If the art education and training market forms good industry norms and rules, improves the overall business level, and actively increases revenue and reduces expenditure, then it will be full of vitality. In 2020, the economic situation is not optimistic, mainly because of a sudden epidemic, which has a great impact on the entire social and economic environment, and the art education and training market is therefore in trouble. When the tide recedes, we can see who is swimming naked. Education and training institutions are hot markets in recent years, and the influx of hot money has also made the industry impetuous. Into the cold winter? It is both an opportunity and a challenge, and grasping the opportunity is the key.

First, the popularity of the demographic dividend has gradually benefited from the general trend to a certain extent. In recent years, the art education and training market has developed rapidly, and a large number of institutions have been opened, especially in first-and second-tier cities. Many children start art education and training from kindergarten, because their parents are anxious, so they are not allowed to lose at the starting line. However, an epidemic will make many people return rationally, and art training classes are no longer the first choice. In addition, the fertility rate has been declining in recent years. In the long run, the demographic dividend is gradually disappearing.

Second, since we can't rely on the simple and extensive demographic dividend, the troubled market will learn from a painful experience and find reasons from itself. It is the best in the industry that can really persist, which is beneficial to the industry itself and consumers. A truly profitable institution must know how to increase revenue and reduce expenditure, rationally plan to return to this cycle, adjust operating pressure, improve the quality of teaching services, and standardize education and training standards. Only in this way can we become a real leader in education, gain a good reputation and make a profit.

Therefore, in the final analysis, the art education and training market can only be rejuvenated if problems are really found and solved from the aspects of operation and quality. Instead of waiting for the environment to pick up, it is more important to take the initiative in your own hands, meet challenges and seize opportunities. The external environment is ever-changing, and national policies have many influences on the market, so improvisation is the key to revival.