On the experience of running a school, the modern enterprise management mechanism is introduced in an all-round way, the IT technology is upgraded in an all-round way, and the affiliated institutions are operated and managed in a unified way. The senior management team of Yin Zhong Art School comes from professional managers who have worked in the front line of education and teaching management for more than ten years in the industry, and has formed the company's unique people-oriented corporate culture:
Mission: Let art improve people's quality of life.
Company values: team wins, experts can do it.
Teamwork methods: dedication, professionalism, simplicity, sincerity, communication and trust.
Strong alto teacher: professional, dedicated, sincere and steady!
Yin Zhong Art School is active in a team of full-time teachers with rich teaching experience and many famous experts and scholars in the industry. The training course of alto teaching system requires teachers' comprehensive quality and professionalism. Professional, dedicated, sincere and stable teachers and good team spirit are the guarantee of alto teaching quality. After graduating from the Conservatory of Music, the teachers of Yin Zhong Art School will have a three-month professional evaluation and six-month teaching training. Abiding by teachers' morality, teaching affinity, enthusiasm and sincerity, and being responsible for students' dedication will all be important comprehensive quality evaluation scope. Alto pays attention to the assessment of teachers' teaching and the improvement of teachers' professional quality, holds regular teaching seminars as a platform for teachers to exchange teaching experience with each other, and invites famous experts from various professions to give lectures on music, educational psychology, pedagogy, classical culture and other aspects every month to provide special training for teachers, improve teachers' teaching level, and ensure that Alto's teaching team is competent, stable, professional and dedicated.
Alto quality teachers: self-confidence, honesty, diligence and dedication!
Talent is the greatest wealth. In talent management, Yin Zhong pays attention to people-oriented, emphasizes being kind to others, creates a relaxed and trusting working atmosphere, and cultivates employees' comprehensive conduct and quality of self-confidence, honesty, diligence and dedication. Alto gives employees opportunities to develop everywhere, constantly cultivates their self-confidence, sense of responsibility, initiative and enthusiasm, and makes plans for the development of Alto. Encourage teachers and employees to speak freely and pay attention to every suggestion they put forward, so as to formulate and implement a more reasonable development plan of Alto. Alto has changed the life track of many people, and working in Alto will be a new beginning of their lives. In this process of changing lifestyle and environment, no matter who left Alto or who left Alto, there are many touching and vivid stories, including laughter, tears, achievements and mistakes, and more importantly, continuous learning and growth.
Acquaintance is fate, knowing each other is fate, and all the years will become beautiful memories.
Alto column
China Music Network has a music education main station and 10 music resource sub-stations. The main station of music education covers vocal music teaching, piano teaching, music appreciation and other professional teaching and music popularization papers 10, and has sub-stations 10, including classical music audio-visual, classical music download, pop music audio-visual, northern music forum, netizen cover, online teaching, musical instrument mall, tutor center and so on.
Yin Zhong education
China Music Network has many experts and teachers' resources. Make full use of these resources to popularize classical music. A series of adult music training activities have been carried out one after another, vigorously guiding tasteful adult entertainment methods and advocating adults and teenagers to seek personal hobbies with social value. While popularizing music education, Zhongyin.com also actively organized experts to carry out music teaching activities in enterprises, institutions and remote and backward areas, which produced great social benefits. It not only improved the music education in backward areas, but also made more people enter the door of classical music through the expert's music popularization lecture, which made great contributions to the popularization of classical music.
Teaching and research of alto
Actively assist the teaching and research work of the college, and develop a series of innovative teaching methods such as piano and vocal music in view of the problems existing in domestic music education, which not only actively promotes the systematic development of domestic music teaching, but also fills the gap that there is no teaching with China characteristics in China. China Music Network is making great efforts to promote these teaching methods at home and abroad. At the same time, alto experts are also committed to the teaching research of universal education. Through teaching research, the professional teaching in many music colleges has become easy to understand and has universal significance, which has benefited many amateur music lovers.
Alto activity
In order to make full use of the advantages of its own network resources, in early 2005, it cooperated with China Netcom Group Company to carry out a series of music promotion activities, and organized famous domestic educators, singers and performers to use Netcom voice teaching equipment for free online teaching activities. At the same time, China Music Network also hosted and co-organized many music competitions and concerts, and organized the Capital College Students Symphony Music Season, the Hong Kong Choir Beijing Concert, the National Children's Piano Competition and other activities. At present, we are preparing for the National TV Grand Prix for the Middle-aged and the Beijing Community Singer Competition, cooperating with CCTV Children's Channel, and participating in the recording activities of many programs such as famous teachers and masters.
Alto monthly
As a professional music publication, it is mainly aimed at students, teachers and music lovers of various conservatories. At present, the online edition has a circulation of 654.38 million copies. It mainly includes: piano teaching thesis, vocal music teaching thesis, record review, introduction to classical music, teaching star, recommendation of famous artists, musical instrument evaluation, parent exchange and other columns.
Alto propaganda
Yin Zhong cooperates with a number of newspapers and media, and is responsible for forming a music media alliance and organizing the media to conduct unified event planning and publicity. At present, cooperative media: CCTV, china national radio, Beijing TV, Qintong, Music Life, Piano Art, Culture Weekly, Little Players, Legal Evening News, Metro Shinkansen, Music Weekly, China Light Music Society, China Guitar Association, etc. At the same time, Yin Zhong made great efforts to cooperate with China Foreign Performance Company and China Ticketing Company.
