Store sales need to have good communication skills and good service attitude, like to talk with people, have sales promotion experience, and be familiar with the operation of shopping malls. Do you know how to write a personal store sales summary? Below I bring you a personal summary essay about store sales, I hope you like it.
Personal summary article on store sales model 1 1. Review and analyze the sales performance in this area.
Performance review
1, the total annual cash payment exceeds 1__, exceeding the tasks specified by the company;
2. Successfully develop four new customers;
3. It laid a foundation for the operation of the key regional market in southwest Shandong centered on Jining;
Technical performance analysis
1. Although I have completed the cash distribution task stipulated by the company, I am still far from my goal of 2 million yuan. The main reasons are:
A. The positioning of key markets in the first half of the year was not clear and firm, and Pingyi was the first one. However, due to the particularity of Pingyi market and later the focus of dealers shifted to beer, which finally changed my original intention. Secondly, I am optimistic about Surabaya market. Although the market environment is very good, but the cooperation of dealers is too poor, they have no choice but to give up. It was not until later that I chose Jinxiang "Tianyuan non-staple food", which was near the end of the year!
B, the speed of new customers is too slow and the quality of customers is poor;
C, the company's service lags behind, especially the delivery time, which not only affects the market, but also affects the sales confidence of dealers;
2. Explore new customers. Although four new customers have been implemented, they are still two short of the six goals set by myself, and three of these four customers are small customers, and the sales volume is also very poor. This is mainly caused by my own subjectivity, and I don't pay much attention to customer quality in order to pay back the money. As the saying goes, "choice is more important than hard work", and the "strength, network, distribution ability, cooperation and investment consciousness" of dealers directly determine the quality of market operation.
Our company has been operating in _ _ _ for three years, and the mistake of these three years is that it failed to "grasp the key points", so I learned the experience and lessons of previous years and personally put the work of finding key markets into my daily work this year. Finally, I decided to operate the _ _ market with Jinxiang as the core in 165438+ 10, and it took two months.
Second, personal growth and shortcomings
With the care and support of company leaders and colleagues, I personally have improved to some extent in business development, organization and coordination, management, etc., but there are also many shortcomings.
1, and the self-regulation ability of mentality is enhanced;
2. The ability to learn, predict and control the market has been enhanced;
3. The ability to deal with emergency problems and grasp the psychological state of others has been enhanced;
4. The overall market awareness needs to be improved;
5. The management experience of the team and the operation ability of the overall regional market need to be improved.
Third, mistakes and shortcomings in the work.
Pingyi market 1
Although local protection is serious, we still have a certain market through the coordination of relations and the low-key operation of the market. Moreover, through a period of market proof, the special songs developed by dealers still cater to the consumption of rural markets. Before the off-season, because I failed to communicate effectively with the dealer and the service was not in place, the dealer finally focused on beer. What's more, the agent took another liquor-Yimeng fellow villager, and the manufacturer's support was quite strong, which was even more diluted for us.
2.Surabaya market
Although there is something wrong with the dealer's personality, the market environment is really good. The hotel management of Shili Wine Lane for more than a year has certain market favorable factors, and later it expanded the circulation market, and the market response is good. The mistake is that the distributor was not suppressed in cost in advance, and then the management was unbalanced, which eventually led to the failure of cooperation and fell short. The key is that my personal wrist is not hard enough, my foresight is not enough, and my reaction is not fast enough.
3._ _ Market
Tengzhou's market foundation is still very good, but the dealers' investment awareness and company management are so poor that after we quit, the market declined seriously. My mistakes in this market are as follows:
Failing to guide dealers to operate the market according to our ideas and relying too much on manufacturers;
Failing to find suitable other potential high-quality customers to supplement in time;
4. I was in _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _.
Four, _ _ years ago, some work and problems in the old market were solved.
Due to our poor grasp of the market and ineffective control of costs, the problem of cost contradiction appeared in the market years ago. After consultation with the company leaders, we take the principle of "harmonious development" and adopt the policy of "one place, one policy" to solve the problems in different markets.
1. Tengzhou: Although the company has expenses, it must pay back the money, and both parties can accept and understand the settlement in the form of multiple goods;
2. Weishan: make your own packaging and bottles, and sell them at the company's expense as drinks;
3. Surabaya: Tongteng Prefecture
4. Yicheng: Not yet solved.
Through the above methods, the market problems have been solved one by one. Although there were some conflicts in the early stage, they were accepted and operated smoothly, which completely solved the psychology of relying too much on manufacturers before. Fourth, the operation mode of "office plus dealer" operates the regional market.
