On-the-job training of beauty instructors: what should I do?
In the last seminar, we discussed the recruitment of beauty directors and gave some suggestions for some beauty companies to recruit suitable beauty directors. But for beauty companies, the orientation training for beauty directors after recruitment is equally important. Many beauty companies do not attach importance to the orientation training of American directors, and often start shopping after they join the company. The lack of induction training makes it difficult for American directors to carry out their future work, which will also lead to the rapid loss of American directors. Induction training for American directors is very important. The purpose of American introductory training is 1 to reduce the turnover rate of American tour guides. Induction training is the first contact training for American directors entering the company. In order to retain the recruited American directors, it is necessary to do well the induction training for American directors. As a beauty guide, her adaptability, sales ability and professional knowledge are higher than those of beauticians. However, some American guides are not as good as beauticians. Therefore, it is irresponsible for customers to leave the market without systematic induction training. 2. Let American directors adapt to their work as soon as possible, reduce mistakes and save time. In the induction training for American directors, tell her all the rules and regulations that American directors need to do and understand, so that American directors can make fewer mistakes and save working time in their future work. 3. Show American directors a clear career plan and the company's expectations for American directors. Let the beauty director know his responsibilities clearly, and after understanding the industry, focus on what the job of beauty tutor is, so that practitioners can admire this profession from the heart. Only "love" can invest in everything, and only by investing can we have fun, grow and get everything. 4. Reduce the complaints of new American directors. American directors are not taken care of when they enter the company and often complain. Good induction training can reduce the discomfort of American directors when they first enter the company, and reduce their anxiety and complaints. 5. Let American directors integrate into the corporate culture of the company. No matter what kind of company the new American directors came from before, the intensive way of induction training can make American directors adapt to the organizational culture of the company quickly. The process and content of American introductory training: In this seminar, everyone also gave their own suggestions on the content of American introductory training. Mr. Hu, the director of human resources from An 'an, believes that the training of beauty guides should follow such a process: mentality adjustment-quality training-industry background-corporate culture-skin foundation-meridians of Chinese medicine-product knowledge-beauty care process-sales skills-customer management. For the orientation training of beauty shopping guide, it is definitely necessary to adjust the mentality of newcomers first, then let them know the industry background, and then understand and affirm the enterprise. The ultimate goal of introducing vocational training in the United States is to seize customers. Orientation training in the United States has three key points: 1, and orientation training in the United States should have a return training cycle. In the discussion, everyone gave a key point of induction training in the United States, that is, induction training should have a return training cycle. American directors, whether experienced or inexperienced, have to go through formal training before going to the market, and then return to the company for training and rectification after a certain period of time. To achieve unified standards and requirements, it is necessary to have strong execution. 2. Care about the psychological needs of beauty guides. The key point is to meet the psychological needs of beautiful tour guides. At present, most companies focus on the product knowledge training of American directors, often ignoring some psychological needs. Teacher Yang, who used to be an American director, also shared her personal experience: when she first became an American director, she just went in for two or three months. On her birthday, she not only got skin care products, but also received a blessing message from her boss. Another example is that the mother of a lecturer in a certain region is in hospital. Without any request, the boss offered the lecturer some money and mobilized our colleagues to donate money. However, there are also some company bosses who regard American directors as free labor and fail to give them a correct position. When the American director arrives at the store, the bond with the company cannot be interrupted, otherwise it will easily make the American director lose his sense of belonging. Therefore, the company should pay attention to the psychological needs of American directors and do emotional incentives when doing induction training for American directors. 3. Pay attention to the personal career planning of American directors. In the induction training of American directors, the personal career planning of American directors is also very important. Many companies have trained a lot in product knowledge and other professional fields, but the initiative, innovation and stability of American directors are still not enough. We hope that American directors can brainwash shops and beauticians, but we haven't really positioned ourselves and prepared ourselves. Regarding the future and orientation of American directors, no matter the size of the company, as long as it wants to develop in the long run, it is worth thinking about. Teacher Hu's practice is that the career planning training for American directors is infiltrated after the improvement of corporate culture and quality. When giving corporate culture training to American directors, he will definitely talk about the career planning and industry development status of this position, as well as the requirements of industries and companies for this position. For many American directors, when one company can't give him what he needs and another company gives it, it will naturally choose to quit. In short, for the induction training of American directors, first of all, American directors need to understand the products, the company's business philosophy and corporate culture, and pay attention to their psychological needs and career planning.