The connotation of Lv Wen Industrial Park at least includes the following four aspects:
(a) relying on a certain historical and cultural heritage and fashion cultural resources endowment, taking tourism as the leading factor and cultural tourism industry as the core and pillar industry of the park, developing a series of related cultural products;
(two) the purpose is to meet the specific cultural and leisure needs of local residents and foreign tourists;
(3) reflect the special cultural, social and economic needs of the region;
(4) The organization and management of the park has its own unique operating mechanism, which is carried out through special management coordination organizations.
2. Tourism Industry Development Center
The main responsibilities of Yuncheng Tourism Bureau are as follows: internal organs and personnel shall be established in Yuncheng Municipal People's Government.
Provisions on the main responsibilities, internal structure and staffing of Yuncheng Tourism Bureau
According to the Reply of the Provincial Party Committee and the Provincial Government on the Institutional Reform Plan of Yuncheng Municipal People's Government (Jin Zi [2009] No.23), Yuncheng Tourism Bureau (hereinafter referred to as the Municipal Tourism Bureau) is established, with the main department level as the working department of the Municipal People's Government.
I. Adjustment of responsibilities
(a) cancel the the State Council and the provincial and municipal people's government announced the US government administrative examination and approval items.
(two) to cancel the responsibility of organizing and guiding the designated work of tourist facilities.
(three) to strengthen the comprehensive coordination of tourism and emergency rescue responsibilities.
Second, the main responsibilities
(a) the implementation of tourism laws, regulations and policies; Drafting normative documents on tourism work and supervising their implementation.
(two) to formulate the city's tourism development strategy, formulate long-term and annual plans for tourism development and organize their implementation; Guide urban grassroots tourism work.
(3) Formulating domestic tourism and inbound and outbound tourism market development strategies and organizing their implementation; Organize the overall publicity and major publicity activities of the city's tourism image; Promote international tourism exchanges and cooperation; Manage citizens' overseas (border) tourism and border tourism.
(four) standardize the order of the tourism market, supervise and manage the quality of service, and safeguard the legitimate rights and interests of tourism consumers and operators; Standardize the operation and service behavior of tourism enterprises and employees; Guide the business work of industry organizations.
(5) Promoting the construction of tourism informatization; Monitor the operation of tourism economy, and be responsible for publishing tourism statistics and industry information; Coordinate, supervise and manage tourism safety and guide emergency rescue work.
(6) Organizing the investigation, planning, development and related protection of tourism resources; Guide the planning and development of key tourist areas, tourist destinations and tourist routes, and guide leisure and vacation; Responsible for the quality grade evaluation and announcement of tourist attractions; Responsible for holiday tourism, special tourism and red tourism; Conduct qualification certification management for units engaged in tourism planning.
(seven) to organize the implementation of national standards and industry standards for tourist areas, tourist facilities, tourist services and tourist products, and to be responsible for the initial evaluation, evaluation and review of star-rated hotels; Responsible for the preliminary examination and declaration of the establishment of travel agencies.
(eight) to implement the national tourism policy for Hong Kong, Macao and Taiwan, and strengthen the publicity of the tourism market in Hong Kong, Macao and Taiwan; Handle the related affairs of the city residents' travel to Hong Kong, Macao and Taiwan according to the regulations.
(nine) to formulate and organize the implementation of the city's tourism industry talent education and training plan, and cooperate with the organization and implementation of the professional qualification system and grading system for tourism professionals.
(10) To undertake other tasks assigned by the Municipal People's Government.
: 3. Tourism industrial park slogan
1. Safety production must be managed by the party and the government, with one post and two responsibilities.
2. Everyone is responsible for safety in production, improve the safety awareness of the whole people, popularize the safety knowledge of the whole people and improve the safety quality of the whole people.
