Telemarketing is a business that takes telephone as the main means of communication, with the help of internet, fax, SMS, mail delivery and other auxiliary means, directly contacts customers in the name of the company through special telephone marketing numbers, and uses the company's automated information management technology and professional operation platform to complete the main marketing processes of the company's products, such as promotion, consultation, quotation and confirmation of product trading conditions. As a telemarketer, due to the different brands and scales of the company, the work content is slightly different.

I. The main contents of telemarketing are as follows:

1, subject to the management of and responsible for the marketing supervisor.

2. Focus on marketing and customer service within the business scope.

3. Participate in company training and accept business guidance from superiors.

4. Implement the marketing plan and scheme, and complete the indicators and tasks on time.

5. Complete 20 marketing calls every working day (including no less than 5 new customers).

6. Master telemarketing skills to ensure the quality of telemarketing.

7. Learn network business knowledge and improve customer service.

8. Attend morning meetings and regular meetings, sum up experiences and lessons, and conduct business exchanges.

9. Feedback customer opinions and information, and put forward reasonable suggestions.

1 1. Organize customer files every day, constantly improve the content, and report to the marketing director.

12, collect success or failure cases, improve work and improve efficiency.

13, observe the system of taking turns on duty on Saturday, and make a good record of duty.

14. Be responsible for the confidentiality of the company's customer files.

15, actively complete other temporary work.

Second, telemarketing sales skills:

1, know who you are calling. Each of our salespeople should not think that making a phone call is a very simple matter. Before telemarketing, be sure to clarify the customer's information, and more importantly, make sure that the caller has the right to make a purchase decision.

2, the tone should be stable, the words should be clear, and the language should be concise. In telemarketing, you must keep your tone steady and let the other party hear what you are saying clearly. It is best to speak standard mandarin. Telemarketing skills should be as concise as possible, and products must be emphasized to attract customers' attention.

The purpose of calling is clear. Many salespeople don't think carefully before calling, and they can't organize the language. As a result, they found that they had not said what they should have said, and the sales target they should have achieved had not been achieved. Telemarketing skills Use purposeful telemarketing.

4. 1 minute clearly introduce yourself and your intentions. Don't forget to emphasize your name at the end of the call.

5. Do a good job of telephone registration and follow up immediately. After the telemarketers call, they should make a registration, make a summary and classify the customers.