Still telling stories ... customers are children who don't know insurance. The advantage of telling a good insurance story lies in simple explanation and empathy, which leads to thinking about how many customers have signed insurance policies and how many excellent people have joined the life insurance industry because of their personal pain. Second, do life insurance, do life insurance and realize the importance of insurance in the language of life. There is such a real scene that movie star Wang recently told his personal experience in artistic life: 13 years old, my father lovingly tucked me in the morning before going out to work, and his eyes seemed reluctant to part with me. On weekdays, parents have excellent feelings. That day, my father accompanied my mother to the market to buy food, sent her home, waved, and left home for work at her mother's urging. On the way, a speeding car ran over him and his father never came home. Mother shoulders the heavy responsibility of the family with weak shoulders. She often goes to Lacrimosa ... to share the moment: talk about things around you in the language of life ... Key points: 1. The protagonist and prospective customers have similar backgrounds and a sense of identity; 2. Tell prospective customers the regret of not buying insurance; 3, remember: talking about the disadvantages of not buying insurance can stimulate customers' desire to buy more than talking about the benefits of buying insurance; 4. It is best for me to enter the story. 5. There are two major premises: a, regard yourself as the protagonist and brew your own feelings; B, if you don't mind, can I tell you something I experienced personally? Conclusion: Everyone wants to feel safe, but I don't know if our bodies allow it. Take out the insurance policy and pen, and make health notification! Please tell the truth! If I can do it, I must write the word "insurance" on the door of every household and in the handbook of every public servant ... because I am convinced that through insurance, every family can avoid eternal disaster as long as they pay a negligible price. Churchill can't stop the tragedy from happening, but he can stop the tragedy from spreading! -this is the story around you ... the past that kept you awake ... looking for: