through his own efforts, and can work part-time and build a consumption network with the company anytime and anywhere, and this consumption network belongs to the consumer (customer) and can be inherited. Then, according to the consumption amount of the consumption network, it is a marketing method of getting more for more work.

System features: President of Intel Corporation: Jeff Jaeger

To sum up, we can see ten outstanding features of Jaeger system:

1. is the most primitive, largest and very good in Amway;

Vice President of Interlead Company: Dole Jaeger 2. Strictly copy the successful model and maintain the integrity of the consultation line;

3. Have a sense of responsibility and mission;

4. Pay attention to commitment, trust each other and establish close personal relationships;

5. Provide the latest and richest consultation to inspire and influence people's way of thinking and behavior;

6. From self-use to sharing, establish a self-use customer base without hard sales promotion (always consider each other's needs and interests); Steve Jaeger, Vice President of Intel Corporation

7. People-oriented, pay attention to training, and improve personal ability in all directions;

8. Always put dreams first, and dreams will always be the first theme of the system;

9. Specialization, collectivization and industrialization;

10. Help everyone who is willing to work hard and build an active, United and friendly cooperation team.

System achievement

1978, Jaeger Network was formally registered as an Internet service company in North Carolina, USA. Since then, Jaeger Network has brought the operation of personal network into the track of enterprise development.

1998 The Internet has successfully entered China, carried out adult non-academic quality education in Chinese mainland, provided us with all kinds of consultation and services, provided all kinds of books, tapes and training, and helped people understand the changing society, seize the opportunity of career, and achieve success in career, family and society. Most courses are provided free of charge by local branches, and some audio-visual materials and books are published by famous domestic publishing houses entrusted by the company, many of which have become social bestsellers.

Jaeger sublimated his career to the height of art, and the annual meeting scale was from 65,438+00,000 in the early 1970s to 75,000 in the Georgia Stadium in Atlanta in the early 1990s, which was independently distributed in six locations in the United States. The United States really doesn't have a stadium big enough to accommodate people in the Jaeger system who want to attend the conference. This phenomenon is not only happening in the United States. If you visit Jaeger's global network, you will find that his group holds two to ten annual meetings attended by more than 654.38+0.5 million dealers every year.

Hearing is false, seeing is true, and piles of information about successful people are enough to prove and shock everyone!

Donne Storms and Ruth Storms Donne are senior vice presidents of radio stations. After the company was reorganized and eliminated, they lived an enviable life and earned considerable income. At the bottom, my head went blank and I didn't know what to do next. After meeting the Jaggers, they knew what to do. Donne said, "We succeeded." They bought an island on Lake Winnipesaukee, named Storm Island, and built a presidential holiday home, which is their home. They also bought yachts and private jets. At the same time, we also rented a satellite channel to do a program called "You can do it" for the whole country every Friday night to inspire ordinary people to succeed. (After the 1998 system entered China, Dorne Storm came to Jinan, Shandong Province, China twice to support the domestic market construction).

Leo Grant and Amy Grant USA-Today gave a comprehensive report on their achievements with the title "The World is Their Playground". Amy, a former supermarket personnel manager, has been named as one of the top ten outstanding women in the United States for six years in a row, the cover figure of American Fortune magazine, and the only woman among the top ten self-made rich people in the United States (with an indoor Olympic standard swimming pool at home). She went to China 15 times to help many ordinary people start their own businesses correctly, and was called "the messenger of love". (including Jinan 14 trains in Shandong; 1 trip to Taian, Shandong)

Donne Wilson and his wife Nancy Wilson once said, "My father taught me to work hard. But it wasn't until I met Dexter and Bertie Jaeger that we learned to work smart. " He established the largest diamond dealer system in America. 1June 29th, 993 Nancy unfortunately fell down and became paralyzed. A few weeks later, with the strong support of Amway's Michigan headquarters officials, Dick DeVos, the president, was equipped with a special jet and special air ambulance facilities to pick her up between Salt Lake City (where she lived) and Atlanta, and attended a large-scale free enterprise celebration attended by 75,000 people at Georgia Stadium in Atlanta. Nancy said, "Thanks to this business, the Jagger family has brought great changes to our lives, not just our business. The value of these teachings and principles has been verified in this most severe challenge. "

Bert and Terry Gurick are typical young American couples. Bert runs two pizza shops, and Terry works in a women's clothing store and lives above the poverty line. By listening to Jaeger's system tapes, reading Jaeger's system books and attending parties, she became a diamond in 30 months and has her own marketing team in 39 countries on four continents.

There are also people like Billy Florence (air force officer, graduated from Georgia Institute of Technology majoring in aviation engineering) and Peggy Florence (graduated from the University of Georgia with a master's degree in education and a teacher); Tim and Shirley Bryan, wait ... These diamonds are all in * * *, and the name and occupation alone make a list of sheet piling. ...

These successful people will use a series of classic tapes and successful books to support their teams, guide a positive atmosphere, form a systematic learning organization, and finally improve the comprehensive quality of direct sellers.

Classic quotations from Dexter Jaeger:

There is not much difference between people, the only difference is different ways of thinking.

Interactive marketers should remember the following words of Mr. Jaeger:

"After most people join interactive marketing, they have to go through a mature process, which is a process of self-growth and maturity. Unfortunately, due to their immaturity, she can't understand interactive marketing. Our responsibility is to change and influence people's way of thinking and then give her a chance. Although we present this opportunity to people, it doesn't mean that everyone is smart enough to know that they will benefit from this opportunity. The success of interactive marketing means that we are maturing day by day, which is a process of continuous learning, constant change and constant maturity. If you want to succeed, you must constantly develop new good habits, which are the habits of successful people. In the process of growth and maturity, you will be constantly challenged by various kinds. You should keep thinking and thinking. When others steal your dreams, whether you can replant your dreams determines your success or failure. "

Localization development of China

Jaeger system also took root in China. The article "Successful Marketing" magazine 200 1 No.7 "Panoramic Perspective of China's Training Market" wrote: "With the approach of WTO accession, market barriers will be terminated, and the larger training groups in the world will increase their investment in China. Kotler, Jaeger, Winton and other enterprises in the United States will increase their efforts to enter the local market. New overseas companies will quickly complete the process of scale and industrialization in China by means of sole proprietorship or mergers and acquisitions. "

The global operation of Jaeger's system has really explained to us the true meaning of the sentence "As big as the heart is, so big is the stage".