Before talking about how to maintain customer relationship, let's talk about the hottest term "private domain traffic" last year. In fact, this is not a new concept, but no matter how varied the word is explained outside, its essence must conform to the essential law of marketing.

For educational institutions, "private domain" is a very important way to maintain good customer relations.

It is this process to establish WeChat group and realize curriculum marketing. Now people who want to advertise, people who want to Bai Piao or competitors will be more or less involved, and there may be very few users who are really willing to pay. However, in these groups that widely join the WeChat group, organizations can screen out the real target users, which is convenient for subsequent customer maintenance and class sales.

Customer information maintenance method: 1. Share valuable information to users regularly, such as examination papers and wrong books; 2. Quickly solve the problem of user feedback and create a responsible image; 3. Share it regularly in private domain, encourage users to participate, and communicate in real time through interactive live broadcast with the help of American reading education.