University of international business and economics is a multi-disciplinary national key foreign language university of finance and economics directly under the Ministry of Education, featuring international economy and trade, law (international economic law), finance, business administration and foreign languages (business foreign languages). It is a national key construction university under the "2 1 1 project" jointly established by the Ministry of Education and the Ministry of Commerce.
At this demonstration meeting held in university of international business and economics, the expert group discussed the content of the subject. The members of the expert group think that the project is of great significance, and analyze the characteristics and problems of the current network information dissemination, and put forward specific guidance on how to improve the shortcomings of the online theoretical propaganda platform. Zhu Nianfeng analyzed that in the current situation that mainstream ideas are seriously short of effective communication platforms, insufficient means of communication and imperfect discourse system, theoretical propaganda work should promote the integration and development of traditional media and new media, recruit comprehensive talents in technology and theory, and organically combine government means with market forces to make propaganda work "passive to active". Li Yanling supplemented the current situation of theoretical propaganda. She believes that at present, the mainstream media in the country pay insufficient attention to theoretical propaganda, and the form is not formal enough; In addition, the phenomenon of "holding a group" of negative information on the network is serious. Qi Fuquan suggested that in order to improve the current situation of theoretical propaganda, we can mobilize the power of commercial websites, "make suggestions" for theoretical propaganda websites, speed up the transformation, and make theoretical propaganda more acceptable to the majority of netizens. Gu pointed out that the audience of online publicity is young people. While ensuring the academic level of theoretical topics, we should strengthen the innovation of theoretical communication methods and make young people interested in them. Li Yuejun emphasized the importance of website management classification, big data analysis and information originality. Jing Hong believes that the primary task of developing the topic is to interpret the topic and grasp the key points of the topic; Define the concept of "theoretical propaganda" and clarify the relationship between theoretical propaganda and public opinion guidance.
Finally, on behalf of all the members of the research group, Zhang Xiaofeng, the Propaganda Department of university of international business and economics, said that the topic will be improved and the objectives will be refined according to the opinions and suggestions put forward by the expert group; In the investigation, stick to the theme, implement the work, unite the team strength, let each member contribute and gain, and finally get the research results that can solve practical problems.
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