20 _ _ years passed quickly. As a salesman, I want to write some summary things about the company. How to write the salesman's work summary? I collected some relevant salesmen and salespeople, and summarized their work in the annual work summary for your reference. Thank you for your trust and support. We explore the market, pay close attention to production management, ensure quality, take the market as the guide, face the challenge of this year's global financial crisis, seize the opportunity, and all the staff in the marketing department make joint efforts. Qi Xin cooperated to complete this year's promotion task. This year's work is summarized as follows:
I. 20-year promotion activities
After 20 years of exhibitions in Beijing and Shanghai, and publicity by professional magazines such as HC and Discovery Resources, our brand products have gained a certain popularity, and customers at home and abroad have a certain understanding of our products. In 20__ years, the sales amount set by the boss for the sales department was _ _ million yuan, and our sales department completed the sales amount of _ _ million yuan in the whole year, with a production and sales rate of 95% and a payment recovery rate of 98%.
Two, strengthen business training, improve the overall quality.
The product promotion department is responsible for the promotion of all products of the company. It is conceivable that the responsibility is great and the task is arduous. Establishing a high-quality sales team that can be good at fighting is very important to complete the company's annual sales task. If a worker wants to do a good job, he must sharpen his tools first. In order to improve the comprehensive professional quality of sales staff, all employees in the sales department must carry out vocational skills training to further improve their sales knowledge. This year, the company added an online version of financial management software with a speed of 3000, which can clearly and timely reflect the marketing and financial management. Our sales staff are all trained by _ _ _ _ Technology Co., Ltd., and their professional knowledge and internal information are confidential. Everyone should keep professional ethics, and the boss is the top leader who leads the sales department. We hope to strengthen the supervision, criticism and professional guidance of employees, so that our sales staff can learn more professional knowledge and improve their technical functions and self-appreciation ability. In 20 years, I studied iso internal audit training and accounting professional knowledge training, and obtained the national accreditation certificate. Over the past year, we have fully practiced the management knowledge and methods we have learned in the company's production management, and the display effect is satisfactory.
Third, build a marketing network and cultivate typical sales promotion.
Microphone line marketing is the focus of our company's product marketing department, and the marketing situation will directly affect the company's economic benefits. Over the past year, the product promotion department has insisted on consolidating the old market, cultivating new markets, opening up market space, tapping potential markets, and promoting products by using the brand reputation of our company, thus building a sales network pattern with _ _ as the main body and radiating the whole province and the whole country.
Fourth, pay attention to industry trends and grasp market information.
With the increasingly fierce market competition among electronic products industries, information plays an increasingly important role in the marketing process, and information is benefit. The marketing department pays close attention to market trends, grasps business opportunities, demands benefits from information, and institutionalizes, standardizes and regularizes market research and information collection, analysis and collation. The product promotion department has established a stable and reliable information channel through market research, business negotiations, newspapers and magazines, industry associations, computer networks, etc., and paid close attention to the development trend of the industry; Establish customer files and manufacturer files, and strive to collect basic information; According to the market situation, actively send business personnel to track and master the dynamics of the domestic marketing market.
Verb (abbreviation of verb) make persistent efforts to meet new challenges.
Looking back on the past year, all the business personnel in our marketing department have achieved good sales performance through unity and cooperation, hard work and initiative. Achievements belong to the past, and looking forward to the future, the road ahead of the promotion department is longer, more difficult and more arduous. All the business personnel in our sales department unanimously stated that they must give full play to their enthusiasm, initiative and creativity, perform their duties, go all out to do a good job in the promotion of the electronics industry in 20__, deeply understand the dynamics of the electronics industry, further develop and consolidate the domestic market, and create higher sales performance for the company.
Niu Fu has ushered in the spring, and I wish our _ _ Technology Co., Ltd. a sales performance of by going up one flight of stairs in 20 years, which is at the forefront of the electronic industry and closer to our ideal.
In a blink of an eye, my work in the company's sales department for _ _ years was over. Looking back on my work in the past year, I am still very satisfied. Over the past year, I have made greater progress in continuous growth and progress, which is natural after working for a long time. But in comparison, my work this year is still very good. In many ways, the growth of the company's performance has a lot to do with me. I am also happy with my continuous efforts and great contribution to the company over the past year. I believe I can do it well, but many realities are not what I imagined.