3. Cultivate safety habits, advocate safety culture and improve safety literacy.
4. Intelligence
15. The journey is long, accompanied by peace. Selected articles on safety humor early warning of tourist attractions +0. Pay attention to the scenery everywhere and always be careful. Have a nice trip and come back safely. Happiness is the pursuit of your travel, and safety is the foundation of your travel. 4. Take the road of safe travel, enjoy the beautiful scenery of mountains and rivers and have a happy and safe holiday. Travel is a towering tree, and safety is fertile soil. 6. Peace of mind will reduce regrets when traveling. 7. For everyone's safety, for your happiness and mine. Everyone likes travel safety, and your participation is even more exciting. 9. Self-driving travel is fun, and safe driving is the guarantee. 10. It is safe to ride between mountains and rivers. Peace is the only way to travel around the world. 2. Safety is the lifeline of tourism. 13. Strengthen security and travel safely and happily. 14. The tour guide is the first person responsible for the safety of the tourism team and is directly responsible for the safety of the tourism team. 15. Only safe travel can make you happy. Highlights of safety tips for tourist attractions 1. Go on road trip is much more fun, and safe driving is the guarantee. 2. Take a civilized road, drive a safety car and have a safe holiday. 3. Enjoy the beautiful scenery and enjoy it quietly. The scenery is on the way to the tour, and the safety is in your heart and mine. 5. Enjoy traveling and walking. 6. Pay attention to safety on the road. 7. Travel safely and happily. 8. Travel safely and go home safely. 9. Look again, safety insurance; Take one more step to prevent accidents. 10. The whole people participate in the creation of a national civilized scenic tourist area. 1 1. Safety is the guarantee for the development of tourism. 12. Have a pleasant journey and live a safe and happy life. 13. The scenery is infinitely good and safety is indispensable. 14. The scenery here is unique and safety is very important. 15. Go out happily and go home safely.
16. Tourism information: Qian Qian is a must-see, and safe travel comes first.
7. Hotel service first, fire safety should take the lead.
18. Safety accompanies travel, and happiness accompanies happiness.
19. Set out happily, arrive safely and travel in a civilized way.
20. Travel happily and go home safely.
0 10 to 10 10, take the long March road, visit the revolutionary history memorial hall, and carry out patriotic education.
4. Party building work in tourism industrial park.
Project construction site: the junction of Guibei-ASEAN Economic and Technological Development Zone and Wuming District.
Category and industry: cultural tourism, health and wellness, sports and entertainment.
Project Description: The planned land area of the project is about 15 square kilometers, involving Guangxi-ASEAN Economic and Technological Development Zone and Wuming District, which is 50 kilometers away from Nanning. The total investment is about 30 billion yuan. The initial positioning of the project is: China-ASEAN Cultural Tourism Innovation Demonstration Zone, World-class Cultural Demonstration Zone, Future-oriented Tourism Destination, and Eco-smart City with the integration of production and city.
The project will focus on introducing international brands of culture, entertainment and leisure, realize industrial agglomeration of sports and leisure, ecological recuperation and healthy living, and create a new landmark of cultural tourism that radiates to Asia and even the world. According to the overall planning and step-by-step implementation of the project, the project is planned to be built in three phases to realize the demonstration of three-year potential, five-year fame and eight-year fame. In the first phase of the project, the theme hotel of Sakura Green Heart Park and Yangkang Ancient Music Comprehensive Exhibition Center parent-child water park will be built to incite the development of the project and set the height of the project.
Total investment of the project and the amount of funds to be introduced: the total investment of the project is about 30 billion yuan, the initial investment is about 654.38+0 billion yuan, and the social indirect investment is about 654.38+0.5 billion yuan.
Economic benefit analysis of the project: the project will create 30,000 jobs, and after completion, it will generate 654.38 billion yuan of tax revenue every year, with an annual income of over 654.38 billion yuan and an expected rate of return of 8%.
Present situation and progress of the project: Nanning established a project construction leading group in September 2065438+2008, and suggested to cooperate in the implementation of a closed operation mode. A
Industrial background and advantages: ASEAN Economic Development Zone has superior conditions and excellent natural ecological environment; With complete infrastructure, schools, hospitals, banks, industry and commerce, taxation and other supporting institutions, and convenient transportation, it is located at the intersection of Pan-Beibu Gulf Economic Cooperation, Pan-Pearl River Delta Regional Cooperation, Nan-Gui-Kun Economic Belt and other regional cooperation. Many traffic arteries are directly connected with Nanning metropolitan area, and high-speed high-speed rail is connected with the surrounding area. The development zone has Nanning North Station, which is located in the half-hour economic circle of the capital. Nanning City Avenue leads directly to the Development Zone, and Nanning Rail Transit Line 2 will also extend to the Development Zone. More than 270 enterprises have settled in (including 9 Fortune 500 enterprises, 5 listed enterprises, 33 foreign-funded enterprises and 5 Taiwan-funded enterprises/kloc-0); At present, Wuming County has a population of 6.5438+0.4 million and an education park of 220,000 people. Relying on talents, land attributes, ecological environment and other favorable conditions, we will strive to build the cultural tourism industry into one of the core industries in this region. As the only cultural and leisure gathering place in the whole Guangxi-ASEAN Economic Development Zone, the project will gradually become an important cross-border cultural exchange platform area in the whole region and even in Guangxi.
