Benefits: First of all, the internal trainer can not bring direct economic benefits to the 4S shop company, but indirectly, that is, through the training of employees, the professional skills of employees are increased, so that they can complete sales performance in their jobs. Secondly, will car manufacturers give cash rewards to 4S stores if they meet the standards, such as the evaluation of the sales process?
Recognition: For most 4S stores, the group system mainly depends on whether the chairman attaches importance to and recognizes the internal trainer, and automobile manufacturers also have the right to intervene or decide the position of the internal trainer in 4S stores. In fact, the internal trainer and sales manager in 4S stores are equal to or even greater than the sales manager, but at present, the internal trainer is only equal to the exhibition hall manager. Many manufacturers began to pay more attention to internal trainers, so they increased the training and requirements for internal trainers, which put pressure on 4S stores and assessed internal trainers or sales consultants at the end of the year. The reward or punishment of assessment results is directly linked to cash.
As for the internal trainers, in fact, the domestic acceptance is still relatively late, and it is gradually improving. Therefore, wait and see is the mentality that the landlord should have. Secondly, he can change jobs in the same industry, such as working in a 4S shop that pays attention to internal training.
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