According to the announcement, the enterprise scale of "Oriental New Creation" is RMB 6,543.80 billion. The three parties will make use of their respective industry resources and financial strength to jointly promote the rapid development of education and science and technology by investing in the equity of unlisted enterprises.
Founded in 2005, New Oriental Online is a professional online education company under the New Oriental Group, which undertakes the mission of making learning easier. New Oriental Online has been deeply involved in online education for more than ten years and accumulated many high-quality brand assets. Its online learning website "New Oriental Online" and its pure live online education platform "Cool Learning Network" have become the largest online English education platform for college students in China. The children's education brand "Kuxue Donna" has long been the only children's education brand recommended by domestic developers of Apple App Store, and the B2B business brand "New Oriental Education Cloud" has become the brand with the widest customer coverage in China public libraries and university language databases.
In addition, New Oriental Online and ATA jointly funded the establishment of a vocational education brand "on the job" to promote adult vocational education; Co-funded with New Oriental Group to set up the online learning brand "Oriental Youbo" with K 12, which is committed to transmitting the high-quality educational resources in first-tier cities to third-and fourth-tier cities through the Internet.
It is reported that New Oriental Online has set up an investment company "Oriental New Creation" with New Oriental Group and Tianjin Shang Yue, which mainly focuses on angels and early investment in the field of education and technology. On the one hand, it can improve its own industrial chain layout; On the one hand, it helps high-quality startups in the online education industry to accelerate their growth and promote the rapid development of the entire online education and training industry. Prior to this, New Oriental Online has made strategic investments in Beijing Yule World Education Technology Co., Ltd., Beijing Yiou Education Technology Co., Ltd. and Beijing Times Yuntu Book Co., Ltd.