Overview of the industry: At present, most of the global tourism in Nanning and the United States focuses on eco-tourism projects with surrounding mountains and rivers and urban entertainment projects with Nanning as the mainstay, lacking high-quality and attractive composite cultural tourism project carriers for future fashion experience and international cultural integration.
Upstream and downstream industries: At present, Nanning tourism market mainly covers four types: natural landscape, leisure agriculture, folk culture and theme amusement.
5. Tourism industry cluster
At present, local governments are paying attention to the development of green economy and sustainable economy, and tourism projects bear the brunt. However, because many projects can get funds, many tourism projects have adopted the way of attracting investment. Now I want to introduce some things that should be paid attention to in attracting investment in tourism investment projects.
First, the preliminary work of tourism investment projects
1. Project planning and planning of tourism investment projects.
Such documents can help customers understand the overall situation of the project as soon as possible, facilitate the communication between the two parties on the project, and form a * * * understanding of the overall thinking. In this way, customers have a deep understanding of tourism investment projects and can fully understand the planning and development of tourism investment projects. In addition, the approved plan can strengthen customers' investment confidence in tourism investment projects.
2. Feasibility report of tourism investment project
This kind of documents can clarify the risks of the project from various specific indicators, so that customers can understand the tourism investment projects more scientifically. Through feasibility analysis, customers' trust in the project can be enhanced and investment risks can be reduced.
3. Policies for various tourism investment projects
It is necessary to introduce the policies of various tourism investment projects issued by the local government to customers in detail, so that customers can understand the preferential policies they can enjoy when investing. In particular, some investment promotion policies and supporting policies specifically for tourism projects can promote the investment promotion of tourism investment promotion projects.
4. Handbook of Tourism Investment Promotion Project
Incorporate the information of key investment promotion projects and investment promotion information into the investment promotion brochure, so as to facilitate customers to read and choose pertinently and understand the information of tourism investment promotion projects.
5. Electronic documents of tourism investment projects
Prepare corresponding electronic documents for the information of tourism investment projects to facilitate communication and transmission with customers.
6. PPT of tourism investment promotion project
Make PPT for tourism investment projects, so that customers can understand the projects in a short time and facilitate communication.
7. Professionals of tourism investment projects
Arrange full-time staff to be responsible for the overall work of tourism investment projects, so that customers can have an accurate understanding of the projects. In addition, it can also improve the overall service level of public relations.
By contacting potential and interested companies, the investment information of tourism investment projects can be released more pertinently.
4. Hold a local business exchange meeting.
Starting from the successful enterprises around us, tourism investment projects will be more deeply rooted in the hearts of the people.
5. Communicate with overseas institutions.
According to the characteristics of tourism investment projects, establish contact with corresponding overseas institutions, introduce projects, and let overseas investors know the information of tourism investment projects.
6. Communicate with various institutions
Contact various investment institutions and use optimized channels to attract investment for tourism investment projects.
Three. Investigation of tourism investment projects
1. Arrange the inspection trip.
Let customers know the whole project truly, quickly and in detail, and make the inspection route of key tourism investment projects unique. Especially local folk customs, catering, local products, reception facilities, etc. Be fully investigated.
2. Tourism Investment Promotion Project Exchange Meeting
The visit will arrange a communication meeting between the two parties, so that customers can solve problems in time and arrange the next work.
3. Return visit to tourism investment projects
Pay a return visit to the customer's company to get to know the customer, which will help deepen the understanding.
4. Arrange the negotiation of tourism investment projects.
Arrange negotiations with interested customers according to the meaning of both parties to reach a cooperative understanding.
6. Investment concept of tourism industrial park
Mumen Road, Tianshui City, Gansu Province is the ancient battlefield of the Three Kingdoms. Tianshui Mumen Road Sanguo Cultural Tourism Industrial Park Project, with a total investment of 500 million yuan. The project is located in Mumen Village, Wangjiapu, Mudan Town, Qin Zhou District, with an initial planned area of1.200mu, starting from Mumen Road in the south and reaching Zhuanzui Village in the north, with a total length of about 3.5km.. This project is a comprehensive tourism development and construction project integrating tourism, modern agriculture, cultural and sports activities, leisure and old-age care, and entertainment and health preservation. At present, environmental assessment, energy assessment and stability assessment are being done.
