Good children's English programs can not only arouse children's enthusiasm and initiative in learning English, but also improve children's English learning effect reasonably. In this context, I brought the details, welcome to refer to.
The inevitability of the existence of children's English programs
The needs of social development. With the development and popularization of TV and computers, the public has an increasing demand for TV programs and online programs. Especially influenced by China's entry into the World Trade Organization, under the background of economic globalization, children and their parents in China are more and more enthusiastic about English learning, and English learning is getting younger and younger, which will inevitably promote the development of children's English programs.
The popularity of TV programs among children. Compared with online programs, TV programs are more popular with children than online programs. Children's English programs are welcomed by children because of the high popularity of TV in China, which objectively leads to more and more time for children to contact TV every day. At the same time, children's English programs are spread by perceptual audio-visual means, which is more easily accepted by children.
The needs of children's personal development. Children's English programs can exert a subtle influence on children's English learning. In the process of making children's English programs, effectively combine the characteristics of English language itself, and design the program content according to children's psychological characteristics and learning characteristics from a professional point of view. Children's English programs can effectively increase children's mastery of English language, make up for the shortcomings of parents or teachers in English teaching, thus continuously improving children's initiative and enthusiasm in English learning and improving the effect of children's English learning.
In short, the existence of children's English programs has played a positive role in both social development and children's personal development. In particular, it provides good English learning materials for children, and achieves good teaching results from a professional perspective in a way that children like. In other words, children's English programs have their inevitability.
Orientation of children's English programs
According to the actual situation in China, the number of children exceeds 300 million, and more than 300 million children are huge audiences of children's programs. And children are in an important period of forming their outlook on life and world. Therefore, the correct positioning of children's English programs is particularly important.
Children's English programs should be healthy and short. Children have the characteristics of active nature and short concentration time. From the psychological characteristics of children, it is easy to have a sense of identity with the program content. So children's English programs should be healthy and short. When positioning children's English programs, we should pay attention to the content of the programs themselves and establish the correct direction when editing and making programs. If it is necessary to introduce foreign children's English programs into children's English programs, we should avoid adult programs, role deformity and other problems. Resolutely put an end to the influence of bad content on children.
The positioning of children's English program hosts should also be accurate. Most children are emotional and their rational thinking is not developed, so the accurate positioning of the anchor of children's English programs is extremely important for the success of English programs. If the host of children's English programs is pretentious or pretentious, it will easily arouse children's disgust, and if the host has affinity, it will be welcomed by children and make them like the program content.
Attach importance to the marketing and operation of children's English programs. Attach importance to the marketing and operation of children's English programs. Successful marketing and operation will bring rich social and economic benefits. Judging from the operation of foreign children's programs, taking the United States as an example, the income of its children's channels is very amazing. This high income mainly comes from the derivative products of festivals, such as toys and books. For the operation of domestic children's English programs, we should also pay attention to the industrialized operation of the programs. On the basis of strengthening the popularity and influence of the program itself, pay attention to the market of other products related to the program. This requires that when positioning children's English programs, we should really enter the children's program market, proceed from the actual situation of children as a consumer group, and combine the characteristics of English language learning to conduct reasonable marketing and operation of children's English programs.
Development Strategies of Children's English Programs
In the selection and determination of children's English projects, we should proceed from the actual situation of children's English learning, combine the characteristics of English learning, and comprehensively use the advantages of children's English projects to promote the continuous development of children's English projects in China. Judging from the current situation in China, children's English programs should pay attention to the following aspects in their development strategies:
Children's English programs should meet children's development needs. Children's English programs should follow the characteristics of children's physical and mental development, and choose and arrange programs from this perspective. At the same time, we can't ignore the rules of children's English learning, and provide children with a good environment and atmosphere for learning languages through children's English learning projects, so as to continuously improve students' English application ability.
Determine the content according to the target audience of children's English programs. The starting point of children's cognitive development is perception, that is, communication and balance with the outside world are achieved mainly through sensory action diagrams. /kloc-the initial cognitive logical thinking ability can only be obtained after 0/2 years old, and this ability cannot be separated from concrete things. This leads to the differences in aesthetic characteristics, viewing psychology and viewing habits of different target audiences of children's English programs, so it is necessary to subdivide the target audiences. In other words, producers of children's programs should take children as the target audience, classify many factors related to children's English programs in detail, such as their age, psychological characteristics, viewing habits, interest characteristics, schedule, etc., and determine the content of children's English programs according to the different needs of different target audiences on the basis of classification. Take a domestic children's English entertainment teaching program "Crazy Baby" as an example. The target audience of this program is older children, who are relatively focused and more curious, not infants. Therefore, the content of the program is very rich and extensive. Each episode can be said to be a colorful English class integrating entertainment and teaching. It adopts cartoon design, which well reflects the personality and affinity of children's English programs and effectively enhances the interest of children's English programs, so it is welcomed by the target audience. In a word, the content of children's English programs should conform to the growth law of children and meet the psychological development needs of children as the target audience. English programs can promote children's English learning ability and application level, and effectively enhance children's initiative and enthusiasm in learning English.
Attach importance to the interactivity of children's English programs. Children's English programs exist as interactive behaviors. In the process of recording or playing children's English programs, the effect of the programs can be enhanced through interaction with the host and children. Through this interactive communication, we can better realize the communication between producers and demanders of children's English programs, thus better promoting the development of programs. Of course, the arrangement and production of children's English programs can't ignore the education-oriented function. For children's English programs, what needs to be considered is how to combine education and entertainment well, and at the same time, we should not pay too much attention to the educational function, and should follow the principle of parallel entertainment and education.
Pay attention to the depth and breadth of English programs for children. From the perspective of children's development, they are in the stage of cultivating their outlook on life and world view, so there should be a certain breadth and depth in the process of making children's English programs. Taking Hello American English as an example, the program is aimed at children aged 3 to 8, aiming to cultivate children's interest in learning English, and at the same time, let children master the ability of daily English communication, so as to lay a certain foundation for future English learning. In the specific production process, children's English programs make full use of various platforms to cultivate children's interest in learning English according to their age characteristics, and have received good results.
In short, English children's programs should proceed from children's actual situation, take children's needs as the positioning basis, follow children's development laws, and combine the characteristics of English learning and the advantages of various advanced technologies to improve children's initiative and enthusiasm in learning English and promote their English level.
;