Experience of shopping guide internship (1) I remember that on my first day at work, I always felt at a loss because I was shy about my first job. Seeing that other colleagues are busy, I can't help. I encouraged myself countless times, but I couldn't let go, so I had to meet the guests at the door. When I used to go shopping, I passed by the store countless times and never paid attention to how the clerk standing at the door did a good job. But now I stand in this position and experience the taste of work first hand. Fortunately, my colleagues took good care of me and explained many ways to greet customers. What can't I do? I learned a lot from it, such as being patient and learning to improvise. Customers are our gods, and we should follow their temper. XX all kinds of customers, some rich, well-dressed and some poor, come in and have a look. When you see the clothes you like, you suffer from no money. Clothes in specialty stores are generally expensive, but I often see some simple parents taking their children to buy a new dress for the New Year. I once saw a poor mother wandering in front of the door for a long time, digging out a processed children's denim jacket among the discounted clothes and happily paying for it, just for the brand of XX on it. It's sad to see it. The music in XX store is very big and the business is very good. Customers can enjoy professional service in the store, send welcome all day, promote their products, eloquence, hospitality and warm greetings. The store manager once said that the store is not only selling clothes, but customers come here to buy services and buy our reputation. I remember in my heart that when many repeat customers finally bought our brand clothes from us, I felt unspeakable joy, pride and joy of success. I'm glad I chose a good exercise space. Thank you, the manager, for giving me this opportunity to learn a lot that I couldn't learn at school. Thank you!
XX went shopping before going to work. At that time, he never thought that he would work in a shopping mall. He thinks it will be nice and clean, warm in winter and cool in summer. However, when I really work in a shopping mall, I feel that my original idea is too naive, and any good job has rules. Working in Moore New Century Shopping Mall, I learned a lot.
1, cannot violate the store rules. As the saying goes: national laws, family rules. A shopping mall that big naturally has its own corresponding regulations: two shifts, working hours are 09:30- 15:00 in the morning and 15:00-2 1:30 in the afternoon. During working hours, you are not allowed to lean or lie on the counter shelf, leave your post without authorization, and chat with colleagues. The most important thing is your service attitude. Employees' attitude towards customers must be cordial and sincere, so that customers feel like bathing in the spring breeze. Customers are God here, and customers cannot be divided into three or six categories because of different values. All customers are the same in front of us, so we should have patience and love for all customers. Seriously answer customers' questions about goods.
Never say that you have nothing to do. Find yourself something. If the shelves are out of stock, they should be delivered from the warehouse in time and put in the designated location. Never wait for the foreman to tell us that there are too few goods and we need to replenish them before thinking about replenishing them.
Always smile at customers and let them know that you are happy to serve them. I am a shopping guide selling clothes. Every customer comes here to buy clothes in order to make himself happy and put on comfortable clothes. So every customer should have a different view and choose comfortable clothes for them.
We should meet the customer's requirements seriously. Every shopping mall has a customer service center to help customers solve various troubles such as returns and complaints. Every day, people who watch the customer service center help customers solve their troubles and learn a lot. You must be able to talk, think and think; To know how to control your emotions, you will meet different people and different problems every day, and you should learn to treat them calmly and change with constancy. We should watch more news and learn more about the country's requirements for individual goods.
5. Fully understand the consumer psychology of customers. I think this is a very profound thing, which cannot be explained by simple textbook knowledge. This must be our constant practice and exploration, through rich experience, and constantly sum up.
XX's time is not long, but it makes me realize that campus is not an eternal school. There is only one real school, and that is society. A week's internship passed quickly, but I learned a lot from it, which will also benefit me for life. Social practice has deepened my feelings with people from all walks of life, narrowed the distance between me and society, broadened my horizons, increased my talents in social practice, and further clarified the road to success and historical mission of our young students.
Society is a big classroom for learning and receiving education. In that vast world, the value of our life is reflected, laying a solid foundation for the future. I will continue to practice, exercise in practice and gain real knowledge through practice. In the future study and life, I will work harder, correct my thoughts, make a clear direction, and seek development through continuous improvement.
