First, the monitoring and analysis of SEO data
For example, collections, external links, snapshots, friend links, keyword rankings, PR, etc. , you can quickly monitor and analyze through tools. These data can quickly summarize and find problems related to SEO through longitudinal analysis of time, and analyze, summarize and improve keyword promotion strategies combined with keyword access of website data.
Second, the statistical analysis of website access data.
Directly through the statistical background, you can know the website traffic source, visitor area, peak and trough time of visit time, the most data of visitors logging in and jumping out of pages, keywords of visitors' source, what pages have high consultation rate, what pages have high browsing rate, how visitors turn back and many other data. By analyzing these data horizontally, vertically and horizontally, and improving and perfecting related work according to the analysis results, the work efficiency and effect can be greatly improved objectively.
Three. Statistical analysis of query and transaction conversion
Through the recording, statistics and analysis of the consulting volume, we can also find many laws. We can divide the consulting customers into key customers, high-quality customers, ordinary customers and marginal customers, which is also conducive to improving work efficiency.
The comprehensive analysis of dissemination and promotion data, website access data and consulting transformation data can verify, adjust and improve the overall strategy of network marketing.
Data can also be expected and decomposed, which is the basis of KPI performance appraisal and can be used to build a network marketing operation team with high execution.