Postal Dragon Boat Festival Planning Scheme 1 1. Theme of the event:
Happy Dragon Boat Festival, healthy xx Zongzi.
Second, the planning purpose:
1, let customers know about xxx hotel and dispel customers' concerns about the high consumption level of this hotel.
2. Enrich the celebration atmosphere of traditional festivals and stimulate family consumption;
3. Utilize the existing site resources to realize diversified sales; Increase hotel turnover;
4. Consolidate the joint efforts of hotel sales, mobilize the enthusiasm of all staff and carry out bundling business;
5. Expand the popularity of the hotel and strengthen the contact between the hotel and customers.
Third, the activity time:
20xx year x month x day.
Fourth, public goals:
Hotel suppliers, government agencies and bureau-level units, enterprises and institutions, all hotel agreement customers, etc.
Verb (short for verb) activity:
1. The hotel has launched three kinds of zongzi with health characteristics, namely low-grade, middle-grade and high-grade, and printed the words "Tianyuan Dasha Store" on the box (the price and product name of each product are to be determined), which are sold to customers as gifts by the marketing department.
2. Launch a series of healthy dishes as selling points to sell to customers.
3. Combination of related promotional activities
1. Housekeeping department adopts the business strategy of "sending food and beverage coupons", and opens 1 room in cash to send food and beverage coupons to 50 yuan.
2. The Food and Beverage Department carries out the following promotional activities.
1), 2 bottles of beer per table are free. (Activity time: early May1-early May)
2) Free 10 zongzi for each table. (Activity time: early May1-early May)
3) For cash consumption, 300 yuan will give a coupon of 50 yuan (limited to early May1-early May) and a coupon of Diamond Jiacheng ktv 100 yuan.
4) And launch various special Dragon Boat Festival dishes.
5) Take the Dragon Boat Festival culture as the content, launch a variety of exquisite and affordable Dragon Boat Festival reunion banquets suitable for family gatherings, and send 2 special dishes to the group garden banquet.
Sixth, advertising
1. Exquisite advertising leaflets are distributed to customers by the marketing department to expand their influence and guide consumption. (The leaflet was made on May 65438, 2006)
2. Use public information network and short message platform to release information to new and old customers and inform related activities.
3, through the store decoration and layout for publicity.
Decorate and embellish the entrance and corridor of the catering department with sachets and wormwood.
A booth will be set up in the lobby to publicize and sell exquisite Tianyuan Zongzi (to attract guests from the perspective).
Advertisements related to activities are placed in the elevator.
On the top of the corridor of the food and beverage department, the KT board hangs the relevant advertising language of last month.
There is a horizontal assistant in the lobby, who publicizes the detailed rules of related activities with a glass frame.
There are advertising leaflets at the front desk, guest rooms and lunch boxes.
We can consider making relevant publicity in the graphic information of Ningxiang TV Station or Ningxiang Daily.
Seven, improve and support related work.
1. All departments should explain and train the contents of this activity before X.
2. The office and marketing department shall determine the types and quantities of gifts to be ordered before X..
3. The purchasing department should contact the suppliers of packing boxes and zongzi before X months.
4. The management of consumption distribution is formulated and improved by the Finance Department.
The kitchen department is responsible for preparing special dishes and the Dragon Boat Festival reunion dinner.
6. The marketing department is mainly responsible for the distribution of leaflets and the promotion of zongzi.
Planning Scheme for Activities after Dragon Boat Festival 2 Dragon Boat Festival is a traditional festival in China. On Dragon Boat Festival, the company has a day off. In order to make employees have an unforgettable and wonderful Dragon Boat Festival, the activity of "Xiangye Taste Dragon Boat Festival" was specially held.
I. Activity time
X year x month x day 15: 00- 17: 00 pm (remarks: the activity lasts for 2 hours, and the normal salary of employees is calculated).
Second, the venue of the event
In front of the company, in the open air. (Note: If it rains, change to the workshop on the second floor. )
Three. Activity process and content (about 2 hours in total)
1. Greetings and speeches of leaders' festivals, 5 minutes.
2. Game session, organized by Human Resources Department, 80 minutes.
(1) Dragon Boat Festival knowledge quiz (team game, about 15 minutes)
As one of the important traditional festivals in China, the Dragon Boat Festival has its unique legends and customs. This activity is mainly to test whether employees understand the relevant knowledge contained in the Dragon Boat Festival. The human resources department will screen some interesting competitions about the knowledge of Dragon Boat Festival and try to answer the correct personnel reward gifts.
(2) Zongzi Eating Competition (individual competition, 30-45 minutes)
Participants were divided into three groups (men and women competing separately) and blindfolded. After the host announced "start", each contestant turned his head five times in the same place, then found his own zongzi, opened the package as quickly as possible, raised his hand after swallowing it completely, and signaled the host to announce the end of the game after the referee checked it. The player who finishes the game in the shortest time will get prizes, and the other two will get souvenirs.