Experience of shopping guide internship (2) Speaking of work, before studying this major, I worked in clothing and worked as a shopping guide in the supermarket for two months. But now I use some professional knowledge to think about what I have done before. I really didn't know anything at that time. I didn't stand up and say, after all, it played a role in preventing thieves. It was not until I came into contact with this course that I realized that to do this job well, I should not only know the psychology of consumers, but also look happy. Understand what consumers like, and so on ... In order to better understand the clothing marketing industry, in the afternoon of XX, I went to the bustling commercial street of XX with XX, looking for a job as a clothing shopping guide.
The first time I asked XX, they said it was full, and then they went forward and saw a small private shop recruiting salespeople. They went in and took a look. There are many people buying clothes. It was crowded there, and we stayed in it for a while. The boss was really busy, so he couldn't get along with her and came out. Later, when I saw the news of recruiting a shopping guide at the door of XX's store, I went in and told the shopping guide directly that I wanted to find a manager. I asked where we lived, but we didn't graduate. We also said that we were recruiting long-term workers. XX told the boss that we will graduate soon and come out to look for a job when the school is free. We can still live in school. The main reason for our work is to accumulate experience. If I could consider doing long-term work, I naturally agreed to XX, and the manager left us, saying that the probation period was three days and I would be hired after one month. The salary is the basic salary plus commission, but I was thinking at that time, if we simply tell the manager frankly, we are just hourly workers, in order to give us a chance to practice. We are studying shopping guide now and have no practical experience, so we don't need salary, we will work actively and be self-motivated, and we can help for free when we have the opportunity in the future ... What will be the result? Will the manager keep us? What kind of mentality will you look at us?
All employees work in three shifts and work eight hours a day. We went after almost two o'clock. From 2: 30 to 9: 30 that afternoon, the first thing to do at work was to wear eye shadow. This is the strategy of unifying employees, just like some companies have to wear uniforms. The image of the company, but later I found it easy to recognize people, and it was inevitable that I would not know them when I met for the first time. To tell the truth, I made so many clothes myself. This is my first time to sell clothes, and what the teacher said is also very useful. As long as I do what the teacher says, I will be a successful shopping guide, but it is really difficult to do it. Even if my mind is full of what the teacher said, I don't know how to strike up a conversation with customers at a critical moment, and I don't know how to use it flexibly in the face of people with different personalities. Smiling is very important, but this time I really met such a customer and smiled at him politely. He said, "What are you laughing at? Is it funny? " But later, I thought it was because the time to laugh was wrong. At that time, the client was a gentleman, about thirty years old, with certain social experience. This man doesn't care much about trying on clothes. He picked up his clothes and tried them on the spot. At that time, I was still there
At first, as soon as I stood there, I didn't know where to start. I don't know anything, and I don't know where the goods are. XX has been engaged in the clothing business, and it has been exemplary from the beginning. The first thing is where to put the clothes, remember what you can remember the fastest, and sell a few pieces at once. I'm really still thinking about what to do. I began to try to communicate with different customers in what way. I really realized the magical effect of praise. At first, customers and companions directly chose a dress to look at, and I said I could try it on if I liked it. After taking her to have a try, I told her companion that they were cousins and praised her cousin for her white skin. Later, she dressed in front of the mirror and really said that she was quite thin. The fake vest in front of her still blocked the meat, and then she chose a skirt. I said with a smile, the clothes are very tasteful, and they all conform to my temperament. Obviously, she felt very happy. She picked out a dress and put it on directly. When she paid, she also said that she would go to see men's wear. When she learned that she was going to buy a dress for her boyfriend, I also recommended a dress with the same color as the one she bought, and told her Jane that when they walked together, they could wear the smell of a couple's dress. Usually, they can wear it alone with foreign style and personality, and they can wear it at will. I successfully sold two pieces. On another occasion, when customers tried on clothes, she urged them to try on another color. According to her age and height, she thinks about what kind of clothes to wear to better reflect her temperament and what style of clothes she likes. She took a dress with the same price as her choice, but wanted something fashionable and said she could try it on. It should be beautiful for you. As a result, after she tried it on, it was really beautiful. There are also some customers who are particularly cold, indifferent and a little contemptuous, but such people should have a way to deal with them.
