Many education-related institutions began to give advice and guidance on how to deal with it online. With the beginning of public welfare classes, it is a matter of opinion whether the advice and guidance of public welfare classes are effective, but it is true to sell your products in the end. Up to now, there are institutions ready to play the role of intermediary to help you with financing services and so on; There is nothing wrong with selling products or assisting in financing, but do you feel that these situations are a bit like the current health care products, just to worry, investors are like these old people who buy health care products, and the fundamental problems have not been solved; It's like we listened to a lot of suggestions, but didn't implement them, but it didn't work.

Will the education and training industry still be a good industry in 2020? Through the analysis of operating links such as reserve fund, refined service and marginal cost, the author helps investors to clarify the necessary factors of health institutions.

Education should have a concept of reserve fund and sustainable management.

Mainland enterprises have a strange phenomenon. Companies that have lost money in accounting can still exist, and some have lost hundreds of billions. Investors who are entangled in lawsuits may not lose their freedom, but they still give speeches everywhere, and creditors have nowhere to tell, such as the Weber incident and similar incidents, and there is no follow-up report.

Here I want to mention the difference between Taiwanese enterprises and mainland enterprises. In the business philosophy of Taiwan Province enterprises, there are often four words "sustainable management". The idea of expanding the market will be realized only if Taiwanese enterprises are slow and steady and truly realize profits; The mobility of talents is not high, because there are not many small local opportunities. Under such an atmosphere and background, even though the declining birthrate in Taiwan Province Province now impacts the education and training industry, there is no large-scale claim for compensation due to bankruptcy. On the other hand, in mainland training institutions, there are frequent incidents of running, and parents have demand for institutions and do not fully trust them. This contradiction has always existed.

What is the mentality of most investors in the education industry? When I first joined the company, I thought my education was very simple. It's a blue ocean with many children, so it's not bad to invest 2-3 million yuan, and there are even hundreds of thousands. The author knows that there are risks, so investors are required to prepare at least 5 million cash, of which100-200 million is the reserve fund; If there is no enrollment as it is now, it is to use the reserve fund to pay wages and rent. At that time, many investors couldn't accept it, but education was different from ordinary industries, and its social responsibility was heavier. If you invest in the education industry, it is a road of no return, because children are the future masters of the country.

Many investors do not hold this belief in their hearts, so to be honest, it is wrong for these people who invest in education to face the current predicament, unable to pay wages, rent and reserve funds.