Bottega Veneta？ Bottega Veneta was founded by Michele Taddei and Renzo Zengiro in 1966. Bottega Veneta means "Veneta handicraft workshop". The brand started with the production of high-quality leather goods, and craftsmen developed leather weaving technology; And this leather weaving technology has become a well-known symbol of the brand.
With exquisite craftsmanship, simple style and unmarked design, Bottega Veneta is becoming more and more famous.
In the 1970s, the brand's motto was "Your initials are enough." When your name is enough. By the early 1980s, Bottega Veneta had become the favorite brand of the international rich. Even pop artist Andy? Andy warhol also went to his store in new york in the 1980s to buy Christmas presents, and then filmed a short film for the brand.
In the late 1970s, Renzo Zengaro left Bottega, and a few years later, Michelle Taddei also left the Italian brand. Vittorio and Laura mault (Laura married Taddei earlier) returned to Italy from new york to continue their business. After that, the glory of the brand came to an abrupt end, even abandoning the low-key style of the 1990 s and choosing to go with the flow to produce fashionable products.
The development of Bottega Veneta can be traced back to February of 200 1 year, and the brand was acquired by Kaiyun Luxury Group (formerly Gucci Group). In June of the same year, Tomas Maier joined as creative director, and immediately launched the first series after joining the brand-Spring/Summer 2002 series. German-born Mel was born in Amaya Arzuaga and Helm? S, lead the brand to return to core values after taking office. He removed the conspicuous logo from the product and replaced it with a representative knitting process, which determined the central concept of the brand at the level of process production.
Since then, Bottega Veneta has launched many new series, including high-grade jewelry, glasses, room perfume and furniture, and constantly enriched the original product categories, such as handbags, leather shoes, small leather goods, bags, household items and gifts. In February 2005 and June 2006, Bottega Veneta officially released its first women's and men's fashion shows. Milan headquarters office released the new season's clothing and furniture series. Considering the importance of the traditional Italian leather technology with a history of 100 years and the loss of excellent craftsmen, Bottega Veneta established Scuola dellaPelletteria in the summer of 2006, which is a training school dedicated to training a new generation of leather craftsmen. ?
Bottega Veneta's brand concept The sales volume of butterfly manufacturer Bottega Veneta is increasing, and the brand adheres to the same quality: excellent technology, innovative design, functions that meet the needs of the times and excellent materials selection. In addition, Bottega Veneta insists on strict requirements for its studio, and skilled craftsmen constantly explore new production techniques to create amazing works of art one after another. In fact, in Bottega Veneta's core luxury goods field, the unusual inspiration collision and cooperation between craftsmen and designers have long existed: the brand's iconic leather weaving technology. In the summer of 2006, Bottega Veneta opened a school dedicated to training and supporting future leather technicians after realizing the extraordinary importance of inheriting handicraft skills and the fragility of this traditional lifestyle.
A new chapter in Bottega Veneta's history began in February, 20001,and Kaiyun Luxury Group (formerly Gucci Group) successfully acquired the brand. Creative director Tomas Maier took office in June of that year. In the same year, he launched his first work in Bottega Veneta: Spring/Summer 2002 series, which was a great success. The exquisite, emotional and strong personalized characteristics of the brand greatly satisfy the mature and confident consumer groups. Over the years, Bottega Veneta has not only displayed unparalleled series of ready-to-wear, bags, shoes, small leather goods, glasses, bags and gifts, but also launched an expected extended series of products, including perfume, exquisite jewelry, watches, furniture and household items.
? I am proud of our score of 20 12. Marco bizzarri (president and CEO of bottega veneta) said? Although we are facing a difficult economic environment, due to the intrinsic value of the brand, our vested interests continue to grow, and there is no doubt that we will further grow in the whole business field, which will surely lead Bottega Veneta to greater success in the world. ?
Bottega Veneta？ Baodiejia brand inherits Bottega VENETA and is known as "Italian Hermes". The founders are Michel Taddei and Renzo Zengaro. They set up their headquarters in Vicenza, Italy on 1966, and named it "Bottega Veneta", which means "Veneta Workshop". The unique leather weaving method made Bottega Veneta famous in 1970s and became a top luxury brand.
Originated from Italy's excellent handicraft tradition, Bottega Veneta is a leader among leather brands and is famous for its exquisite craftsmanship and elegant style. Bottega Veneta, which always pays attention to the combination of quality and technology, has won excellent praise for its leather products by using the highest quality leather and perfect manual technology.
Official Chinese name
Bottega Veneta launches a new Chinese name: Butterfly Family.
On July 1 day, 2065438, the Italian luxury brand Bottega Veneta announced a new Chinese name: Butterfly Family. New name and Italian pronunciation? Botga? Is it near? "Is bott plus? Handmade workshop? Or? Art studio? The meaning of. This name contains profound meaning, which stands for? Low-key luxury, ultimate beauty, professional skills? Or? Combine low-key and expensive brand characteristics with innovative aesthetics? It aims to embody the brand's purpose of combining exquisite craftsmanship, innovative design, practical functions and high-quality materials, and also convey the eternal essence of the brand.
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