Maker open class: based on the knowledge and skills needed before, during and after starting a business, it helps start-ups and potential makers to understand the basic skills and professional skills needed by makers, and forms an open class system of more than 30 courses at 12 node, including entrepreneurial opportunities, business planning, user interaction, product innovation, e-commerce marketing, company operation and post-investment management, which attracts Silicon Valley experts, Internet company executives and so on.
Entrepreneurship training camp: provide practical guidance for makers through prototype days, private board meetings, project roadshows and other forms to accelerate entrepreneurial projects. Haier University and Peking University jointly established Haier Entrepreneurship Training Camp, and Tsinghua University jointly launched the Tsinghua National Maker Education Base Alliance, and carried out strategic cooperation with Shandong University to promote innovation and entrepreneurship alliance activities, build the brand of Haier Entrepreneurship Training Camp, and continue to provide a bigger platform for makers and connect more resources.
Maker alliance: building an open platform for accelerating entrepreneurship that connects with universities. Through the university maker alliance, attract the participation of the government, enterprises and maker institutions. Alliance members will enjoy innovative and entrepreneurial resources, * * * build an entrepreneurial support platform, and * * * build an ecosystem to accelerate the incubation of university makers. The maker alliance in colleges and universities mainly focuses on three aspects: maker training, space creation and ecological improvement of makers. Through a series of campus maker activities, we will attract college tutors, students and technical resources, and realize the closed loop of the whole process of project creativity and student maker's presence.
Maker Competition: Haier Ecosphere holds Maker Competition for the society, attracting mature makers from all over the world to enter Haier Maker Ecosphere, and screening Maker teams and projects through five stages: online application, screening interview, maker training camp training, demonstration day roadshow, incubation and accelerated project incubation, so as to enjoy innovative and entrepreneurial resources.
Maker mode output: Haier University exports Haier Maker mode to the society, and explores and develops courses such as Haier Maker Acceleration Mode, HR Gathering and Dispersing by Order, and HR Single Pay. By summarizing and exporting Haier's innovation incubation model and successful entrepreneurial cases, we will expand the influence of Haier's entrepreneurial platform, and at the same time attract outstanding external makers and high-quality projects to start businesses on Haier's platform. Through the interaction and precipitation of maker culture, we will create a maker culture atmosphere and drive the transformation of makers. Following the Group's Internet strategy, Haier University and various small and micro institutions formed a profit-making body, constantly optimized the small and micro learning system, promoted the accelerated transformation of small and micro, and achieved detonation and guidance.
Micro-operation governance: In order to meet the needs of small and micro owners and platform owners in the group to improve their operational capabilities, we developed and designed a segmented curriculum system for junior, middle and advanced courses, and improved their corporate governance and operational capabilities through training and certification.
690 Transformation Acceleration: Focus on the strategic positioning of 690 connected enterprises that continuously meet the best experience of users' smart life, set up profitable entities through the parallel interactive platform with the smart life U+ ecosystem and connected factories, determine contracts with various micro-enterprises, plan and design the maker to accelerate the development system, continuously provide talent protection for micro-enterprises, and accelerate the incubation of makers.
1 169 transformation acceleration: focus on the strategy of 1 169 value interactive platform, attract first-class resources from the inner and outer circles to help small and micro explosive products, find out the gaps around the ability and quality requirements of various small and micro makers, formulate personalized training solutions through evaluation interviews, promote the construction of open human resources system, and realize the marketization of talents. Haier University promotes a new learning management system under the Internet by building a learning resource platform, a course platform, a lecturer platform, an interactive platform, an evaluation platform and a hardware platform. Attract first-class internal and external resources, continue to promote the strategic transformation of the Group, and enhance the transformation, entrepreneurship and innovation capabilities of interface people and small and micro entrepreneurs.
Cloud platform: In line with the development of the times and the strategic transformation of the Group, Haier University has established a training ecosystem based on the "cloud platform" and established an official WeChat account of Haier University to share knowledge and models. Through "* * * exploring innovative modes", we will attract world-class resources to participate in employees' learning and interact in an open, parallel and real-time manner. Haier University has established cooperative relations with many world-class resources such as Harvard University, Lausanne School of Management, China Europe Business School, Peking University, Tsinghua University, Microsoft, Cisco and Procter & Gamble. , and you can interact with employees online 24 hours a day to share innovative experiences.
Maker evaluation: By building a self-service, scene-based, professional evaluation platform, it provides talent evaluation solutions for the development process of entrepreneurial micro-life cycle, enhances the self-awareness of makers, and helps the micro-team to optimize its configuration and development.
Resource attraction: build a barrier-free, full-process and continuous iterative resource attraction platform, tear down the wall between resources and users, and build a barrier-free online resource attraction platform with open interaction with users-resources enjoy the cloud, fully interact, open and transparent, and continue to iterate according to user evaluation.
Course resources: On the existing interactive platform for course lecturers of Haier University, there are more than 4,000 courses, thousands of external resources and more than 500 internal lecturers and tutors, which provide talent support for the development of entrepreneurial micro-life.
Lecturer resources: Establish a systematic and professional interactive platform for trainers by establishing an interactive mechanism between internal and external trainers' ecological circle, export Haier mode to the outside world, and conduct internal training in organizational culture, maker quality and Wechat business. Haier University is the only institution that certifies lecturers and tutors of Haier Group, and it is also the only institution that provides overseas training for Haier Group.
Online cloud learning: building a self-help online cloud learning platform for global makers. Through cloud interactive group, WeChat interactive group, massive open online course, Tencent, Netease open class and other forms, makers can learn autonomously and spontaneously anytime, anywhere and in all directions.
Hardware resources: centering on users' needs, create open, interactive and personalized hardware resources, let resources interact with users in parallel, help solve users' learning plans, and realize the market-oriented value-added of hardware resources in colleges and universities.