It's really painful to stand down on this day, and I have learned a lot and realized a lot. I feel that the management manpower here is still not very good. People in the store are inevitably intrigued in order to compete for performance. The store manager should be informed and guide the employees to be positive with the right attitude. I also believe that one day, with continuous efforts, efforts will pay off, and dreams will bear fruit one day.
Experience of shopping guide internship (3) A few days ago, the company organized the store manager of the whole system to attend the study and training in Shanghai. Thanks to the trust and help of the company leaders, I was given the opportunity to study this time. Through this study and training, I realized that I still need to keep making progress and learning in my future work. Strive to improve their business skills, work quality and service responsibility.
In this study and training, we not only learned the knowledge of marketing theory, but also learned skills and life experience. I deeply realized the importance of this study and training. In the future work, I will change my previous working ideas, focus on improving service quality and service level, and earnestly practice the service concept of "win-win with customers". In my usual work, I will conscientiously implement the relevant spirit of the company, further emancipate my mind, keep pace with the times, earnestly perform the work functions of a store manager, listen to customers' opinions, improve the relationship between customers and me, and thus improve customer satisfaction and loyalty. Strengthen basic management, lay a solid foundation for development, deepen team building, stimulate internal vitality, pay attention to ideology and culture, and promote enterprise development.
The market is the soul of an enterprise, and the development of any enterprise is inseparable from the market. Whoever owns the market will get the space for development and survival. The market is made up of customers, in other words, whoever owns customers will get the market, and customers will win the market by our sincere and high-quality service. Then as a store manager, we must first understand the market, but also understand the market characteristics, social consumption characteristics and consumer groups. Moreover, our XX has the characteristics of water town, the social consumption of XX is moderate, and there are countless clothing industries in XX. If we want to develop in this limited market space, we must fully tap the market potential.
First, we need to know what a brand is. Brand is used to "identify" and "distinguish" the origin and producer of products, as well as to distinguish competitors' products and services. Brand is intangible, which is reflected in popularity, reputation, market performance and reputation value. Now we should take "I am the brand" as the main body, do our service brand well, and let customers recognize our service brand. So as to win the market.
In today's society, we should go out of business, change the previous marketing methods and become service marketing, and service is an intangible feature, which can bring some benefits to people for paid transfer. The core of service marketing is service concept, the core of service concept is customer orientation, and the basis of customer orientation is relationship marketing and customer satisfaction theory. The value of service lies in its functional value and emotional value. So now we are not selling products, but services.
Shortcomings in practice:
1, the work requirements are not high, there is no work goal, and the work direction cannot be found. I always think that as long as I complete the tasks assigned to me by the company leaders. And the rest has nothing to do with yourself.
2. In the usual work, I basically follow my own workflow, lacking innovative ideas and bold innovations. In the future, I will try to do all the work better. We should constantly innovate our work ideas.
3, is afraid of learning, lack of initiative in learning, and the spirit of hard study, always think that work is busy and there is no extra time. No work goal, no work direction. In the future, we should strengthen the study of business theory knowledge, improve personal quality and work ability.
4. The ability of unity, coordination and organization is not strong. We need to strengthen communication with our sisters and do their ideological work well. Qi Xin cooperated to complete the tasks assigned by the company.
In short, in the future work, I will work according to the company's intention, work conscientiously, sincerely, concentrate on things, be a low-key person, and repay the trust and support of company leaders with a calm heart and a grateful heart. Lead the sisters to work together to promote XX women's clothing store to a new peak. Therefore, I will take 20xx as a new starting point, with a pragmatic work style, a strong sense of mission, a high sense of responsibility and professionalism, do all the work in a down-to-earth manner and complete the sales targets and tasks issued by the company. As long as we sincerely pay, we will certainly get the long-term recognition and trust of consumers, win the market and win the trust. Sisters, let's act together! Returning to the rational state and working hard, our enterprise will develop rapidly. Our tomorrow will be better.
Experience of shopping guide internship (4) I have been internship in xx clothing store for almost two months. From school to society, in this brand-new field for me, I feel that I lack product knowledge and am not familiar with the rules of this industry. So I began to understand the right products, and now I summarize the two-month internship as follows:
In the process of sales, my feeling is that all sales are related, but the products sold are different. So how to improve sales skills after mastering product knowledge?
