1, high conversion rate; Because of the similar marketing model, students can also listen to the audition, and the conversion rate is high. The more teachers talk about the open class, the higher the conversion rate will be.

2. Strong interactivity; Because it is live broadcast, there is some interaction between teachers and students, and the course is more interesting. There are many teachers who tell jokes.

3. Support playback; The general online live class can record the screen in real time and listen to the class repeatedly, which is convenient for students to study many times and deepen their impressions, and it is also convenient for students who have dropped out of school to study.

4. Cross-space learning; Students can study at home. For example, this year, hundreds of millions of students across the country are studying live online at home.

Disadvantages of webcasting: 1, time limit; Generally, the live broadcast is conducted at a fixed time, which requires high time for students to attend classes. Online classes must be a specific hour, which is not very convenient for the fast-paced and busy life now. If you don't pursue the live broadcast effect, you can learn by recording classes.

2. High demands on teachers; The requirements for teachers in open classes are particularly high, with the same traffic, different teachers in open classes and different conversion rates. The founders of many such institutions are open class teachers. These teachers are particularly easy to jump ship and start businesses.

3. Students and teachers are very hard; Open classes are basically taught every day, and it is quite hard for a teacher to give lectures every day. VIP classes usually have three classes a week, so it is difficult for students to keep attending classes on time. At ordinary times, students have fewer and fewer classes, and teachers have no passion.

4. Ask students to be conscious. Because there is no teacher around to supervise, students need to rely on their own consciousness to learn, and the requirements are relatively high.