(3) Come and play with me (team game, 20 minutes)
A team of four players, divided into two groups, made a circle with ropes. Two people are standing at both ends of the rope, drawing a straight line on the ground, and one is standing at both ends, holding a watermelon and disposable cups. Only when two people standing in the rope exert their strength in opposite directions can they eat watermelon and spit watermelon seeds into the cup. Finally, within the specified time, the party with more watermelon seeds wins, and two people in the winning group reward prizes, while two people in the other group reward souvenirs.
3. In the awarding session, the leaders of all departments of the company will give awards and take photos as a souvenir, which is expected to last for 20 minutes.
4. Take a group photo for 5 minutes.
Fourth, the event registration
Event registration time: the deadline is X day 17: 30, so that the company can prepare event supplies and gifts. Registration method: fill in the activity registration form in the human resources department on the second floor.
Registration requires attention:
1. There is no need to register for the Dragon Boat Festival quiz, and all employees will answer it on the spot.
2, eating zongzi competition activities, you can sign up for a single person, and the human resources department will compete separately for men and women according to the total number of people who sign up for * * *.
3. In the game where you come and go, employees need to find their own partners to register together, that is, two people need to register at the same time; Men can take it, men and women can take it, and women can take it. One person can sign up for multiple games.
Verb (abbreviation for verb) activity preparation and funding
1, activity prize
(1) knowledge quiz, prepare the question 10, and the prize is a small bottle of shower gel, about 10 yuan/bottle, RMB * * *.
(2) Zongzi eating contest, 3 people in each group, the prize is a small bottle of shampoo, about 10 yuan/bottle, and the souvenir is washing powder, about 4 yuan/bag, that is, a group of 18 yuan, according to 30 people to sign up, * * X yuan.
(3) You come and I'll play. There are four people in each group. One group of prizes won was a small bottle of shower gel/shampoo, about 10 yuan/bottle, and the other group of prizes participated was washing powder, about 4 yuan/bag, and four people signed up in groups of 10, with a price of ***x X.
2. Activity props
(1) The banner celebrating the Dragon Boat Festival is used as the background of the event, and photos need to be taken during the event. The budget is 5 meters, about X yuan.
(2) During the Zongzi activity, if 30 people participate in the preparation of 35 Zongzi; Prepare watermelons for two activities, and the estimated price is RMB * * *.
3. Dragon Boat Festival benefits
All employees each have a bag of zongzi, 2 bags, about 6 yuan/person, currently about 90 employees, ***x yuan; Estimated total fund of the activity: X yuan.
Planning Scheme after Dragon Boat Festival 3 The fifth day of the fifth lunar month is a traditional festival in China-Dragon Boat Festival. Celebrating the Dragon Boat Festival has been a habit in China for more than two thousand years. At the same time, the Dragon Boat Festival is a festival that can be spent with relatives and friends, and many activities can be held during the Dragon Boat Festival. Today, the Dragon Boat Festival is still a very popular festival. Today we had a special and meaningful Dragon Boat Festival.
Event date:
Dragon boat festival, that is, the fifth day of the fifth lunar month.
Activity purpose:
Dragon Boat Festival is a traditional festival in China. Through the Dragon Boat Festival, we can learn more about the traditional festivals in China and experience the significance of the traditional festivals in China. One of the sources of the Dragon Boat Festival is to commemorate Qu Yuan. We should also remember Qu Yuan, a patriotic poet who can sing and dance well.
Activity content:
1, understand the origin of Dragon Boat Festival.
Details are as follows:
(1) What festival is the fifth day of the fifth lunar month? (Dragon Boat Festival)
(2) So, do you know the origin of the Dragon Boat Festival?
(3) Students tell the origin of the Dragon Boat Festival.
(4) Watch videos of customs and habits around the Dragon Boat Festival.
2. Bao jiaozi
(Moderator): xx, eating zongzi is one of the customs of the Dragon Boat Festival. Needless to say, the taste of zongzi is very delicious. But not everyone can make zongzi. Today, let's make our own dumplings and see who has the most dexterous hands and the most beautiful dumplings.
Ingredients: glutinous rice, peeled mung beans, minced meat, zongye and zongsheng.
Method:
1), fold the zongzi leaves into a funnel shape.
2) Put a proper amount of glutinous rice, peeled mung beans and minced meat into the funnel-shaped leaves.
3) Press both sides of zongzi leaves with thumb and forefinger, and press the longer zongzi leaves into triangles in the direction of glutinous rice.
4) Wrap the leaves and tie them tightly with the prepared rope.
5), cooking.
3. Poetry recitation
(Moderator): xx, do any of you know what the Dragon Boat Festival is? I don't know. Tell everyone that the Dragon Boat Festival is also a poet's festival. The poet wrote many poems praising the Dragon Boat Festival. Please look at the following poetry recitation performance.
First: xx recites.
Second: group reciting.
Third: girls chant together.
Fourth: male and female recitation.
Fifth: Let's sing together.
