There are two main requirements for junior photographers in the standard: reception and shooting. In the reception work, photographers are required to pay attention to gfd, manners and etiquette, etc. In addition, standard etiquette services should be provided before, during and at the end of shooting. In terms of shooting, photographers at this level are required to independently operate and use the camera, light distribution, composition, focusing, photometry and light setting, choose accurate exposure combinations, and shoot all kinds of ID photos outdoors and in the studio, basically reaching the quality standards of "conforming to specifications, dignified posture, natural expression, appropriate tone and clear image". Taking commemorative photos for people of all ages requires natural expression, vivid posture, clear images and reasonable composition, while taking landscape portraits can give consideration to the performance of people and scenery. This requires photographers to have basic knowledge of photographic composition and color composition. Junior photographers should be able to take photos of small groups of less than 5 people independently, and can arrange them evenly and variably according to the size, age and height of the subjects. It is also required to take excellent small group photos with appropriate light configuration. Judging from the above two standards, this should be the most basic requirement for a photographer.

middle (level)

As a photographer with intermediate qualification, his professional functions are also divided into reception and shooting, but his reception work is mainly the introduction of projects: he can not only answer the questions raised by customers correctly, but also enthusiastically introduce the product characteristics and service items of his business organization, and put forward appropriate consumption suggestions to customers. Besides, you should also have some knowledge and skills in makeup, negative development, photo making and renovation. In terms of shooting, you should be able to take photos of documents, commemorative photos, group photos, artistic photos and wedding photos, and have the skills of remake. When taking ID photos, you should be able to observe the appearance characteristics of the subject, and beautify the subject by adjusting the lighting, shooting position, character posture and other photography skills; Moreover, he should be able to determine the tone of the whole picture and pay attention to the contrast and harmony of colors. As for commemorative photos, he should be able to shoot images with natural expression, vivid posture, reasonable composition and moderate color for customers of all ages, especially when shooting children, he should grasp the psychological characteristics of children and capture the moving images in an instant through induction. When taking a group photo of less than 50 people, it is required to use the equipment configuration reasonably, use the light reasonably, and take a photo with balanced layout, moderate contrast, reasonable composition and clear image with neat and natural arrangement. Artistic photography requires photographers at this level to use composition, color and tone configuration in high school according to customers' aesthetic taste to shoot low-key, artistic images with formal beauty and both form and spirit.

elder

Compared with junior and intermediate photographers, the professional functions of senior photographers include training and studio design in addition to reception and shooting. In the process of acceptance, photographers should have knowledge of consumption and aesthetic psychology, and correctly guide consumers' aesthetic taste and consumption psychology. In terms of shooting, it is required to be able to take group photos, artistic photos, wedding photos and product photos, and at the same time be able to remake and make artistic innovations. A group photo refers to a group photo of more than 50 people, which requires good results in arrangement, location arrangement, light consumption, background selection, instant cohesion and so on. Art photos require photographers to express the characters' personalities and emotions in artistic language, from simple recording to expression, using filters properly and understanding the digital imaging system. Wedding photos require photographers to understand the development trend of modern wedding photography and create the atmosphere and style of the picture. Product shooting requires that the surface morphology, material structure, color and texture of the product can be truly restored by using indoor lighting and natural light to mobilize technical means. When remaking, it is required that not only negative films can be used, but also split films, color-blind films and reverse films can be used to remake big pictures and photos. Ability to use special techniques to make outstanding and correct remakes. Senior photographers should also have the awareness and talent of artistic innovation, and be able to shoot samples with outstanding technical means and artistic performance for their own photography institutions. Photographers at this level also need to be able to conduct professional training and skill teaching for junior and intermediate photographers, systematically demonstrate and guide the practical operation of various photos. Senior photographers should also have the ability of studio design, and design, decorate and arrange the studio environment, lighting and background props according to the actual shooting needs to create a more reasonable, comfortable and beautiful shooting environment.

technician

For technicians and senior technicians, their professional functions have been transformed into teaching and training, management and theoretical research.

The reception work of technicians has also changed from simple reception consultation to guiding consumption, which requires photographers to have knowledge of aesthetic psychology and photography aesthetics, actively understand the aesthetic orientation of customers and guide healthy aesthetic tastes. Shooting can be competent in the design and shooting of advertisements, highlight product characteristics, and have good visual effects and strong visual impact in creativity, performance and implication; We should also be able to create photographic works with the flavor of the times, distinctive personality and market value according to the development of the market and the times. In teaching and training, we should be able to teach relevant professional knowledge, guide creation, correctly evaluate photographic works from an artistic point of view, and stimulate students' artistic creativity. In terms of operation and management, it is necessary to effectively manage technicians, product quality and equipment: rationally allocate posts according to the technical characteristics and skill level of technicians, and reasonably arrange technicians to participate in training, competitions and technical exchanges according to the needs of the development of this photography institution; Be able to formulate and implement the quality standards and management systems of photography products of this photography organization according to the national and local quality standards of photography industry, and make quantitative analysis of product quality, find out the reasons that affect product quality, and formulate corresponding solutions; Be able to regularly check, maintain and maintain the photographic equipment and other equipment of this institution. In theoretical research, we should systematically sum up practical experience, write theoretical and technical articles and comment on photographic works.

Senior technician

The professional functions of senior technicians are mainly reflected in shooting, management and theoretical research. Shooting pays attention to technological innovation, and the works are striving for perfection in thought, art and production, with distinctive artistic characteristics; Ability to handle and solve technical problems. In training and teaching, we should be able to make a photography training plan and syllabus, arrange teaching contents and methods reasonably, systematically teach the theoretical knowledge of portrait and advertising photography and guide such photography creation activities. In terms of operation and management, first, it is necessary to be able to organize and plan activities such as training, competitions and technical exchanges for technical personnel in the region; Second, we can understand the development trends of international photography and the domestic business situation of the same industry, grasp the social consumption trends, put forward the industry development plan in time, help the relevant departments to do a good job in industry planning, network layout and property management, formulate industry service norms and product quality standards, implement technical assessment, and promote the contact and economic and technological exchanges and cooperation between enterprises in the same industry at home and abroad. In terms of theoretical research, first of all, we should systematically and comprehensively summarize the practical experience of portrait photography and advertising photography; Can correctly sum up the law of photographic art creation; Be able to analyze the present situation and development trend of portrait photography; Able to complete the special research project of portrait photography. Relatively speaking, most senior technicians play the roles of teaching, training, guidance, communication, cooperation, organization, coordination and research. He should be a leader in the same industry at home and abroad, and is the highest pursuit and direction of practitioners in many industries.

To sum up, from junior to intermediate senior photographers to technicians and senior technicians, the work requirements from theory to practice are gradual, and the requirements and standards are gradually improved. The evolution from junior technician to senior technician is a process that needs continuous efforts, continuous learning and continuous progress. From this perspective, the positioning of the standard is accurate, the direction is clear, and the goal is clear.