The operation of Taobao shop is inseparable from the decoration of the shop, and the decoration of Taobao shop is also inseparable from Taobao artists. So as a Taobao artist, what basic knowledge points do you need to master?

First, Taobao and Tmall online stores are decorated in inches.

Shop sign: width 950*990 height 120* 150.

Navigation: width 950*990 height 30 Poster: width 1920 height customization

Footer: width 950*990* 1920 (highly customized)

Product area: width 950*990 (highly customized)

Main picture: width 800 and height 800

Through train map: width 800 height 800 page promotion map: width 2 10 height 3 15

Promotion: width 750*790 (highly customized)

Details page: width 750*790 (highly customized)

Announcement module: width 750*790 (highly customized)

Second, the six main points of storefront decoration

1. Overall decoration: style positioning, layout and typesetting, commodity display and shopping guide.

2. Picture: Highlight the style and theme, express the concept of the store, and arrange it beautifully and neatly.

3. Copywriting: refining, illustrating and coordinating copywriting.

4, color: in line with the style and positioning, with the product, highlighting the price and product advantages.

5. Promotion map: tension, activity intensity, reducing attention, inducing factors.

6.Logo: Spreading corporate ideas and establishing corporate visibility.

Third, the basic information contained in the baby description

1, train of thought diagram

2. Highlight the needs of buyers.

3. Explore the reasons for buying (why do you want to buy at your home, your advantages, the advantages of the goods).

4. Basic information

5. Product display

6. Product details

Fourth, the baby details production process

1, study peer, visual and copywriting collections to deepen the understanding of products.

2. Typesetting concept

3. Realize clear guiding ideology, uniform color and neat typesetting. Important: There cannot be more than three fonts (main font, auxiliary font and description font). The use of' color (primary, secondary and embellishment) indicates that the color of the font is (one of black, white and gray). The height of ordinary detail page cannot be less than 7000 pixels.

In fact, Taobao artists need to master more than these knowledge points, and more contents are welcome to be added together.

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