In the process of sales, if the shopping guide has a good mental state, it will give customers a positive, energetic and enterprising atmosphere, so this positive and enterprising mood will always affect customers, so that customers feel that they have got an emotional infection, so that customers can stay in our store for a longer time and always choose a suitable dress. The performance of mental state is also shown in our gfd. Only a shopping guide with certain etiquette knowledge can make customers feel the value of the brand, because when looking at a brand, our shopping guide directly reflects our brand image, so the improvement of shopping guide quality is also an important symbol of brand promotion. A good shopping guide with a good mental state has a greater chance of concluding a deal.
If we have a good body, we can keep vigorous energy and work better. During this time, the standing service in the store made me feel very tired, so I can better understand that having a good body can make us work harder. Therefore, a dynamic team needs a strong body.
When I received customers, because I was unfamiliar with product knowledge, they wanted a medium sweater, so I couldn't give it to them because I didn't know the size of the medium. When I was in a hurry, the manager took the medium-sized clothes to the customers. After the sale, the manager told me that the sweater size 32 is small, the sweater size 34 is medium, and the sweater size 36 is big. This shows that you have such a little product knowledge. Because you can't provide him with a product that suits him. Therefore, product knowledge is very important in sales.
When we know the relevant product knowledge, it is the first time to master sales. In order to improve our sales performance, we also need to know the customer's personality and dress style. Only by knowing customers better can we better grasp their psychology, establish a harmonious relationship with customers, create a relaxed and leisure shopping environment, be good at listening to every word of customers, and then analyze whether customers have the intention to buy and recommend clothes that suit them.
During the internship, a sales by the store manager made me feel that knowing customers is the key to easy sales. After the customer tries on a dress, the store manager arranges the clothes he wears for the customer, which makes the customer feel respected, a kind feeling, and makes the customer have a good impression on the store manager. This is the sales skill of being a good person first, and then doing good things. Then the store manager made a very pertinent evaluation of the clothes worn by the customers, and then told the customers how to match the clothes. If so, they tell customers what the clothes look like, and then the customers think it's appropriate and give them a reason to buy, so the customers buy the leather clothes without hesitation.
It seems so easy to sell, but in fact, many sales techniques are used here. Therefore, there are methods and skills in sales. As long as we work hard, our sales performance will definitely improve. Two months in the store taught me a lot and enriched myself. The staff of this specialty store is seriously drained. But I found that the best specialty stores have five basic solid pillars, which create value for customers in five interrelated fields. Provide solutions. For example, as a store manager, it is not enough to ensure the good quality of clothes sold. You must hire a shopping guide who can help customers find suitable and decent clothes. They need to have rich professional knowledge and provide professional knowledge. For example, professional tailors are hired to provide delivery services to customers at any time, and they are willing to accept special orders. Of course, the shopping guide must pass every training; Determine the training objectives. For example, a. service skills training. B. commodity knowledge and management training. C. store operation skills training. D. ideological training. This can improve the comprehensive quality of shopping guides, further improve sales performance or service level, and is more conducive to cultivating team spirit. Really respect customers. Have a positive working attitude, tidy and reasonable items, and have a price list of items. Clearly marked. Establish emotional connection with customers. Give customers the feeling of approaching, liking and trusting. Memorize some basic skills of getting close to customers: the "three-meter principle" means that customers can say hello, smile and make eye contact when they are three meters away from themselves. Take the initiative to greet customers Shopping guide should also pay attention to: a. customers' expressions and reactions, observe words and colors. B. Be careful when asking questions, and never involve personal privacy. The communication distance between C and customers should not be too close or too far.
Internship is an experience that every student must have, which enables us to understand the society and consolidate our knowledge in practice. Internship is also a test of each graduate's professional knowledge. It makes us learn a lot of knowledge that we can't learn at all in class, which not only broadens our horizons and increases our knowledge, but also lays a solid foundation for us to further move towards society in the future, and is also the first step for us to work.
Through these months of internship, I have exercised and improved myself, especially broadened my horizons and learned an environment I never knew, which benefited me a lot. At the same time, it is also more clear and definite about the direction and goal of your future study. Perhaps I, an inexperienced college student, still have a long way to go, which encourages me to keep learning and exercise myself.