Spring goes to winter, and in a blink of an eye, history is about to turn a new page. I have been in the company for almost 3 years, and I am also an old employee of the company. I deeply feel the vigorous development and enterprising spirit of Yang Long Company. In these three years, I learned a lot, but also learned a lot. From a sales consultant who knows nothing to today's monthly sales champion, first of all, I want to thank Mr. Cong for giving me a platform to show myself and learn, so that I have room for learning and development. Secondly, I want to thank Manager Zheng and Director Ma for their support and help in my work. It is because of your help that I can make up for it.
I came to the company in April of _ _ _, and sold 35 cars in the whole year, while I sold 84 cars in _ _ _. The goal I set for myself is to sell 65,438+000 vehicles annually. With my own efforts and the assistance of all the staff, I have completed and exceeded my own goals and achieved good results of 1 car. I will have new goals and new breakthroughs in _ _ years. I believe that if I want to do it, there is nothing I can't do. I have confidence in myself and the whole America. I believe that as long as I work hard and pay, I will succeed. Let's go
The sales department is the facade and window of the enterprise, and our words and deeds represent our enterprise. Therefore, I have high demands on my words and deeds in my work and daily life, and I must strengthen my professional knowledge and skills on the basis of high quality. To be an excellent and qualified sales consultant, you must be able to understand and thoroughly understand the dynamics of competitive car dealers, tell his shortcomings, and make everyone have me. After years of exercise, I have become more mature. In talking about customers and understanding customers, my psychology has been greatly improved. Looking back on my busy work in the past, every time I talk about a customer, especially a difficult customer, it is a training for me to finally clinch a deal. At the same time, it is also a challenge. Now, in the past period of time, although we have both satisfaction and regret in all aspects of our work, one thing is worthy of recognition. We paid in good faith. Having said that, I want to say a few more words. We should treat every user you receive with affection in our daily work, and don't treat them as strangers or ordinary customers, as friends and relatives, as long as you really pay. Only in exchange for your trust and affirmation of customers, this is my exploration and experience in Haima. I remember the great Joe Gerald said that if customers want to trust your car, they must first trust your people. I think it makes sense. I believe that as long as we sincerely pay, there will be returns.
The sales department is a growing department. I like working in this position, and I am also an excellent trainer. I was fortunate to grow up with it. It makes me an inexperienced person, familiar with my essential work, that is, cooperation with each other. A person can be brilliant, but without the help of others, a person can't do anything, so it is necessary to embody team spirit. Because our company in Yang Long is a whole, a big family, and all employees in Yang Long are like brothers and sisters. I also learned a lot of professional knowledge and principles in my work. Therefore, whether it is the daily work of the post or the task assigned by the leader, I strive for perfection. Although sometimes very tired, but also in the bitter experience of fun, in the tired is the harvest. I think this will definitely lay a solid foundation for me to make new progress in my future work and study. I also know that I still have many shortcomings in my work, such as: I haven't reached the requirement of Excellence in my business knowledge, sometimes I am too hasty and chaotic in my work, and my work lacks in-depth and meticulous. I will try my best to overcome my own shortcomings, correct my own shortcomings, strengthen my exercise, and contribute to the company with excellent performance in my future work.
Looking forward to next year's work, I am full of ambition. I have completely adapted to the company and can work independently. This is what I have always been most gratified. I told myself over and over again before that I must stick to it. Now that I have survived all the hardships, my work and my future are gradually becoming clear. I told myself that I can do it well, I can do it well, and I am still making progress today, and I will continue to make progress in the future. I believe I will make progress in the future.
Under the leadership of the store manager, unite shop friends and establish a relatively stable sales team: sales talents are the most precious resources, and all sales achievements come from having a good sales staff. Building a united and cooperative sales team is the foundation of our store. Building a harmonious and lethal team in the future work is the main goal of me and all our shopping guides.
Work summary:
The purpose is to learn lessons, improve myself, make my work better, and have the confidence and determination to do it better in the future. Let me briefly summarize this month's work. This year 1 1 month 1 day to work in _ _ men's clothing store. Before I entered your store, I had experience in selling women's clothes, but just because of my enthusiasm for sales, I lacked sales experience and industry knowledge in men's wear industry. In order to quickly integrate into the men's wear sales team, everything started from scratch after arriving at the store. While learning the knowledge of men's wear brands, while exploring the market, I encountered difficulties and problems in sales and clothing. I often consult the store manager and other experienced colleagues to seek solutions to problems, and study targeted strategies for some difficult guests, which has achieved good results. Now I can gradually respond to the questions mentioned by the guests clearly and fluently, accurately grasp the needs of the guests and communicate with them well, so I have a more transparent understanding of the market. While constantly learning the knowledge of men's wear brands and accumulating experience, my ability and sales level have been greatly improved. At the same time, there are also many shortcomings: the understanding of men's wear market sales is not deep enough, and the technical problems of men's wear (such as texture, how to clean and iron, etc. ) are too weak to explain clearly to customers, and they can't come up with good solutions to some big problems quickly. In the process of communicating with guests, we rely too much on and trust them.
