1. Concise and clear: The theme can be summarized in short language, such as "evolution of Chinese characters", "interpretation of Oracle Bone Inscriptions" and "appreciation of seal cutting".

2. Imagination: You can use imagination and creativity to design an interesting theme name, such as "Time and space journey of words", "Exploring the mystery of words" and "Speaking with words and feeling the temperature of history".

3. Highlight the research content: according to the characteristics of the research content, choose to highlight the name of a certain aspect, such as "Semiotics Research on Ancient Chinese Characters", "Discovery and Research on Chu Characters" and "Archaeological Research on Bamboo Slips in Qin and Han Dynasties".

4. Fascinating: some fascinating words or expressions can be used to arouse the interest of the audience, such as "the power and beauty of words", "the memory and inheritance of culture" and "feeling the wisdom of the ancients from words".