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[Online training for e-commerce designers] The bright future of e-commerce visual designers
First, about the value output of design After learning the online training of e-commerce designers, we should further understand the next proposition: How to realize our own value by using our own design skills? Here, I would like to give an example that I am very willing to give: If a writer writes a story and publishes it on WeChat official account or other social media, how much benefit can it bring him? If this writer and capital combine to make this article into a movie? Then he became a screenwriter. According to statistics, the box office income of any domestic film will not be lower than 1 100 million. What will he gain as a screenwriter? So the same content, in different scenarios, the benefits are definitely different. This tells us that after we have the skills of visual design, we can maximize the benefits by putting it on the demand of commercial value. In the Internet age, Internet commerce is directly related to commercial transactions, that is, e-commerce. Second, e-commerce is the visual realization of game e-commerce, and communicates with buyers through vision (pictures). Everything is centered on vision, and the competition among e-commerce companies is fierce, so e-commerce practitioners will have special requirements for e-commerce vision. It is this higher requirement that overflows more value for vision. As a scholar of PS, we must be keenly aware of this demand in order to find ourselves a chance to do something big. 3. What does e-commerce mean? E-commerce is a commercial activity that relies on the Internet to connect online and offline transactions. At present, there are several modes of e-commerce: B2B, C2C, B2C, O2O, P2P and so on. B2B(BusinesstoBusiness): refers to the business model of online and offline transactions between agents, manufacturers and retailers. For example, Alibaba. C2C(CustomerstoCustomers) refers to the online trading mode of people-to-people, such as Taobao and Paipai. B2C(BusinesstoCustomers) refers to the online trading mode between businesses and consumers, such as Tmall, JD.COM and Amazon. O2O(OnlinetoOffline) refers to online payment of orders. Business model of offline consumption, such as JD.COM. COM, hungry, shopping, and the difference between group buying mode is only: first, group buying is a limited time promotion; Second, the payment is determined by the group buying platform, and the merchant does not know. All the information of consumers is controlled by the platform, and there is no online communication between merchants and consumers. So, how to become an e-commerce visual designer? In fact, visual designers will deal with them in the future. Imagine that every behavior of e-commerce is dealing with interests, revitalizing its design ability, and mixing with industries that deal with interests, and the result will be infinitely beautiful.