1, with great development potential.
Domestic parents generally attach importance to extracurricular tutoring, and K 12 education is highly recognized. Many parents said that as long as they can improve their children's grades, they are willing to pay the corresponding fees for their children's extracurricular tutoring. Domestic parents' one-sided preference for extracurricular tutoring will continue to benefit the development of K 12 education and training.
2. Huge market share
What are the characteristics of K 12 education? K 12 has a huge market share and high participation. The online education market in China has a bright future, and there is still room for growth in k 12 after-school tutoring industry. As a booming industry, k 12 education and training industry has been showing an upward trend in employment demand.
3. The competition is fierce
At present, there are many educational and training institutions in K 12, and the growing size of the educational counseling market in k 12 also brings opportunities and challenges to many institutions. Whether we can seize the opportunity to seize the market and integrate this market that is not yet saturated and still fragmented depends on the final competition result, and who is better.
What are the factors that affect the implementation of K 12 education?
1, policy impact
What factors will affect the implementation of K 12 education? Under the policy of one-child and comprehensive second child, the concept of prenatal and postnatal care is deeply rooted in people's hearts, and residents' educational consumption gradually tends to K 12 education. According to relevant statistics, it is estimated that by 2020, the number of students in school will increase slightly to about 654.38+69 million, and the average annual training cost of students will continue to increase.
2. Economic impact
China's economy is still developing at a medium and high speed, and its per capita income is close to the world average, which makes the education expenditure become the just-needed expenditure of China residents.
3. Social impact
Why is K 12 education implemented so quickly? At present, the restrictions on making up lessons in public schools are increasingly strict, especially in first-and second-tier cities. Under the objective pressure of individual differentiation and entrance examination, a large number of students choose K 12 education and training institutions to stimulate the rapid development of K 12 education and training industry. On the other hand, restricting public teachers from making up lessons may also limit teachers' income, leading to the loss of some excellent teachers, which also promotes the development of K 12 education and training industry.
4, the influence of technology
With the development of the Internet, education and training has broken the previous teaching mode, and realized the functions of online and offline integration, data sharing, answering questions and backing up progress, making education more and more advanced. Through the use of online tools, online education has a personalized development, and the rise of STEAM course has gradually transformed K 12 education into deep learning mode.