Jeanswest was founded in Australia on 1972. Jeanswest, 1993 became an instant hit in Shanghai, and now there are more than 2,000 chain stores and franchisees in China. This Huizhou-based casual wear manufacturer has become a veritable "predator" in China's casual wear industry.
Jeanswest clothing LOGO design is directly transformed from Jeanswest's English name, and the direct deformation design of letters is more intuitive, three-dimensional and international than graphics. In logo design, the letters J, W and S are prominent and exquisite, and the design of the two letters S is full of rhythm, which fully embodies the leisure network and comfort of clothing.
Jeanswest brand culture
Among many similar clothing brands, Jeanswest stands out as the leader of domestic casual wear with the image of "value for money". In order to protect and enhance the brand image, Jeanswest has improved its service level from the aspects of sanitary environment, store layout, commodity display, patient smile service, perfect after-sales service, recruitment and promotion of sales staff, post training and guidance.
Enthusiasm for public welfare and giving back to society is the embodiment of Jeanswest's corporate culture. There are 20 Hope Primary Schools named after Jeanswest in poverty-stricken areas of China. In the "Long March Student Donation Campaign", Jeanswest invested a huge sum of money and joined hands with Project Hope to set up the "Jeanswest Scholarship for College Students" to contribute to the development of national education.
Reference to the above content: Baidu Encyclopedia-Jeanswest