The role of big data in every industry is the same: it is to make all aspects of the whole industry more thorough.

For the online education industry

1, in the future, the customer portrait will be more accurate, and better services can be connected during marketing and promotion, and the transaction conversion rate will be improved (it is not necessary to improve ROI, which involves external competition);

2. Evaluate all participants in the online education industry such as teachers, students, institutions and industries more comprehensively;

3. Big data helps the online education industry develop faster.