This course is a closed-book exam, and you can bring stationery (or open-book exams can bring stationery and materials).

I. True or False (2 points for each small question, 20 points for * * *)

1. If someone asks for directions, you can point the way with your finger. () 2. Accompany the guests in the unmanned elevator. The guests enter first and press the switch. () 3. When the guest leaves, as the host, in order to say goodbye to the guest, the host should take the initiative to reach out and say goodbye to the guest. () 4. Wear a single-breasted suit. If it's a double-breasted suit, buckle it all. 5. Respect is the first principle of etiquette. () 6. The shirt sleeve is slightly longer than the suit sleeve 1 ~ 1.5cm, and the collar is higher than the suit collar 1 ~ 1.5cm to show the hierarchy of the clothing. () 7. windsor knot tie can easily make people feel elegant and grand. Suitable for formal activities. () 8. What should I pay attention to when sitting? Left in and right out? Sit in from the left of the seat and leave from the right. () 9. The lady sitting with her legs stacked is suitable for ladies who wear skirts when sitting in a lower position. () 10. According to the characteristics of food and service, banquets can be divided into state banquets, formal banquets, business banquets or informal banquets. ( )

Second, multiple-choice questions (2 points for each small question, 20 points for * * *)

1, on formal occasions, men wear three-button suits, only ().

A, bottom 1 B, middle 1 C and top 1 D, all three are deducted. 2. When giving directions or asking people to do things, the palm of your hand should be at () degrees A, 15 B, 30°C, 60 D, 45 with the ground.

3. The way of shaking hands is related to personality characteristics. The handshake method that people with weak personality, passive and inferior position often use is ().

A, dead fish type B, humble type C, therapeutic type D, double grip type 4. In business etiquette, the trinity rule of men's suits refers to ().

1. Leather shoes, trousers and coats should be suits.

B, shoes and socks, belts, briefcases keep a color; C, suit jacket, pants, shoes to keep a color; D, leather shoes, suits, belts keep a color.

At the banquet, in order to show respect for the guest of honor, the seat of the guest of honor should be ().

A. Owner's left side B, Owner's right side C, Owner's opposite side D, and the position facing the door 6. After eating western food, the way to put knives and forks should be: () A, put them side by side on the plate B, cross them on the plate C, casually put them on the table D, and put them on the napkin 7. When shaking hands, the error is: ()

A, men can't wear gloves b, can't shake hands across the threshold.

C. when many people shake hands at the same time, don't cross. D. When a woman shakes hands with a man, the man should reach out first.

8. Under normal circumstances, the total amount of jewelry worn does not exceed (): A, 3 B, 5 C, 2 D, 6 9. When using napkins, napkins are not allowed: ()

A, wipe the corners of the mouth oil stain b, wipe the hands oil stain c, wipe the tableware d, wipe the table 10. On formal occasions, it is considered impolite for a lady not to wear makeup. If the activity time is longer, she should make up her makeup properly, but she should make up her makeup at ():

A, office B, bathroom C, public place D, in public places

Iii. Multiple choice questions (2 points for each small question, *** 10)

A, chromotropic method B, colorimetric method C, diversity method D and modification method 2. Business cards play an important role in business occasions. The following is the correct statement about the function of business cards. () a, facilitate self-introduction. B, it can show personality.

C, easy to keep in touch d, can be used for publicity and business contact.

Standing is one of the most basic behaviors in people's daily communication. The correct standing posture requires: (a) straight head, straight eyes, peace and nature; B) The torso should be straight, the abdomen should be closed, the chest should be raised, and the waist should be upright; C) feet placed at will; Relax your arms; 4) Walking politely, walking with others, and unsightly manners include: (a) East.

A, after receiving someone else's business card, read it carefully from beginning to end, and don't read the other person's name and position. B. If the other party is a foreign guest, when handing the business card, the side printed with English should face the other party. When accepting other people's business cards, you should stand respectfully, stand up with a smile, look at business cards D visually, and hand them to many people in a condescending order, 10, * * 30).

1, wearing? TPO？ What does the principle mean? Please give an example.