(The content of the poem is attached)
4. Watch the video of dragon boat race.
(Moderator): xx, have you ever been to the Miluo River? Have you ever seen the dragon boat race? Dragon boat race is not only a traditional celebration, but also an international sports event! The Dragon Boat Festival originated from the poet Qu who threw himself into the Miluo River because he was dissatisfied with the corruption of the imperial court. The villagers who respected him scared away the fish and shrimp in the river with loud gongs and drums, and at the same time threw zongzi into the river to feed them so that they wouldn't peck at Qu Yuan's body.
Dragon boat race can be said to be the climax of the Dragon Boat Festival. The dragon boat is 10 meters long, decorated with a dragon head and a dragon tail, and the hull is specially carved with a Arlene-shaped pattern, which is wonderful and vivid; Each dragon boat can accommodate 20 to 22 people, who sit side by side and row to the finish line under the guidance of the drummer at the bow and the helmsman at the stern, as well as the shouts of onlookers. Now, let's join the ranks.
Play the video of dragon boat race to celebrate the Dragon Boat Festival. )
(Moderator): After watching the video just now, let's talk about our own ideas!
Xx expressed his views enthusiastically.
Step 5 eat zongzi
Please judge according to the style and taste of zongzi. And named the best king of jiaozi; The best zongzi; And that k who can eat zongzi best.
6, leadership speech:
Xx, today's Dragon Boat Festival is very meaningful. Xx is very happy to see the ingenuity of the students, and also feel the enthusiasm of the young people in the new era, their strong desire to express and their ability to collect information. At the same time, we are very grateful to our parents for their enthusiastic participation in our activities. Through this activity, we got close contact with the Dragon Boat Festival and got a deeper understanding of it.
Planning scheme after Dragon Boat Festival 4 I. Activity background:
Traditional festivals are the representatives of China's traditional culture, the crystallization of Chinese wisdom and intangible "intangible cultural heritage", so they are more likely to be lost in the process of desalination. Nowadays, people find festivals more and more boring, because the traditional content is less and less, and the cultural carrier carrying the tradition gradually disappears in front of people. Dragon Boat Festival is an ancient traditional festival of the Chinese nation. In 2005, South Korea declared the Dragon Boat Festival in China as a world cultural heritage. In 2000, the Dragon Boat Festival in China suddenly became a national festival for Koreans, which was our national shame. It is also the thinking of our nation. Editor-in-Chief of China Paper Alliance X.
Second, the theme of the event:
Affectionate May Day, Happy Dragon Boat Festival.
Third, the purpose of the activity:
1. Celebrate the arrival of the Dragon Boat Festival in China, and let everyone deeply appreciate the traditional festivals in China.
2. By holding the jiaozi Competition, you can experience the pleasure of your own labor, relax your body and mind, and let the students who have not returned home feel the warmth of the big family.
Fourth, the activity time:
20XX May
Verb (short for verb) Location:
College restaurant plaza
Organizer of intransitive verbs:
Xuancheng Vocational and Technical College Student Union Psychology Department
Seven. Co-organizer:
Xuancheng Vocational and Technical College Xinyuxuan Psychological Association
Eight, activity object:
Students of Xuancheng Vocational and Technical College
Nine. Activity content and process
(1) Baozongzi
1, (1) the students and the person in charge of the activity will gather in groups in front of the canteen in advance.
(2) After the personnel and articles are in place, the competition of making zongzi officially begins.
③ After the competition, the winning team will be selected and rewarded.
2. Steaming zongzi: The person in charge contacted the canteen staff to steam zongzi in the canteen.
(2) Hot games and question-and-answer activities:
1, pinball clip
2 players in each group, each 1 pair of chopsticks, 1 cup. After the staff announced the start, the time was 1 minute, and the players began to clip marbles. When the time came, the staff announced the end and counted the number of marbles in each cup. The winner with the largest number of people was awarded prizes.
2, Dragon Boat Festival knowledge quiz
Prepare two sets of questions and answers about the Dragon Boat Festival before the activity (see the attached page for details).
(3) family activities: eating zongzi competition
Participants were blindfolded in groups of three. After the host announced "Start", each contestant made five turns in the same place, then found his own zongzi, opened the package as quickly as possible and ate it. When it was completely swallowed, he raised his hand, and after the staff checked it, he signaled the host to announce the end of the game. The prize will be awarded to the winner who finishes the game in the shortest time. The other two handed out souvenirs.
X. Task allocation:
Early publicity
1. Make banners and hang them in a conspicuous place at the entrance of the canteen.
2. Make posters during the activity and post them in obvious places on campus.
3. Publicity documents, notices and other relevant publicity materials related to the activities shall be specified.
4. In the course of the activity, you can properly publicize for the sponsors.
Logistics procurement (zongzi, fruit, snacks, prizes)
1, contact the canteen site.
2. Purchasing materials (including zongzi leaves, glutinous rice, red dates, disposable gloves, twine, etc.). ) 3. Arrange a special person to clean and soak the leaves of Zongzi.
4. Event hosting and game operation.
5. Take a digital camera and take photos.
6. Safety.
XI。 Activity budget:
550 yuan (provided by the sponsor)