1, well-organized, secretive: MLM generally takes the form of deceiving people to participate in different places, and is well-organized. Generally, people who go up and down the line are contacted separately, and the organizers are remotely controlled.
2. Murder: Using excuses such as "looking for a job", "doing business in partnership", "traveling abroad" and "meeting with netizens" to trick relatives, friends, fellow villagers, colleagues and classmates into participating in pyramid schemes in different places.
3. Fabricate the myth of getting rich: advocate getting rich quickly and encourage people to join in with a set of fallacies that seem to be scientific and reasonable bonus distribution system.
4. Brainwashing: Through centralized teaching, communication, heart-to-heart, etc., people who have joined the handed down organizations are constantly instilled with the concept of getting rich, so that participants are convinced.
5. High rebate: MLM institutions generally have a seemingly fair and attractive "high rebate plan". With the clamor of MLM personnel, it is easy for people to have the desire to invest and join MLM activities rashly.
6. The prices of props and commodities are inflated: the commodities sold by pyramid schemes are only props, with the purpose of developing personnel and defrauding money. Therefore, the price of commodities sold by pyramid schemes seriously deviates from its value. Many of them are cosmetics, nutrition, health care equipment, clothing and so on. Some of them are "three noes" goods.
Extended data:
First, the development of MLM in China:
1 In the early 1990s, some foreign direct selling companies began to enter China. As China is in the primary stage of the development of socialist market economy, the degree of market development is low and the relevant management regulations are not perfect, direct selling has gradually developed into various forms of pyramid selling activities.
2. Some illegal units and individuals, under the banner of "get rich quickly", trick people into participating in pyramid schemes, use false propaganda, form a closed interpersonal network, charge high entry fees and other means to collect money. Some people use pyramid schemes to engage in superstition, cliques, price fraud, selling fake and shoddy products and other illegal and criminal activities, which not only interfere with the normal economic order, seriously damage the interests of the people, but also seriously affect the social stability of our country.
3. In view of the above situation,1April 1998, the State Council issued the Notice of the State Council on Prohibiting MLM Business Activities (Guo Fa [1998]10, hereinafter referred to as the Notice). The notice clearly pointed out that pyramid selling does not conform to China's current national conditions and is seriously harmful, so pyramid selling activities must be resolutely banned.
4. In August this year 10, the executive meeting of the State Council10/kloc-0 passed regulations to further explicitly prohibit pyramid selling activities in the form of administrative regulations and intensify the crackdown.
Two. Corresponding measures? :?
1, most people know little about direct selling and pyramid selling, so it is impossible to accurately analyze and judge their nature, legality and illegality. When faced with the rhetoric of MLM organizers, it is easy to be caught;
2. Driven by rich and speculative psychology, some people give up their stable but not rich lives and are willing to take risks, hoping to satisfy their desire for material life in a short time, thus ignoring the possible serious consequences;
3, out of trust, bewitched by relatives and friends, trapped in shackles;
4. Forced to join because of violence, intimidation or coercion; ?
5. College students are deeply involved, mainly because they fail to deeply understand the deception and harmfulness of pyramid schemes. Because they are eager to find a job, they are easy to believe in the rhetoric of pyramid schemes and destroy their ideological defense lines in the form of brainwashing activities such as pyramid schemes training, lectures and speeches. ?
Three. Comments:?
1, the state should vigorously publicize the dangers of pyramid schemes, and make use of all available social forces such as newspapers, magazines, television and the Internet to popularize relevant knowledge in an all-round and multi-level way, so that the broad masses can fully understand the dangers and illegality of pyramid schemes; ?
2. Pay attention to the laid-off workers and people with low living standards, give them care, solve their real-life problems at the same time, actively help them find jobs, and make them have a relatively stable living environment; ?
3, vigorously publicize the negative effects and harm of pyramid schemes, crack down on speculation, and carry out national supervision and national construction. ?
4. Formulate and improve the corresponding laws and regulations (promulgated), severely crack down on pyramid schemes in strict accordance with regulations, especially severely punish pyramid schemes organizers, and completely disintegrate their organizations; ?
5. For college students, primary and secondary school students, make use of teaching advantages to actively publicize and resist unhealthy trends. Colleges and universities can deeply analyze this economic "cult" with the help of the advantages and support of economics and psychology, and analyze pyramid selling activities from the aspects of marketing and marketing psychology, so that students can clearly understand its true face.
References:
Baidu Encyclopedia-Provisions on Prohibiting MLM