7. Cultural Tourism Industrial Park
MCC won the bid not for the tanghe county Red Tourism Base project, but for the bridge engineering design project of flood control and waterlogging elimination infrastructure construction in Tonghekou, tanghe county.
The project is located in Beichen Park in the north of tanghe county, Nanyang City, Henan Province, including the design of 19 bridge in the park.
As an important part of Tanghe Reconstruction Project, its design concept and functional orientation are highly valued by city and county leaders.
This project will greatly enhance the location and transportation advantages of Tanghe River, accelerate the construction of ecological civilization and new urbanization in tanghe county, and create a new image of Tanghe City with moderate living space and beautiful ecological space.
8. Tourism industry base
Ten Development Models of Rural Tourism in China
1. Rural holiday and leisure type (farmhouse type)
It refers to the development mode of production and life based on rural ecological landscape, rural culture and farmers, using the conditions close to the city and convenient transportation to carry out tourism activities in villages around the town and taking the family as the specific reception unit. This development model is characterized by less investment, less risk, flexible operation and quick results. To develop this model, we should pay attention to the following aspects: first, we should make good plans to prevent simple duplication of products; The second is to tap the cultural connotation and improve the product grade; The third is to implement industry quality standards and standardize services; Fourth, strengthen farmers' training and improve the quality of employees.
The typical development model is Sanshenghua Township, Jinjiang District, Chengdu, Sichuan; Anqiu, Chongqing, Nanjing Shi Niu District; Fu Bao Town, Anji County, Zhejiang Province; Tuanjie Town, Xishan District, Kunming City, Yunnan Province; Jishi Town, Xunhua County; Houchuan Village, McKee Town, Tianshui City, Gansu Province; Chongdugou Village, Luanchuan County, Henan Province; Donggou Village, Shihe Town, Jinzhou District, Dalian City, Liaoning Province; Zhu Qing Village, Xiangshui Township, Xiangtan County, Hunan Province; and
Second, rely on development.
Typical representatives of this development model are Zhouping Township in Zigui County, Hubei Province, Dushi Town in Fangshan District, Beijing, Wangjiang Village in Xinyi City, Guangdong Province, Boot Shi Cun in Wulian County, Yingshuiqiao Town in Zhongwei City, Ningxia Hui Autonomous Region, Shuiji Village in Taining County, Fujian Province, Mingyue Mountain Scenic Area in Wentang Town, Yichun City, Jiangxi Province, Nanqiang Village in Boao Town, qionghai city City, Hainan Province, Qiaoshang Township in Huguan County, Shanxi Province, and Dalan Town in Yuyao City.
Third, the construction of tourist towns.
It refers to the mode of organically combining tourism development with urban construction, building small tourist towns in towns rich in tourism resources and promoting the development of rural tourism. The conditions for developing this model are: first, living conditions and infrastructure have a certain foundation; Second, tourism resources are unique and attractive. We should pay attention to this development model: scientifically plan small towns to ensure that the planning implementation is not out of shape; Based on sustainable development, correctly handle the relationship between resource protection and tourism development; It is necessary to increase investment through multiple channels and improve the infrastructure of small towns; We should proceed from the local reality, give full play to the enthusiasm of farmers to participate in the construction of small towns, and let farmers get tangible benefits.
Typical examples of this development model are Heshun Town, Tengchong County, Yunnan Province, jiangwan town, Wuyuan County, Jiangxi Province, Xizhou Town, Dali Prefecture, Yunnan Province, etc.
Fourth, the original ecological culture village type.
It refers to the mode of using the local original ecological village cultural resources, including the uniqueness of local living environment, architecture, songs and dances, giving priority to protection, developing tourism according to local conditions and promoting rural development. This type of development must be that the local villages are authentic and have unique cultural connotations. We should pay attention to this development model: first, do a good job in the tourism development planning of the whole village; The second is to introduce market development mechanism to promote the development of tourism; Third, we should deal with the relationship between protection and development, and emphasize the protection of the local original ecological environment.
Typical examples of this development model are Nanhua Village, Sanshu Town, Kaili City, Guizhou Province, Yangchi Village, Fengkai County, Guangdong Province, Yunshe Village, jiangkou county City, Guizhou Province, Likeng Village, Wuyuan County, Jiangxi Province, Tianlong Village, Tianlong Town, Pingba County, Guizhou Province, etc.
