Step 1: greet and receive customers warmly and thoughtfully, communicate with customers as soon as possible, show professional image (neat uniform, use Mandarin, introduce yourself), treat customers politely (smile, stare, polite language), keep a certain distance (leave customers a certain space and time), and take care of their peers;
Step 2: Communicate (discuss) with customers wholeheartedly, be confident in contacting customers, be careful in observing customers, be sincere in caring for customers, be tempted by interests, be careful in product display, be patient in communicating with customers, grasp customers' curiosity, make good use of customers' herd mentality, handle objections carefully, and have a normal mind about customers' purchase decisions;
Step 3: Promote the purchase. Seize the opportunity of the transaction, skillfully promote the purchase, testing, inspection, invoicing and assistance in payment, seeing off customers and returning to customers.
Extended data:
Five golden rules:
I think that if the customer asks too many questions, the sales can't be completed, and some salespeople can't handle the customer's questions well, which leads to the transaction can't be reached. Here are the five golden rules of sales skill training that I summarized, hoping to help you.
First: when you can't understand the real problem of the customer, try to let the customer say it.
Ask more questions, be curious and give full play to the spirit of asking questions, so that customers can complain more and ask more questions to understand their real needs.
Second: identify with customers' feelings.
When the customer has finished, don't answer the question directly, but avoid it emotionally, for example, I feel you. . . . . This can reduce the customer's alertness and make the customer feel that you are on the same side with him.
Third, grasp the key issues and let customers elaborate.
"Retell" customers' specific objections, understand customers' needs in detail, and try to let customers explain the reasons in detail on key issues.
Fourth: Confirm the customer's questions and answer them repeatedly.
What you have to do is to repeat what you have heard. This is the so-called part of following, understanding and following the mutual recognition between customers and themselves. This is the final transaction channel, because by doing so, you can know whether your customers know the benefits of your products, which will lay the foundation for you to guide your customers to ultimate success.
Fifth, let customers know the real motive behind their opposition.
When customers see the motivation behind them, sales can start from here, think of and say the value that customers need, then the gap between them will be eliminated, and only in this way can we establish a real relationship of mutual trust with customers.
Baidu Encyclopedia-Sales Skills