2. Briefly describe the essentials of standing posture.

3. What are the specific forms of self-introduction?

20 points, ***20 points)

1. According to the original plan, Mr. Jin, a salesman of a lighting equipment factory, rushed to the sixth floor with a newly designed lighting equipment sample in his hand. Before the sweat on his face could be wiped, he went directly into the office of manager Zhang of the sales department. Manager Zhang, who is handling business, was shocked. ? Sorry, this is a new product designed by our company. Please have a look. ? Mr. Jin said. Manager Zhang stopped his work, took the lamp handed by Mr. Jin, and casually praised:? How beautiful! ? And asked Mr. Jin to sit down, poured him a cup of tea, and then picked up the light-emitting device and studied it carefully. Seeing that Mr. Zhang was so interested in the new product, Mr. Jin was relieved, so he leaned back on the sofa, crossed his legs, smoked and looked around Mr. Zhang's office leisurely. When Manager Zhang asked him why the power switch was installed in this position, Mr. Jin used it habitually.

Scratching his scalp. Although Mr. Jin explained it in detail, Mr. Zhang was a little dubious. Talking about the price, Manager Zhang stressed: This price is much higher than our budget. Can you lower it a little? Our manager said this is the lowest price and we can't go any further. ? Manager Zhang was silent for a long time and didn't speak. However, Mr. Kim is a little impatient. He involuntarily loosened his tie and stared at Manager Zhang, who frowned. Where is the advanced performance of this luminous body? Mr. Jin scratched his scalp again and repeatedly said: new shape, long life and electricity saving. ? Manager Zhang left the office on an excuse, leaving Mr. Jin alone. Mr. Jin waited for a while and felt bored, so he picked up the phone on the desk and chatted with a friend. At this moment, the door was pushed open, and it was not Manager Zhang but the office secretary who came in.

Question: Please analyze the case. What are the etiquette defects that Mr. Jin failed to negotiate? answer

1. True or false (2 points for each small question, 20 points for * * *) 1-5? 6- 10?

Second, multiple-choice questions (2 points for each small question, ***20 points)1-5cddbd6-10adaab

Iii. Multiple choice questions (2 points for each small question, *** 10)

1、ABD 2、ACD 3、AB 4、ABCD 5、BC

Four, short answer questions (each small question 10, ***30 points)

1, wearing? TPO？ What does the principle mean? Please give an example. A:? t？ Refers to time, generally refers to morning and evening, season, season, number of times, etc. ; ? p？ Representative location, occasion and position; ? o？ Stands for purpose, goal and object.

2. Briefly describe the essentials of standing posture.

Answer: Heels together, toes apart, abdomen in, chest out, hips up, arms drooping, chin forward, shoulders broad, head straight, jaw slightly retracted, eyes straight and smiling. Men want to be steady, resolute and free and easy, while women want to be elegant, solemn and generous.

3. What are the specific forms of self-introduction?

A: (1) Entertainment style; (2) Work style; (3) AC type; (4) etiquette; (5) question and answer.

Verb (abbreviation of verb) case analysis problem (20 points for each small question, * * * 20 points)

1. From the beginning, Mr. Jin was excited to climb the sixth floor. Mr. Zhang, whom he is going to visit, is the head of his company. He should pay great attention to etiquette. (1) didn't wipe the sweat on his face, directly into the sales department manager zhang's office. First of all, not paying attention to your own image is disrespectful to others, and it will leave a bad impression on others here. Teacher Zhang took the lamp handed over by Teacher Jin and praised the beauty. He also asked Mr. King to sit down and poured him a cup of tea. Mr. Jin here should have said thank you, but he didn't. Obviously, there is no etiquette at all, leaving some unpleasant places for others. Mr. Jin leaned back on the sofa, crossed his legs, smoked and looked at Manager Zhang's office leisurely. This is also a kind of disrespect. First of all, people didn't ask you to sit down, and they didn't tell you not to sit down. This is also a matter of etiquette. It is also impolite to smoke casually and look around casually. Mr. Jin is used to scratching his scalp with his hands. Including the involuntary loosening of the tie below. His own habits can't be brought into business discussion. ⑤ Manager Zhang is still a little dubious. Should we ask him what else he needs to explain? When it comes to price, Mr. Jin should not be so firm, make peace with both sides and explain why he can't make concessions. 6. Mr. Jin scratched his scalp again and repeatedly said: Novel shape, long service life and power saving. ? There is obviously a feeling of impatience here, which is easy to make people feel disgusted. 7. Mr. Jin waited for a while and felt bored, so he picked up the phone on the desk and chatted with a friend. This should be quiet. Wait a minute. It's too bad for his image to do so.

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