Fifth, relying on national customs.
It refers to the rural areas in ethnic minority areas, based on the unique ethnic customs, vigorously improve infrastructure and tourism reception facilities, guide ethnic minority farmers to participate in tourism development, and promote the development of rural tourism. This development model must have a certain scale for ethnic minorities; Ethnic customs are unique in charm. We should pay attention to this development model: first, seriously explore the customs and habits of local ethnic minorities to enhance their cultural taste and tourist attraction; The second is to guide local minority farmers to participate in tourism reception activities; The third is to improve the local village appearance and infrastructure conditions.
Typical examples of this development model are Hala New Village, Meilisi Daur District, Qiqihar City, Heilongjiang Province, Tuzu Folk Tourism Village, Huzhu County, Heilongjiang Province, Fishery Village, Heke Township, Tongjiang City, Heilongjiang Province, Hongqi Village, Antu County, Yanbian Prefecture, Jilin Province, Xiborong Village, Molidawa Daur Autonomous Banner, Inner Mongolia Autonomous Region, Hongyan Village, Gongcheng Yao Autonomous County, Guilin City, Guangxi Zhuang Autonomous Region, etc.
Intransitive verbs are industry-driven features.
It refers to the mode of developing one village and one industry and promoting the development of rural tourism in villages and towns by implementing specialized production and management around a certain characteristic product or industrial chain and relying on the unique advantages of the region. This model needs three basic conditions: historical tradition and natural conditions for producing some characteristic products; Driven by the corresponding industries, the market demand is strong; An organizational form needs to form a scale through industrial clusters. This development model must pay attention to: accurate positioning, big and complete means ownership.
It refers to the development mode of guiding the situation, receiving tourists and displaying the image of the new countryside in some economically developed rural areas. This model must be in a well-known rural area with developed economy and convenient transportation. To develop this model, we must pay attention to: first, we must deal with the relationship between the development of tourism and the development of other industries; Second, we should actively guide farmers to participate in tourism reception activities.
Typical examples of this development model are Huaxi Village in Jiangyin City, Jiangsu Province and Xingshisi Village in gannan county City, Heilongjiang Province.
Eight, the types of agricultural tourism development
It refers to the mode of using the knowledge, interest and participation of agricultural production process to develop and plan tourism products such as sightseeing, leisure and vacation to meet the needs of tourists and promote the development of rural tourism. This development model must meet the following conditions: first, it is close to towns and has great potential in the tourism market; Second, convenient transportation and good accessibility; Third, agricultural production is knowledgeable, entertaining and participatory. To develop this model, we must pay attention to: good project creativity and planning; We should seriously investigate and analyze the demand of the tourism market; Prepare a feasibility study report; It is necessary to increase the publicity and promotion of the project.
Typical examples of this development model are Beidaihe Ji Fa Sightseeing Park in Qinhuangdao City, Hebei Province, Shenlong Ecological Park in Fengxian District, Shanghai, Hongye Modern Agricultural Park in Huludao City, Liaoning Province, Shuiku Village in Caojing Town, Jinshan District, Shanghai, Xintianbing Lake Sightseeing Park of Xinjiang Production and Construction Corps, etc.
Nine. Ecological environment demonstration type
It refers to the countryside with good ecological environment, which takes the ecological environment as tourism attraction, develops sightseeing, leisure and holiday tourism products, and promotes the development model of rural tourism. This development model should have convenient transportation and good infrastructure conditions. This development model should strengthen the protection of ecological environment and prevent environmental damage and degradation caused by tourism development; It is necessary to cultivate the environmental awareness of tourism development operators and tourists.
Typical examples of this development model include Jiangxiang Village in Changshu City, Jiangsu Province, Shitang Road Village in Miyun County, Beijing, shaping town in Dianjiang County, Yanfeng Town in Meilan District, Haikou City, Hainan Province, Tengtou Village in Xiaowangmiao Town, Fenghua City, Zhejiang Province, Huangxing Town in Changsha County, Hunan Province, and Luo Zheng Village in Minle Town, Beiliu City, Guangxi Zhuang Autonomous Region.
X. red tourism combination
It refers to the combination of red tourism resources and the development of red tourism to promote the development of rural tourism. This development model must be carried out in villages with great popularity, rich revolutionary relics and relics, and a certain scale of tourism reception.
