Don't. There is no need to pay for Taobao University. Taobao University is a platform for sellers and friends to learn for free. There are many free courses on it. Some courses need to be paid by merchants, and mobile phones don't need to be paid. This is not a strict school rule. Official website of Taobao University is the only online e-commerce training service platform of Alibaba Group, and it is also a 24-hour e-commerce gas station built by Taobao University for online merchants.