According to Baidu Legal Pro, Mifei is a formal Dutch brand, which was born in 1955 and was founded by a Dutch artist named Dick Bruner. Mifei brand products are very rich, including baby clothes, baby clothes and common furniture, and the quality of each product is very good. Mi Fei was first popular in western countries, and gradually approached China. It is well known by China people, and has gained a good reputation, comparable to international brands. The most important thing is that Mifei has high safety and reliable quality.

The target of Mifei brand is mainly children aged 3- 14, and the gender ratio is 40% for boys and 60% for girls. Its products include clothing, articles and other products related to the Miffy family story, as well as Miffy diapers and other products. Mifei has won the love and trust of consumers with its lovely image and high-quality product quality.