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How to successfully open a shop on Taobao?
Yes, at least ten products will be released before opening a store for you, but you must be certified before opening a store. The following is a detailed shop opening process, I hope it will be useful to you. The most specific steps for Taobao to open a store: First, before opening a store: A. Registered member name: The name is very important, and a distinctive name can make others pay attention to you and remember you; How to become a feature is a matter of opinion. Taboo is a long English name or a string of meaningless numbers. We are all from China. Although there is no shortage of English, I believe that most buyers of Taobao are just like pig brain (if pig brain is wrong in this regard, please write to me), and English is not very clear. For me, a string of letters, like a meaningless number, may not be remembered after reading it n times. Name a few distinctive names: pig brain plug (hey, let me be narcissistic, stop hitting me, it's already a pig's head, what else do you want? He doesn't look like a good man (a colleague of mine, whose name is really amazing, made me remember him at first sight, and I will go to his shop if I have nothing to do. ? Tingting liangliang ㄕㄕ m's name is the same as the name of the store, which is a bit like fatigue bombing, but I really made it easy for me to remember her. ) password: I don't need to say more about this. Everyone should pay attention to safety. The password is preferably an unordered combination of English+numbers+symbols, and it is best that 16 people become Alipay members: Alipay. B. apply for certification: a small action only needs a few mouse clicks, but it takes a long time to wait patiently. It is best to use a digital camera or scanner to shoot (scan) the ID card and upload it. Although there are still ways to upload the ID card by fax, sometimes the quality of the fax is very poor. Many people tried to send it n times, but it was still vague and could not pass the certification. Most sellers have digital cameras. It shouldn't be difficult to take a clear photo:), and then wait for three working days, and the certification should have the result. If you can't pass the certification for some reason, Taobao customer service will contact you:) Taobao University: It takes a long time to wait for certification. What should you do during this time? It's time to do market research. There are many things to learn before opening a shop. Taobao University is a good place. You need to consider not only the source of goods, but also the price, transportation, after-sales and other issues. These questions can be answered in Taobao University, and it is also good to learn more from the experience of some predecessors. The second is to pass the certification. A. The purchase has passed the certification, but the store cannot be opened for the time being. You should keep 10 babies for sale. After a few days of thinking about what to sell and where to buy, you can start doing it. Taobao University has many essence posts about the supply of goods. If you don't understand, you can turn them over. The essence post of experience talking about life also needs to be read. If you don't have a physical store or a good supply, Pig Brain suggests that you sell some cheap fashion gadgets or distinctive DD. Most of the buyers on Taobao are school students and young office workers, aged between 15 and 35. Find out the positioning and audience of the products, you can start visiting similar stores in Taobao, study more high-end stores, and see their treasures, sales volume and characteristics. It is best to know them. Baby, it's better to have someone around than not to have me. B. When the baby comes back, it's time to take a drifting photo of the baby. It is not recommended to use photos provided by suppliers. Real photos can make buyers feel real and reflect the seller's intentions. Taobao University has many posts about taking photos and retouching photos, so you can learn from them. In short, the baby is beautiful, but the premise is true, and too many photos are easy to distort. It may bring trouble to future transactions. After the photo is taken, you can put a faint watermark on the photo to indicate your store name (you haven't opened a store at this time, but you should think about the store name). After you open a store, you should also write down your store address in order to prevent someone from stealing your precious pictures. If you do this, someone will steal your photo, then you should laugh. Because someone is promoting your shop for free. C. Baby's name There is a beautiful picture of the baby. You should put it on the bookshelf, and the baby's name should be good. Think about what keywords you would use to search if you were a buyer and if you wanted to buy this product. In addition to giving your baby a nice name, you should also pay attention to commonly used keywords, which is an important factor to ensure that your baby is searched. This is a baby photo of a soul mate girl. Taking the above picture as an example, the pig brain estimates that DD should be a bracelet, but the product name is the natural powder crystal of Eleanor Fashion Crystal Museum. The name only explains the material of this bracelet, and the most important word "bracelet" is not written. If I am a buyer, I will search for "bracelet" when I buy a bracelet, and this baby will lose the opportunity to be browsed. I think few buyers will have a strong purpose to search specifically. There are many people who sell baby names with different problems and miss many opportunities to be searched. You need to pay more attention. D. Beautiful baby descriptions are essential. Pig brain is used in web design, and the artist is not bad (hey, a little narcissistic). I have a strong sense of whether the page is beautiful or not. I am disgusted to see some baby descriptions that use many font colors and set many different font sizes. This is not only