Yin Zhong arts school
At present, there are more than 2,000 students in Yin Zhong Art School under the jurisdiction of China Music Network. Training programs cover amateur training for children and adults, professional teacher training and professional master classes. Most of the training content adopts unique and innovative teaching methods with independent intellectual property rights. Many teaching methods are leading teaching systems at home and abroad and have good teaching effects. At present, Yin Zhong Art School's six training branches are located in various areas of Beijing, and it has become the most professional and largest music training school in Beijing in terms of vocal music, instrumental music and other training programs.
Mentor Yin Zhong.
The professional conservatories of music have more than 2,000 professional teachers, providing comprehensive and professional counseling information services. At present, a nationwide counseling service network is being opened to recommend excellent teachers for students, organize music teachers from all over the country to carry out professional teaching training, guide teachers to carry out professional, standardized and unified teaching, and comprehensively improve the level of music teaching in China.
Yin Zhong sales
Cooperate with well-known musical instruments and represent more than a thousand kinds of musical instruments, creating more industry opportunities for musical instruments. Yin Zhong invested a lot of money to build a professional musical instrument mall, which is second to none in China in terms of influence, clicks and professionalism. The price of musical instruments registered in the Musical Instrument Mall affects the sales price of musical instruments in Beijing and even the whole country to a certain extent. The group purchase of musical instruments organized regularly has a large number of participants and strong influence.
Yin Zhong cooperation
Relying on the influence of Yin Zhong's network, Yin Zhong Development Department has also established a network of training cooperation and enrollment agents at all levels in Beijing with its own strength. At present, more than 65,438 agents and enrollment personnel in Yin Zhong are carrying out various cooperation and publicity projects, including organizing various cultural performances and competitions, helping to establish corporate culture, and training employees and enrollment agents. At the same time, the Propaganda Department of Yin Zhong also takes advantage of its own resources to carry out activities such as singer packaging and star teacher promotion, so as to provide better development space for outstanding actors and teachers.
Yin Zhong Network
At present, the daily hits of Alto's homepage exceed 50,000, and the total daily hits exceed 500,000, which has a great publicity effect. Music training, vocal music training, musical instrument sales, piano tutoring and other keywords rank first in major search engines at home and abroad. Relying on Yin Zhong Network, we have successively established training, counseling, sales and other related businesses, and achieved remarkable results. The advertisements published by some enterprises on the website have extremely obvious publicity effects. Because China Music Network has huge music resources and various activities, it has a very important position among professional colleges and music lovers, and has a high reputation. In order to improve the popularity of music. At present, Zhongyin.com is actively expanding its website audience, making the website compatible with the dual characteristics of professional music education and comprehensive entertainment, and leading more ordinary people to enter the door of music. Zhongyin.com's work is progressing smoothly. Because of the achievements in the popularization of music education, it has been paid more and more attention by the industry and relevant departments. I believe that Zhongyin.com will get better and better and truly contribute to the basic music education in China.
Medium service mode
The alto education is based on the Classical Innovation Music Art Institute, supported by the alto art school, and serves the artistic needs of the broad masses of the society in an all-round way by online publicity.
Services include three major items: instrumental music sales, art training, art research and promotion.
In terms of instrumental music sales, Yin Zhong is gradually cooperating with upstream manufacturers to form and improve the B-C e-commerce model, including instrumental music pricing, testing, customized services and delivery services.
In terms of art training, more than 1 000 students experience and enter the art hall every year through ordinary classes. Alto has the most authoritative voice and the most successful experience in solving the problem of high-pitched deviation.
In terms of art research and promotion, through holding regular activities, performances and reports, maintaining continuous communication with communities, government agencies, preschool education bases and the media every year, testing and popularizing teaching methods and teaching research results, with a series of achievements, it has gained social attention.
Alto organizational structure
Experts from Classical Innovation Music Art Research Institute:
Dean: Yang Jingchun (music educator and theorist who founded the natural music teaching system in China).
Vice President: Zou Benchu (famous vocal educator, author: Shen Xiang Singing System)
Dean of Vocal Music Institute: Shi (famous vocal educator and singer, former dean of Tianjin Conservatory of Music)
Director of Piano Research Institute: Lu Mei (famous piano educator, former director and professor of piano teaching and research department of Central Conservatory of Music).
Director of Wind Music Institute: Mr. He Zong (famous horn player, chairman of the National Wind Music Association, former director of the Orchestral Department of the Central Conservatory of Music)
Director of Folk Music Research Institute: Chen Chaoru (Erhu master, educator, president of the National Erhu Association, who has trained famous performers at home and abroad such as Min Huifen, Seinfeld and Chen Yaoxing).
Artistic Director of Music Salon: Wu (famous tenor and social activist)
In addition, there are more than 20 full-time professional teachers and 100 part-time teachers, which can meet the teaching, performance and rehearsal needs of customers at different levels in time.
Official website "China Music Network" is one of the earliest comprehensive music information websites in China, with many columns and timely information updates, and it is the information distribution center for all kinds of music art lovers; At present, there are more than 50,000 daily hits on the homepage, and the total daily hits exceed 500,000, which has a huge publicity effect. Popular keywords such as music training, vocal music training, musical instrument sales, piano tutoring and art education rank among the top three in the natural rankings of major search engines at home and abroad.
CCTV, china national radio, Beijing TV, etc. Special interviews were conducted with Yin Zhong Art School for many times. Today, people are particularly eager for art, with the help of all walks of life, Yin Zhong Art School will usher in a brand-new high-speed development!