New Oriental has experienced more or less all the pits, big and small, that startups encounter now. As Liu Chuanzhi said: "The problems that have occurred in New Oriental are not just faced by the New Oriental family. Its growth curve truly reflects the inspirational process of an enterprise from 0 to 1 and from 1 to n, and also pulls me back to the turbulent years of that era. " Then there are many types of subdivision fields in the education industry. How should entrepreneurs choose?
Master the core business
The failure of a startup company is often due to the ignorance of the founder's core business. We often see a group of people starting businesses together. At first, one person is the core, and others are in charge of technology. After the technology develops to a certain extent, if the core founders are unwilling to give more equity incentives, then these people may start to feel dissatisfied. As a result, they may open another door and start another company, and the original startup will be evacuated or even closed down. This kind of thing often happens.
So for entrepreneurs, when there is something you can't do, you must find several people to help you do it at the same time, so as to check and balance each other. In other words, if you want to do something, you must put the talents in place. You can't let the talents finally turn over the career you created, but let everyone benefit together. This is also the deepest feeling of Yu in the early days of his business. And when a person asks you too much, what do you do? This represents your ability and wisdom in a sense.
Do a good job in profit distribution
For an enterprise, the way of profit distribution is very important, which determines whether an entrepreneur can do a good job and prosper the company. Many startups eventually fall apart or close down, often because the distribution of benefits is unfair or not in place. The profit distribution of enterprises in different development stages is also the most difficult, and different distribution systems should be adopted in different periods.
In fact, whether it is an organization or a family, as long as there are people, there is a problem of interest. In essence, only by putting the issue of interests right can the relationship between people last.
"Three stops" to retain talents
In order to retain talents, startups should not only have a reasonable benefit distribution mechanism, but also provide newcomers with "three platforms": a work stage, a development platform and a reliable background.
The stage is a world where employees give full play to their talents; A platform is a superposition of stages. On the platform, you can change from a teacher to a manager and then from a manager to a shareholder. At the same time, the development of these talents also needs the support of the company as the background. Because others choose to follow you instead of starting their own business, and because things can be simpler in this way, this is the power of the background.