But to be an excellent online marketing lecturer, we must combine our own experience, and then look at how other marketing lecturers give lectures to make up for our own shortcomings, so as to make the lectures more vivid, more attractive to students and make them feel that your speech is valuable. You can also show students some classic cases for students to analyze, and at the same time, you can make up your own shortcomings and improve your marketing methods in the process of students' analysis.