Internet celebrities are the product of the development of Internet information technology. According to a survey in "20 16 White Paper on Internet Celebrity Economy in China", the number of "Internet celebrities" has exceeded1000000, of which more than 80% are women, all with awl faces, high noses and pointed chins. Some "online celebrities" earn millions a year, which is not a problem. More than 54% of post-90s respondents said that they are eager to be an anchor and an "online celebrity". In the younger generation, it has become a group phenomenon to want to be a "network celebrity". Free time, easy work, quick and abundant money are the common impressions of online celebrities.