The best placement of Sequoia resources is 8 pages, covering the following 6 points.
Why (what)
Why make this product? The pain point of the user is over there. Use a scene-based picture, plus data and its own description. Pictures are detailed scenes and data of users, which shows how rare it is for users to have such pain points. The instruction itself is to round the logic in its own words.
2. Market
How big is the market for this pain point, how many people have this problem, and how many people are needed to deal with this problem. It is also the case of pictures plus data plus instructions.
3. Compare (existing products)
This article is an analysis of competitive products. It reported two or three competing products, saying that what they did was lucky, but not enough. If you do it yourself, what can you do better than them?
4. Solutions (products)
Dealing with the above pain points, what kind of core achievements the product has, what kind of methods, probably different methods or even completely subversive methods to deal with the problem.
5. Business model/revenue
What kind of mode is used to realize it, which is the result of paid upgrade, paid membership or selling advertisements and data.
Usually it is necessary to talk about the implementation of 2-3 points here. Financial budget planning, how much money is needed before income, how much personnel cost and advertising cost, and the income balance period usually needs to be controlled within 12- 18 months.
6.team/partner/resource
The background and skills of the team members are there, how many years the industry has experienced and what advantages it has. The assistant is over there. Is there a strong help partner? Resources are used to make this product. What resources can be used and what is the return?