disorganized, people can't find the key points, but also the fonts that are too big and too small are easy to produce disgust. Coupled with the colorful colors throughout, it is like putting a lot of ingredients in the pot, but people can't taste the taste of eight-treasure porridge. Really beautiful baby description, clear and focused, maybe not too many colors, but it is easy to read and makes people feel very comfortable. I suggest that you use only one or three colors, preferably no more than three, when you describe the baby. Songti is the most suitable font for reading, and it is best to use only one font size. Title fonts can be highlighted in color. When the description is trivial, you can standardize it with tables so that buyers can read it better. In addition to the aesthetic content, we need to think about the content described by the baby. If you write beautifully, it is absolutely right to describe the baby as attractive. Excellent salesmen attract buyers with eloquence, and we can also attract buyers with writing. But remember not to be inaccurate, because it will bring you trouble. E. price setting is also an important factor in whether goods are sold or not. When shopping, everyone will consider the price factor and set a price for your product. Of course, the price is closely related to the supply and purchase channels. If you can get cheaper goods than others, then you will be more competitive than others. Refer to similar sellers' shops and see how their prices are set. Price war is not recommended here. Someone in Taobao is doing a loss-making business. I don't know what the intention is. Since it is a business, of course, making money is the primary purpose. If you lose money for evaluation, you will put the cart before the horse. The purpose of opening an online shop is to make money, the main purpose is to make money, and evaluation is only the embodiment of integrity. F. freight is not just a price factor. Freight is also a focus of buyers. Buyers are most welcome to use low postage as much as possible, especially for goods worth only a few yuan. If the postage is set high, it will arouse the resentment of buyers. I once saw a mobile phone for only 1 yuan. I'm confused. The postage was more than two thousand when I clicked in. I was angry at first sight, and I decided to cheat BS! G. expiration date here refers to the expiration date of the baby release. Occasionally, I will see people complain that the validity period of Taobao is too short, only 7 days, 14 days. It is also suggested that Taobao increase the time. Then, in fact, the shorter the remaining time of the baby, the higher the possibility of trading, because the baby that is about to end will always be at the front of the search, and the greater the possibility of being browsed. Therefore, I suggest that you consider 7 days as the first consideration when choosing the validity period. Compared with similar products, you will have two chances to rank first. And/kloc-there is only one chance in 0/4 days. Third, open a shop. A. The store name is full of 10 treasures, and it is finally possible to open a store. The name of the store is good, and the name of the store can be modified, so you can open one first if you don't think about it for the time being, and then change it when you think of a cool name. The name of the store, like the name of the member, should be attractive and eye-catching. It's best to see the name of the store and let people know what your store sells. B. Beautiful store logo, store introduction and store announcement are indispensable. Don't leave these places empty, make a beautiful store logo, write your promotion instructions in the announcement, write the main products in the store introduction, and then write some short articles. Buyers will feel your intentions, and sellers with intentions will reassure buyers. C. The avatar and signature forum is a very good communication window for Taobao and a good place for publicity. It is forbidden to post advertisements. Therefore, it is necessary to advertise on the forum avatar and signature. Pig brain has many customers, all of whom are found through forums. Floating avatars and signatures are indispensable for forum avatars or avatars on your Want Want business cards. Whenever Taoyou chats with you, he will see your head. If the head portrait is beautifully made, the advertising effect will be achieved. 4. Send the child to sell. Don't be too happy. After receiving the payment notice from Alipay, there will be customs clearance for delivery. Whether it is surface mail or express delivery, we should try our best to save money and deliver the baby safely to the buyer. Taobao University has many posts about how to save money by delivery. The sale of service and after-sales service baby does not mean the end of the transaction, and there is after-sales service. Sellers who have confidence in the baby do a very good job in after-sales service, whether IT is technical support (this seems to be only available for IT products and electrical products, hehe) or return service, they must be in place to be a good seller. There are many repeat customers who are easy to sell. Don't underestimate these customers. Pig brain is enthusiastic because of service, and after-sales service is also enthusiastic (don't blame me for being too narcissistic, hehe). There are many repeat customers, and some old customers introduce new guests. More guests, there will be guests consciously or unconsciously promote you ~! ! ! ~ Taobao registers an ID, and then the bank card opens online banking, so you can buy things. If you want to sell the baby, you must pass the real name authentication. Now real-name authentication does not need to pass an ID card. Just fill in the account name and account number of your bank card according to Taobao's prompt, and Alipay will give you a certain amount (within one yuan) within two to three days. Then you enter this amount on Taobao and you pass the real-name authentication, so you don't have to open this card.