The free experience class in that facility uses the principle of reciprocity. What's the trick? All institutions are taking experience classes. What's different about you? Has the general experience class moved from "inviting experience" to "finishing class"? How's it going? "Plus the rigid practice of" applying ".
The experience process of reciprocity law is divided into four stages: parents and students.
First, the principle of reciprocity is before entering school-attending classes.
1. Learn about the experience class in advance.
Come and experience this lesson. Children and parents know nothing about this lesson.
Institutions can edit "lessons learned" in advance and send them to parents.
The content is just to attract the attention of parents and students, and it seems very sincere to change your own organization for publicity.
2. Send textbooks.
Parents just signed up, and the textbooks and course materials are different. How can we predict the educational effect? Teachers can print out the teaching materials and course materials of the experience class, and send them by themselves if they are nearby. By the way, inviting you to the store will definitely improve. Remote electronic version.
3. Freshman files.
In order to make teachers familiar with children more quickly, the organization has produced the "Learning Archives for Freshmen". The purpose is to let children learn and experience the course better, ask children about their study habits, hobbies, personality characteristics, advantages and disadvantages in detail, and record the information after filling in. "You can also ask. It looks very important and sincere.
Second, enroll students according to the law of reciprocity-attend classes.
In class, each student prepares a class performance record to record the students' performance in class. Record the answers, mastery, mistakes, expressions and overall situation one by one, quickly understand the advantages and disadvantages of children, and find a breakthrough in communication with parents.
Communicate with each child in the experience class at least three times in class, so that children can participate in the class more quickly.
Third, the principle of reciprocity in enrollment-after class.
Talk to parents about all aspects of their children according to the classroom performance record.
1. Judging from the answer, the child is now …, but …, it doesn't matter …, usually pay attention to …, just guide at XX end.
2. Judging from the mastery of this course, children are very good at it, with advantages in XX and room for improvement in XX.
However, mastering ... is not enough. Do more at ordinary times ... 3. Judging from the mistakes in this class, it is suggested that the child's weakness is in XX, starting from XX, focusing on practice, strengthening from XX, and finally improving from XX as a whole.
Judging from the results of this course, children like our class very much, especially in XX, which is also our educational philosophy. It is the key to guide children from XX and cultivate their interest in learning.
Judging from the overall situation of this course, the children are generally good. Especially in XX, XX, XX, it has obvious advantages, but it also has disadvantages. For example, if you are XX, you can't XX. Xxx type XXXx cannot be xxxx. Our educational philosophy is XXXX/XXXX, so it is very suitable for your child's current situation.
Although we talked about the child's situation, parents must be paying attention. The principle of after-school communication skills is that 27 1-20% of the content is about children's problems, 70% is about how to solve problems, and 10% is registered.
Fourth, recruit students according to the principle of reciprocity-follow-up.
If parents need to consider it, they will continue to invite their children to the store and continue to be mutually beneficial.
Say to parents: "I will digest my homework in the next x days." The teacher knows more about the child's situation in the guidance. At that time, we will continue to feedback the children's learning situation. Then the child came for x days in a row. You give feedback to your parents about your children every day. Children are probably used to coming to institutions.
According to the process of this series of experience classes, the follow-up before, during and after class will also maximize reciprocal marketing.
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