2065438+0765438+1October 19, "Real Man Air Force" ended perfectly. Eight stars went deep into the first-line troops to experience the real life of the military camp, which not only enhanced their popularity, but also made Raytheon commandos numerous.
Raytheon commandos suddenly caught fire, even hotter than when they won the international championship. The fire spread to the whole army and outside. Now they are called the ace troops of the air force on the internet, and a lot of praise is coming.
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In the all-media era, military propaganda needs the help of the media.
There are always people who criticize: "In Real Men, a group of actors who have no military characteristics and no special characteristics are found in the special forces. Although it is usually played, it is impossible to show the spirit and soul of Raytheon Commando. "
We soldiers also have parents, family, relatives and friends. On the premise of fulfilling our duties and completing our tasks, why can't we have a rest time, let national defense education be entertaining, let stars become soldiers, and soldiers become stars?
During the broadcast of the program, the author went home on vacation and served for eight years. His family, relatives and friends don't know where the troops are. It was not until I watched this program that I gradually realized that I had been in the Raytheon Commando and strongly supported Anxin to serve in such an excellent army. This time, Hunan Satellite TV, together with the Air Administration Art Center of the People's Liberation Army, turned the program "Real Man" into a "phenomenal" work with both ratings and word of mouth, and became the most intuitive and effective national defense education classroom in an entertaining way. It is also the most attractive recruitment video. In particular, the addition of new media, represented by the Internet, can make the publicity topics ferment rapidly among the audience, and push the audience's attention to the extreme while building a three-dimensional and all-round publicity network.
This enlightens us that it is a good way to do well in army propaganda and use the media. Although the army also has media and creative personnel, its influence is limited on the whole. Leveraging local media groups, especially powerful media, can not only save publicity costs, but also bring huge publicity benefits.
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Real special warfare players can't be "played"
At the 65438 forum on February 22 last year, Gao Changli, director of the Propaganda Department of the State Administration of Press, Publication, Radio, Film and Television, praised Real Man as an "interesting and meaningful" program, and said that it would be one of the models for the SARFT to guide and standardize reality TV programs.
However, some people said: "A few actors who have never been a soldier can actually complete military subjects such as helicopter landing and shooting in just one day of training. So you special forces are too easy to be? Several actors were fighting and laughing in the barracks. Besides bringing joy to the audience, what does it have to do with special forces? After the Raytheon commando cooperated with the shooting, did it grow a lot of pink breath from the heroic special warriors? "
In our opinion, these attacks are actually everyone's concern for our army. After all, they all hope that our soldiers will not be entertained by TV programs. In fact, the artist training that the audience saw is true. Only under the premise of ensuring safety and letting them "experience" can they complete those training subjects. After all, they are not Raytheon commandos. The real Raytheon commando team can only join the team after layers of selection. Will it take some time to reach the level of killing the enemy on the battlefield?
The training pictures that the audience can see are also the most basic in Raytheon's daily training, and the program group should also consider the artist's physical condition. There are still many training subjects that cannot be fully displayed due to confidential factors. Players can forge excellent qualities day after day and year after year. We must know that the "Golden Eagle -20 15" international scout competition organized in Kazakhstan cannot represent the whole army, and it is impossible to win the first place in foreign teams by "acting", and the players who win the championship cannot be ordinary people.
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Pay attention to personnel training, everyone is a real man.
As the first stop of shooting Real Men, Raytheon Commando participated in many TV media programs and major reports and performances, but this is the first time to undertake the task of shooting a reality show.
After receiving the notice from the column group, confirm that our unit selected the shooting location at the end of July 2065438+2006. At that time, the troops were carrying out base-based actual combat training in the field and were about to rush to the station to carry out flood fighting and rescue tasks.
Because shooting requires many squad leaders and instructors, military quality, image, temperament and expression ability are all aspects that need to be considered. At the beginning of August, a group of early detachment of column group 10 people came to the station to select instructors. The last squad leader just took a fancy to the program group, and none of them were forcibly recommended by the army. Liu Jinyi, the mid-team leader, was chosen because he was marching orders after the team accepted the flood fighting and emergency rescue mission. His first impression was that he was upright, not angry and arrogant, and was instantly taken by the director. When chatting with the director group, Wei Wang, who looks shy, looks natural and graceful, warm and modest, and the temperament of "warm man" comes from the heart, thus shaping; Yang Yuan was hot at that time, and the players had just returned to the tent to rest after training. He just took off his wet clothes and let the directors make a decision at once. This is the image of "tough guy monitor".
Facts have proved that these squad leaders and instructors are really great. They not only successfully completed the shooting task, but also showed the quality and style of the soldiers well through shooting, which won unanimous praise. After the program was recorded, the three of them followed the team to participate in various tasks, stood guard on duty, prepared for war, and returned to their true colors.
The strong public opinion effect caused by the broadcast of the program, in addition to the explosion on eight stars, quickly focused on the Raytheon commando who cooperated with the performance. At the moment when "small fresh meat" and "beautiful teenagers" are popular on the screen, the officers and men of Raytheon Commando who participated in the performance were warmly welcomed by their positive energy and quickly became household names. And not only one or two batches of officers and men are highly concerned, which fully shows that the members of our Raytheon commando team are excellent.
Emergency use, usually preparation, everyone is a real man, which also proves that Raytheon Commando has a rich talent reserve. Moreover, for a long time, Raytheon Commando has adhered to the road of training before using, training while using, actively improving learning conditions, building a display platform, purely employing people, highlighting personal strengths and cultivating talents. It is necessary to create a good environment that influences, edifies and educates people, and form a gratifying situation in which talents are produced in large numbers and people are overstaffed, so as to reserve more outstanding talents for the troops to carry out the task of "being able to fight and win the battle."
Raytheon Commando, which means "a thunderous soldier", is an elite unit of airborne special operations, shouldering a sacred mission and fighting in all places needed by the motherland and the people. Airborne troops are known as strategic sharp knives ready to be inserted into the enemy's heart at any time, and "Raytheon" commando team is the tip of this sharp knife, and it is a new type of combat force formed by airborne troops that is "small, flexible and versatile".
According to the requirements of "reaching all regions, seizing all opportunities, overcoming all difficulties and defeating all opponents", they were trained strictly, and their long-range, medium-range and short-range emergency mobile reconnaissance skills were trained in the five-type aircraft, eight-type parachute and 15 airborne courses. The "Raytheon" Commando requires all members to master the parachuting skills of various types and parachutes, and have the ability to parachute in any area and under any meteorological conditions. It is the only commando team in the whole army that has established a parachute jump system.
Now fame is not accidental, but inevitable. Raytheon commandos will not be known to the audience only by entertainment programs. You may only see the brilliance of Raytheon Commandos on the screen. In fact, this is a mighty teacher who has made great achievements. Participated in many major exercises; He has carried out non-war military operations such as Wenchuan earthquake relief, air security for the Olympic Games and World Expo, and flood fighting and emergency rescue for the resident. He has successively completed air force "hunter" training, Shen Ying -20 12 "China-Belarus joint training" and other foreign-related joint performances.
This is not an army that is good at performing, but an army that is good at fighting; In 20 13, he represented the air force in the special forces competition of the whole army and won a silver medal in hardware, ranking third; In 20 15, he represented the whole army in the "Golden Eagle -20 15" international scout competition organized in Kazakhstan and won the first place in the foreign team.
"Reach all regions, seize all opportunities, overcome all difficulties and defeat all opponents" is the unchangeable purpose.
Raytheon Commando, can you be famous? Raytheon commandos will live up to their reputation!