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What should I pay attention to when opening an education franchise store?
Let's talk about four points for attention in joining education and training:

First, investors must first make financial preparations.

At the same time, we should be fully prepared for personnel, enrollment or channel expansion. No matter whether you join a chain organization or not, you should do a good job in feasibility study, formulate a reasonable business plan, clearly locate your target market, and conduct a preliminary market segmentation study.

Second, we must have a sense of risk.

No matter what kind of education and training joining system, it is not omnipotent. As long as you join the system, it is impossible to guarantee income growth. Joining a certain brand, compared with independently running a training, education and training franchise institution for primary and secondary schools, can only increase their competitiveness, enhance their income-generating ability, get support from technology, market, operating experience and products, reduce business risks and improve investment success rate.

Third, we should choose the right joining system according to our own business plan.

At present, domestic training chain education and training joining mainly includes two categories, one is brand joining, and the other is product joining. The so-called brand joining generally requires franchisees to use a unified trademark, a unified CI/VI system, and the main training products are consistent with the headquarters.

This kind of chain education and training franchisees generally provide mainstream product technical training, which is combined with the training of the education and training franchise headquarters. Joining the headquarters has strong teachers and technology, a set of standardized management system and rich marketing experience. To join brand training institutions, we should focus on developing the training market for enterprise users, make full use of the rich advantages of the headquarters curriculum system, give play to the advantages of local customer relations, and jointly develop the local high-value enterprise customer market with headquarters.

Four, keep close contact with the education and training headquarters.

After carefully choosing the franchise system, we should maintain close cooperation with the headquarters to jointly promote and maintain the brands or products we join. In line with the concept of win-win, ask the headquarters for resources and support in time, analyze the characteristics of the local market with the headquarters and take action. China has a vast territory, and the situation varies from place to place. The joining headquarters of education and training provides standard management system or marketing experience, but some special requirements of each branch are difficult to grasp in advance and should be provided in advance. Therefore, branches should keep close communication with headquarters and seek corresponding support from their education and training headquarters according to local special conditions.

Pay attention to the factors that affect education and training franchisees, control all factors, and ensure the normal operation of education and training franchisees.