A paper box for holding liquid food.

Recyclable paper shell

Pay attention to the milk brand, and the corner will say tetra pak.

The Establishment Process of Tetra Pak Packaging

Dr. Rubin Lausanne, the founder of Tetra Pak.

Ruben Rausing1June, 895 17 was born in Lao Si, Sweden, adjacent to helsingborg. 19 18, he graduated from Stockholm School of Economics. 1920 obtained the Master of Science degree from Columbia University in new york, USA. While studying in the United States, Rubin Lawson first came into contact with "self-help" stores. At that time, he foresaw that Europe would adopt this concept, thus driving people's demand for convenient packaged food. 1929, the decline of Wall Street stock market triggered the global economic recession, and Rubin Lausanne and Eric Aklund established the first professional packaging factory in Sweden. This room is called Aklund &; Lausin's company later became one of the largest packaging manufacturers in Europe. At that time, the factory mainly made flour bags to improve the waste of flour during bulk transportation. During the Second World War, a large number of rural people flooded into cities, and people lived far away from food production, so the importance of food distribution was relatively improved. At that time, consumers needed to return the glass bottles containing milk to the manufacturers for reuse. Rubin Lausin has long known that this traditional food distribution method will affect the sales of bottled milk in self-service stores. In view of this, Rubin Lausin called on a group of energetic people and convinced them that it was necessary to create new packaging technology, so he began to study a practical disposable milk packaging box, which later produced a major reform in dairy manufacturing industry and brought consumers safe and portable packaging.

Tetra Pak: A professional company.

195 1 year, Aklund &; Lausin set up a subsidiary Tetra Pak Packaging Company in Lund. 1952, the first tetra pak machine for manufacturing quadrilateral packing boxes was put into production. 1965, Aklund &; The company owned by Lawson and the Lawson family was sold. Therefore, Tetra Pak has more resources to focus on developing, manufacturing and supplying complete food packaging systems, materials and distribution systems. From then until 199 1 year, Tetra Pak was a company specializing in the production of paper packaging.

March towards a new milestone

199 1 year, the history of tetra pak has entered a new milestone. At that time, Tetra Pak Laval Group was established in 1993 1 month after Tetra Pak Laval acquired Alfa Laval, the world's largest supplier of food processing and agricultural equipment. At present, the group consists of three independent companies, each of which is engaged in different professional businesses. When Alfa Laval Food Engineering Company was merged into Tetra Pak, we obtained the appropriate equipment and expertise to expand the liquid food processing and manufacturing business. Therefore, Tetra Pak is the only supplier in the world that can provide a full range of food packaging, processing and distribution systems. Tetra Pak is a company that provides complete solutions for food processing and packaging. Tetra Pak has been positioning itself as an active participant in the food industry for 50 years. Safety and innovation are two pillars that complement each other, and both promote the development of Tetra Pak. Today, Tetra Pak has 57 sales companies around the world, and is authorized to operate 48 packaging material factories and 12 packaging machine assembly factories. In 2008, Tetra Pak's sales revenue was about 8.825 billion euros and its employees were 265,438+0,640. Tetra Pak's products are sold in over 165 markets. In 2006, the company * * * produced 654.38+0297 billion packages, providing 67.4 billion liters of liquid food for consumers around the world. Tetra pak has changed China, including its help to dairy giants. Yili is an important customer of Tetra Pak in China. It used to be a small company serving the surrounding areas of Hohhot. Tetra Pak used its advanced technology to preserve fresh dairy products and helped Yili successfully transform from a regional enterprise into a domestic dairy giant. Tetra Pak has invested US$ 200 million since 1972 entered the China market. At present, Tetra Pak, headquartered in Shanghai, has established a strategic network in China, including packaging raw material factories and processing centers, and has joint ventures or wholly-owned factories in Beijing, Shanghai, Kunshan and Foshan. Process assurance innovation, an innovation giant with more than 5,000 technology patents and 2,800 projects under development and application, never lacks the passion for innovation. It strives for the perfect combination of invention and practice, makes the innovative technical ability commercially feasible, and has a series of ideas and processes to ensure continuous innovation. How does Tetra Pak ensure innovation from the "process"? It is to raise R&D affairs to the top level of the company and look at R&D work from the customer's point of view. This means taking a cross-disciplinary way of thinking and breaking the rules within the company. Tetra Pak has been scattered in R&D centers in many countries, bringing technological innovation closer to the market. In addition, process orientation is very important in Tetra Pak R&D department, a globally dispersed organization. The secret of Tetra Pak's innovation lies in deeply understanding and constantly satisfying users' needs and persistently creating interesting products. Tetra Pak has a team of over 65,438+000 people worldwide. They are distributed in different places, and the job of the team is to perceive the market. "It's like a company's detector or sensor. It is not enough to just ask customers what they need. We need to have a first-hand perception of the market, so that we can foresee the demand of this market. We must understand these trends before customers make demands. " Dr. Ge Ruoshan, executive vice president of Tetra Pak, explained innovation in this way. Although Tetra Pak can rank among the top 500 in the world in China, as a family business, Tetra Pak is not interested in ranking, and they insist on serving customers as the center. Tetra Pak China believes in the business philosophy of "growing together with customers in China" and adopts the mode of comprehensively and deeply integrating all resources to serve customers. Since 2005, this low-key Swedish enterprise has increased its joint image promotion with customers. These advertisements, which are mainly paid by Tetra Pak, still focus on the image of customers. In Tetra Pak's view, these new packages have strategically expanded their product lines and brought value-added services to customers. Since we insist on putting customers first, Tetra Pak also has its own characteristics in employing people. Tetra Pak abandons the idea of "one radish and one pit". As long as customers have needs, companies have needs and employees have the ability and conditions, they can do other things in the pit. In China, more and more enterprises have become customers of Tetra Pak. With the rapid development of Yili, Mengniu, Guangming, Wahaha, Huiyuan, Juer and other brands, Tetra Pak, as an integrated service provider of packaging equipment and materials, has attracted more and more attention. Tetra pak pillow, tetra pak brick and other products are also regarded by consumers as the guarantee of beverage safety and nutrition. Since 1972 entered China, Tetra Pak has provided thousands of filling lines for local milk and beverage customers, and the accumulated experience and continuous investment of more than 30 years have finally paid off in these years. People all over the world consume 654.38+0.4 billion liters of water, milk, juice and other liquid foods every day. Over the years, Tetra Pak has always been committed to ensuring that safe food is available everywhere, and has developed packaging that can retain the original flavor and nutritional value of products, so that a large number of liquid foods can be distributed to consumers intact. Tetra Pak has a wide range of products, and the packaging system of pasteurized and aseptic packaging products is not less than 12, which is basically divided into paper packaging and plastic packaging. Tetra Pak is in the leading position in the field of normal temperature carton packaging business in the world. The products provided include tetra pak bricks, Tetra Pak crowns, tetra pak pillows, Tetra Pak Wei and tetra pak diamonds. Aseptic tetra pak pillow packaging system is an economical solution designed for emerging markets. At the same time, Tetra Pak's aseptic processing equipment and distribution equipment are also very popular. Today, there are countless products that can be packaged with Tetra Pak, such as ice cream, cheese, anhydrous food, fruits, vegetables and pet food.

