With the gradual slowdown of the development of vocational education, the current market environment is constantly fluctuating, and the cost of attracting customers by institutions is increasing. It is not difficult to find that the most concerned issue in the transformation of traditional vocational education industry has become "how to increase efficiency". When institutions can't effectively reduce online operating costs, a series of problems begin to appear, such as poor public domain delivery effect, chaotic and inefficient user management, difficult accumulation of loyal users, and low conversion repurchase rate, which has also become an opportunity to force the vocational education industry to find a digital development path. In the era of private domain 2.0, it tells us that the most important thing is "users". How to retain users, how to turn public domain traffic into "private assets" and solve this problem can we find a way to break the situation. Yi-ology vocational education relies on the support of digital intelligence to build a private domain operation platform and system. Activate users through rich and varied marketing activities, constantly occupy users' minds, and finally realize continuous fission and repurchase based on "trust". A good private domain operation system runs through the whole life cycle of innovation, retention, fission and transformation, so the effective use of tools can achieve the purpose of "reducing costs and increasing efficiency". It is the first step and one of the most important links of private domain marketing to lay a good "combination boxing" and recruit new users to establish a user traffic pool. Using the marketing management panel and combining different marketing methods, seed users at different stages can be activated. ● For example, "friends gang"+"friends fighting in groups" spread through the community in the early stage, and the circle of friends diverged. Covering more potential users of the same type with the same educational background and learning needs in a "point-to-face" radiation way, and constantly expanding the private domain traffic pool. Mid-term can allow students to expand in the process of learning. Through the recognition of course quality and educational services, we can establish "user trust" and stimulate students to actively publicize with practical preferential mechanisms. Later, establish word-of-mouth communication channels and carry out marketing activities for old users. The retained net value is generated as seed users, and the threshold of user fission is constantly tapped. Similarly, the combination of "redemption code" or "coupon+studious recommendation" can also stimulate users' fission transformation with practical benefits and continuously expand the boundaries of private domain pools. A variety of combinations can meet the personalized configuration of institutions according to their own characteristics, leverage to reduce operating costs and maximize user value. Accurate insight into demand and create user experience. When the traffic pool gathers a group of loyal users, we can use stock thinking to gain insight into their needs from existing users and create quality services. On this premise, we should carry out marketing activities to keep old users active, enhance user stickiness and continue to deepen the loyalty of seed users. Using the user operation panel, label management is carried out for classified users, and data such as age stage, region and behavior are carefully divided, and statistical analysis and intelligent diagnosis are carried out to help organizations draw accurate user portraits. On this basis, the organization will review label classification, behavior tracking and data analysis, analyze users' learning or behavior habits, customize follow-up strategies, and touch the pain points of users' needs point to point. With the help of tools, efficient user management can be realized, but at the same time, users can feel professional and thoughtful service experience, thus activating the continuous repurchase intention of old users. In this process, with the help of online and offline linkage marketing, the poster dissemination page and QR code drainage are used to track the real-time data of activities, and each activity can achieve precipitation or fission in the hands of target users. For new vocational education institutions, in the current market environment, opportunities and challenges coexist. In order to seize the online advantage, the marketing methods of various companies are constantly updated, just to acquire and retain users. Therefore, whoever can upgrade in attracting users' attention and improving user experience will take the lead in cultivating high-net-worth private domain users to become "private domain assets". Building a private domain operation platform through Yi-ology vocational education can help organizations accurately outline user portraits, gain insight into consumer needs, innovate private domain marketing models based on intelligent data panel analysis and accurate tracking and follow-up of target users, and help enterprises achieve sustainable growth. In order to help enterprises successfully complete the digital transformation, that is, Yike Vocational Education launched the 10 1 empowerment plan, which ushered in an upgrade and revival. 10 1 empowerment plan provides customers with a large number of selected high-quality traffic packages to solve the problems of high enrollment cost and difficult drainage for institutions. And through empowerment, provide a set of distinctive marketing guidance and suggestions to help organizations change their operational thinking. The number of places is limited, please consult first. (▲ Details can be consulted)