First, carry forward the Buddhist style. Thailand's state religion is Buddhism, and Buddhist education plays a very important role in Thailand's education system, which leads Thais to have a deeper understanding of cause and effect and understand the value of goodwill, which is vividly reflected in Thailand's public welfare short films. Therefore, Thailand's public welfare short films pay more attention to three aspects: the good side of human nature, equal respect for people and animals, and making clear the cause and effect. It is precisely because Thailand emphasizes the values of positive energy from these three aspects that Thailand's public welfare short films are more in line with people's three views, which leads to the creation of so many public welfare short films, which is often shocking. ?
Second, the competition for talents is fierce. Advertising companies in Thailand are all very local tyrants, and they pay their employees very generous salaries, which makes the advertising industry in Thailand become the career that young people want to do most, which leads to fierce advertising competition in Thailand's competitive presentation. After high-quality talents and sufficient capital investment, the effect is very obvious. Only high-quality teams can produce high-quality works. It is precisely because of this fierce competitive environment that so many shocking public welfare short films have been created in Thailand.
? Third, pay attention to grandstanding. In Thailand, a Buddhist country, the concept of advertising is integrated with the compassion and care of Buddhists. The sensational route is very detailed, that is, there are warm little touches, tears that can make you cry, and the combination of humor and emotion, which makes these warm advertisements very easy to touch people's hearts. The atmosphere of the whole country is like this, so Thailand has created so many public service short films that are often shocking.
? It is precisely because of the above three reasons that Thailand finally created so many shocking public welfare short films.