Work plan:
1. Under the leadership of the store manager, unite shop friends and build a relatively stable sales team with you: sales talents are the most valuable resources, and all sales achievements come from having a good sales staff and building a cohesive cooperation team.
God's sales team is the foundation of our shop. Building a harmonious and lethal team in the future work is the main goal of me and all our shopping guides.
2. Strictly abide by the sales system: a perfect sales management system allows salespeople to exert their subjective initiative in their work, have a high sense of responsibility for their work, and improve their sense of ownership. This is the premise for us to complete the turnover of170,000 next month. I firmly abide by the rules and regulations in the store.
3. Develop the habit of finding and summarizing problems and constantly improving yourself: The purpose of finding and summarizing problems is to improve your overall quality, find and summarize problems in your work, put forward your own opinions and suggestions, and raise your sales ability to a new level.
4. Sales target: My basic sales target is to have a sales list every day. According to the sales task assigned by the store, resolutely complete the turnover task of170,000 yuan assigned by the store, fight hard at the end of the year, and break down the task into weekly tasks and daily tasks according to the specific situation; Break down the weekly and daily sales targets to each of our shopping guides and complete the sales tasks in each time period. And strive to improve sales performance on the basis of completing sales tasks.
Personal summary of store sales model article 5 Time flies, the sun and the moon fly like a shuttle, and 20__ years have passed quickly. First of all, I would like to thank the company leaders for giving me such a good platform and such a good opportunity to exercise and study. At the same time, I also want to thank my leaders and colleagues for their support and help in my work. I have benefited a lot from learning knowledge that I have never learned before.
I was transferred from Store 4 in March, 20__ to Store 1, and as the manager of Store 1, I was fully responsible for the work of Store 1. There are joys and sorrows. For me, who has no education and professional skills, in order to keep all aspects of the work of a store from falling behind, I have to learn while working, and at the same time I have to spend more time working hard than others to repay my employer. Besides receiving direct training from company leaders, I also participated in the professor training of China Normal University, so hard work is my best choice.
Such a big family has no previous management experience. In addition to instilling the tasks assigned by the company, the most important thing is to study and communicate with employees. Let everyone know the purpose of our work and the requirements of the company, so we should not only learn some skills, but also learn the truth of being a man. We should encourage all employees to become excellent employees. They are the best.
Details determine the success of our business, so we should pay attention to details. Our main purpose is to do a good job in sales. How to do a good job in sales is the focus of our work. In the process of sales, there will be various problems, waiting for me is how to solve them. So my task for myself is not to be afraid of problems, and to learn how to solve them when they arise.
During this year, this year's sales have increased compared with last year. Of course, there are various reasons. Compared with other stores in the company, the gross profit is not ideal. Therefore, we should grasp the gross profit in the course of operation. The shop is also a special shop. The situation of managing two products is relatively rare, which makes customers face a variety of customers and complicated personnel.
As the saying goes, we will redouble our efforts to make the greatest contribution to the sales of the store.
In the past week, with the temperature rising. Everything is revived, and the earth is blooming in spring. With the warming of the temperature, the sales work of our Red Dragonfly Store has also begun to be carried out in a tense and orderly manner.
As the old saying goes, sharpening the knife does not miss the woodcutter. Even in today's social work, it also profoundly guides and reminds us. On the basis of enterprising work, we must first find the correct ideological direction, that is, we must have a clear consciousness and a positive work attitude before we can put it into practice. Make it twice the result with half the effort and achieve good results.
Review this week, your work, ask yourself, and honestly sum up. There are still many shortcomings. Therefore, it is even more necessary to strengthen one's working thoughts in time, correct one's consciousness, and improve the methods, skills and business level of monopoly.
First of all, in terms of shortcomings, it summarizes from its own reasons. I feel that I still have a certain degree of lack of skills in persuading customers and impressing their purchasing psychology.
As salespeople in our Red Dragonfly Store, our primary goal is to build a bridge between our products and customers. Create business performance for the company. Under the guidance of this direction, it is particularly important to impress customers' hearts and stimulate their desire to buy with sales skills and language. Therefore, in the future sales work, I must strive to improve the skills of persuading customers and impress customers' purchasing psychology. At the same time, we should integrate theory with practice and accumulate valuable experience for the next stage of work.