9. Planning of Tourism Industrial Park
In 2020, with the goal of internationalization, high-end, specialization and intelligence, Yunnan Province will continue to promote the trilogy of tourism revolution to rectify chaos, smart tourism and improve quality. According to the latest data from the Yunnan Provincial Department of Culture and Tourism, in 2020, the province received 529 million tourists, achieving a total tourism revenue of 647.7 billion yuan, up 65.6% and 60.4% respectively.
Free tickets in scenic spots benefited 7.293 million tourists.
Ceng Yan, Party Secretary and Director of the Provincial Department of Culture and Tourism, said that in 2020, Yunnan Province will adhere to the dual promotion of epidemic prevention and control and resumption of production, and accelerate the recovery of the cultural tourism market in the province.
The data shows that in 2020, the recovery rates of A-level tourist attractions, travel agencies and star-rated hotels in the province will reach 97%, 65.9% and 92.95% respectively; The return to work rates of song and dance entertainment places, Internet service places and performance places in the province are 92.4%, 56.66% and 90% respectively. Yunnan Province has returned 65.438+0.7 billion yuan of deposit to more than 800 travel agencies; 40 scenic spots were created as A-level scenic spots with a reward of160,000 yuan; 38 scenic spots above Grade A are
Ceng Yan said that in 2020, the deep integration and development of Yunnan cultural tourism will be further strengthened. Cultural protection, inheritance and utilization have become the new highlights of the integration of cultural tourism, literary products and cultural activities have become the moving point of the integration of cultural tourism, and the new format of cultural tourism has become the tipping point of the integration of cultural tourism.
In 2020, Yunnan Province added nine national cultural tourism brands. Among them, Puzhehei Scenic Area is declared as a national 5A-level scenic spot; Dali ancient city tourist resort was established as a national tourist resort; Mile City, Dali City and Lijiang City were established as the second batch of national global tourism demonstration zones; Kunming was established as the first batch of national cultural tourism consumption demonstration cities; Lijiang City and Dali Prefecture were successfully established as the first batch of national cultural tourism consumption pilot cities; Jianshuizitao Cultural Industrial Park is one of the first 10 national cultural industry demonstration parks in China.
At the same time, the construction level of 28 cultural industry demonstration bases in the province has been continuously improved, 23 intangible cultural heritage projects have been selected into the fifth batch of national intangible cultural heritage representative projects publicity list, and the construction of six ancient ruins parks such as Jinning Gudian has been steadily promoted. A number of outstanding literary and artistic works, such as the newly created drama Academician Farmer, the dance drama Liu Fang, and the poverty alleviation report drama Binnong Saihi, as well as traditional plays with Yunnan characteristics such as Yunnan Opera and Lantern Opera, and new formats and models such as Majiayuan Opera and Nanqiang Street Opera, are favored.
It has become the province with the fastest handling of tourism complaints in China.
In 2020, Yunnan Province strictly implemented 22 measures to rectify the order of the tourism market. Tourism professionals eight bans, and take a variety of measures to rectify unreasonable low-cost travel. At present, 30-day unreasonable return has become a new symbol of Yunnan's integrity and a new brand of Yunnan tourism.
By 65438+February 2020, the whole province's tourism market had solved the problem of unreasonable return of 1086 1 piece within 30 days, with a refund of 78 197700 yuan, and the tourist satisfaction rate reached 99.9%. The settlement rate of tourist complaints in 24 hours is 99%, which is the fastest province in China. At the same time, Yunnan Province has made every effort to build a modern cultural tourism market system and continuously carry out market rectification and credit evaluation of tourism-related enterprises. At present, the integrity evaluation of travel-related enterprises has been completed for 6,543,800+0.64 million times.
As far as smart tourism is concerned, a mobile phone tour project in Yunnan has provided useful experience for the whole country to upgrade Yunnan. S cultural tourism provides public services to meet the needs and experiences of tourists, promote intelligent supervision, promote regional economic and social development, and do a good job in epidemic prevention and control. It is listed as a typical case of the development of culture and tourism informatization in 2020.
Ceng Yan said that the tourism culture industry is one of the five trillion industries that Yunnan Province focuses on cultivating, and it is an important part of building a healthy living destination. 202 1 China Yunnan culture and tourism system will focus on promoting the integration and high-quality development of culture and tourism, focusing on meeting people's multi-level cultural needs, taking reform and innovation as the driving force, taking excellent literary and artistic works, excellent cultural products and high-quality tourism products as the starting point, and strive to create a new situation in culture and tourism and contribute to building a strong cultural province and a strong tourism province.