The rate of continuing classes has a decisive relationship with parents' satisfaction with institutions. If subdivided, it can be divided into realistic satisfaction and feeling satisfaction. How to understand it?

Real satisfaction: the objective and significant improvement of children's grades

Perceived satisfaction: Parents and children subjectively feel that they are developing in a better direction (that is, providing parents with satisfactory teaching services).

Then the question comes: as long as the children's grades improve, will parents continue to attend classes? Obviously not, because you will find that even if the children's grades improve, parents will refund the fees. Therefore, only real satisfaction is not enough. Sometimes subjective satisfaction, that is, whether the teaching service can be done in place, can determine whether parents continue to attend classes.

For example, as we know, New Oriental Youneng is the opposite of cultivating excellent learning and thinking. Generally, students are below average. In fact, it is difficult for many students to significantly improve their grades in a short time, but because the school's teaching services are in place, parents will not refund their fees because their children's grades have not improved. Of course, it does not mean that it is not important for students to give points, but to pay attention to teaching services while giving points to satisfy parents.

Three traditional service modes

1、? Improve the completion rate of the course

Careful observation shows that students who continue to attend classes are often students with high completion rate and frequent interaction with teachers. However, all institutions have encountered such a situation, that is, students take time off. Although parents ask for time off, if the completion rate is not high, parents will feel that the probability of continuing classes will be greatly reduced when they continue classes. Therefore, this means that the completion rate is a prerequisite for continuing classes.

2. improve the completion rate of homework?

You know, children always have various reasons not to finish their homework, such as forgetting, too much homework, too little time, and too difficult questions ... In view of this situation, teachers in offline institutions have to let students who have not finished their homework be group leaders, let students write down their homework, and the group leader will check before leaving school. ?

3. Answer questions before and after class

Education and training industry has a great feature: product buyers and users are separated. In other words, students' opinions are also important in the decision to continue the class. As mentioned above, the completion rate of classes and homework is to improve parents' satisfaction through explicit teaching services, so how to improve students' satisfaction? ?

It is very important to maintain the relationship between teachers and students, shape teachers' sense of responsibility, and let students trust teachers so that students will not leave easily.

For example, teachers can arrange questions and answers for students before and after class, which is very common in Taiwan Province Province. Training institutions in Taiwan Province Province will have the role of a question-and-answer teacher. The teacher's duty is to wait outside the classroom for students to finish class and be ready to answer their questions.

Whether it is to improve the completion rate of class, homework or answering questions, it seems that it can improve the satisfaction of parents of students in offline institutions, but after careful analysis, it will be found that all three have natural disadvantages:

The remedial effect mentioned in improving the completion rate of classes is not good. Think about it, a teacher who makes up lessons in a hurry only takes twenty or thirty minutes, and the effect will definitely be greatly reduced.

In improving the completion rate of homework, the teacher's offline approval is inefficient, and students will not do it when they encounter problems. Teachers usually answer through WeChat voice, but the voice is sometimes difficult to express clearly.

There is a strong time and space constraint in answering questions after class. Teachers can only answer students' questions on weekends, which is difficult to implement if students' time is not allowed.

This is a problem faced by all offline training institutions when providing teaching services. How to solve it? ?

We can try to use online teaching services, such as our tools to support live broadcast, recording and broadcasting, online homework correction, online Q&A counseling, online teaching and research, online shopping malls and so on. , and provide a full-scenario solution for online teaching services.

In fact, the challenges encountered by offline organizations can be solved through online education. Of course, online education here is by no means simply and rudely moving offline education online, but moving offline education to online that is impossible or inefficient. In fact, online education cannot replace offline education. Online education is a supplement and extension of offline business. The two complement each other and are indispensable.

We can try to use online teaching services, such as our tools to support live broadcast, recording and broadcasting, online homework correction, online Q&A counseling, online teaching and research, online shopping malls and so on. , and provide a full-scenario solution for online teaching services.