Secondly, pay attention to the details of your sales work and remember the wise saying that the customer is God in sales theory. Conquer and impress consumers with your sincere smile, clear language, meticulous promotion and thoughtful service. Let all the customers who come to our red dragonfly shop be impulsive and satisfied. Establish the high-quality spirit of our employees in Red Dragonfly Store, and establish our high-quality service brand of Red Dragonfly.
Third, we should deepen our work and business. Familiar with the article number, size, color and price of each pair of shoes. Do it with your heart Learn to face different customers and adopt different promotion skills. Strive to let every customer buy their own satisfactory products, and strive to increase the number of sales and improve sales performance.
Personal summary of store sales model Chapter VII Over the past year, with the help of my colleagues, I have learned a lot in telemarketing. I summarize my previous work as follows:
I still remember that when my colleagues made a lot of phone calls, I dared to make the first phone call. At that time, my hand holding the phone was shaking and I was praying that no one would answer the phone. But this is not what I expected. I picked up the phone over there and didn't understand what I was going to say for a while: everything I started thinking vanished, and then I wrote all the words in my notebook and gradually got used to it. Think about it at the moment, it was really stupid.
Telemarketing may also be the most difficult and challenging of all sales; Rejecting others always hurts my self-esteem. But the ego must cross this threshold. To tell the truth, at that time I regarded myself as a hero who was caught up with Liangshan. I call every day and make a lot of calls to let myself be rejected and learn to bear it. At first, it was with the help and edification of teachers, including a group of comrades, that I gradually got used to it. If others can do it, why can't I?
As a salesman, I feel a lot of pressure. When dealing with the loneliness of being alone from home, when dealing with the frustration of not finishing the sales task, and when dealing with some unreasonable customers, once you lose your strong will, you can only escape from the marketing profession or live in a daze. Especially in telemarketing, we make at least 50 calls every day. If there are 16 working days every month, we will make 800 calls every month. It can be seen how many times we have to go through rejection, and the voice we hear the most is rejection. If we can't motivate ourselves and each other, then we may be shrouded in gloom every day, and we don't want to make a phone call every day, and even it hurts to see the phone, because no one likes the feeling of rejection.
In the pursuit of success, you will inevitably encounter all kinds of difficulties, twists and turns, blows and disappointments. Few people in this world may have a smooth life, but most people, including many successful people, have failed or are failing in the past. In addition to having firm confidence in the goals you set at the beginning, you must also go back from time to time to check whether your footprints along the way have deviated from the track or taken more detours. If I have deviated, I will come back soon, correct it quickly, summarize and review it irregularly, and ensure that the direction is always correct. As the saying goes: a person who does not pursue progress is standing still!
In retrospect, I still have many shortcomings and deficiencies in my work, especially carelessness. I forgot my name several times when I sent a fax, even my shoes when I went to a meeting, and finally I borrowed them all over the place. The details of such problems often occur in my life; I still can't handle the problem on my own when I'm on the phone. When customers encounter problems, they easily panic and can't hold their ground calmly, so they directly plug the phone to the master or other colleagues. In this respect, I am doing badly at present, including paying a return visit to myself. Newcomers who have just arrived for less than a month can cope with these problems by themselves. I haven't succeeded enough at this point. I must try to get rid of this habit in the future, and I can't always rely on others. Another point is that you can't distinguish between work and life at ordinary times. Sometimes troubles at work will be brought to life, and unpleasant feelings in life will sometimes lead to a day's mood. Of course, this is definitely not good, because if you are not in a good mood, it will directly determine whether you can have a receipt to repay your hard work! Therefore, in our daily work and life, we should firmly believe that depressed patients will be more depressed if they find depressed patients. You must find a more successful person than yourself, a happier person than yourself. His happiness is contagious and he will find strength and confidence.
To make a good plan for the future, you can't never make a summary or set goals as before. Just like a headless fly muddling along day by day, with no goal and no idea what kind of result he wants one day. It must be clear here: you will insist on two customers at least once, otherwise you will meet eight times a month, and several customers will not guarantee that you are a quality customer, so the chances of signing the bill are too small. At least in your own efforts, you can enrich yourself, set an example for your classmates, and give your family a confession. I can reassure all those who care about myself and think I am doing well.
20__ years have become the past. Dare to challenge the success of 20 years, and success will surely care for those who work hard! Absolutely true!
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