Edit this passage of Tetra Pak China.

Take a long-term view and take root locally.

As early as 1972, Tetra Pak made its mark in an exhibition in China. With the rapid development of food industry, Tetra Pak's first filling machine was put into use in Guangzhou in 1979, and the 250 ml chrysanthemum tea produced by this technology was immediately welcomed by consumers. From China's reform and opening up to its accession to the World Trade Organization, Tetra Pak has been keeping up with the demand of domestic liquid food market and actively introducing the latest food and beverage packaging technology. Since 1972, Tetra Pak has invested RMB 2.6 billion in China market. At present, Tetra Pak has set up 65,438+00 offices in major cities such as Shanghai, Beijing and Hong Kong, opened a wholly-owned factory in Kunshan, and established two joint ventures in Beijing and Foshan respectively. * * * has 1, more than 200 employees, and the distribution network is all over the country. In recent years, with the rapid development of dairy industry in China, Tetra Pak packaging products have been widely recognized in China market. In September, 2004, Tetra Pak China invested RMB 620 million in a new packaging factory, which was officially put into operation. In August 2006, an additional investment of 30 million euros doubled the annual production capacity from 8 billion bales to 654.38+06 billion bales. In March 2007, Tetra Pak announced that it would invest more than 600 million yuan to establish a world-class packaging factory in Hohhot. With the substantial increase in China's total production capacity, Tetra Pak will be able to cope with the possible increased market demand in China in the next five years, which also proves Tetra Pak's confidence in the China market. While increasing investment, Tetra Pak also introduced the world's most advanced packaging technology and concepts into the China market. From June 5, 2002 to 2002 10, Tetra Pak set up a design center in Foshan to develop novel packaging designs and concepts. At the beginning of 2003, Tetra Pak Shanghai Processing Equipment System Center was established to provide pretreatment equipment for customers engaged in liquid food production. Tetra Pak Packaging (Kunshan) Co., Ltd. covers an area of 665,438+000 square meters, and advanced warehousing management can cooperate with Tetra Pak's rapidly expanding production capacity. The new factory in Beijing has introduced the most advanced production line equipment and related technical means in the world, such as: multi-color overprint technology; Computer automatic monitoring system for printing images and automatic quality tracking and detection system for the whole production process; Roll changing and static paper receiving. In February 2007, Tetra Pak announced the establishment of Tetra Pak's most advanced design conversion center in Beijing. The center will rely on Tetra Pak's global resource advantages, Tetra Pak's technology and equipment advantages in flexographic dot printing, and provide better services to China customers with innovative technology, perfect management and efficient processes. Tetra Pak has always focused on the long-term development in China, committed itself to "meeting the diversified needs of China market through diversified products", continuously introduced advanced technology and equipment and perfect supporting services to China, and actively promoted the localization process of production services, playing an important role in the field of liquid food packaging in China.

Tetra Pak China Milestone

1979 the first tetra pak filling machine was put into use in Guangzhou. 1985 tetra pak China co., ltd was established in hongkong. 199 1 Foshan franchised packaging material factory put into production. 1996 representative offices were established in Shanghai and Beijing in 1993. +In 1994, a representative office was established in Guangzhou, and regional offices were established in Chengdu and Xiamen. Joint venture packaging material production plants were established in Beijing and Foshan with Beijing Pulp and Paper Experimental Factory and Foshan Huaxin Packaging Co., Ltd./KOOC-0/995 set up a regional office in Harbin/KOOC-0/996 put Kunshan packaging material production plant into operation/KOOC-0/997 officially opened Kunshan packaging material production plant. Obtained ISO 1400 1 certification, Beijing Packaging Material Factory obtained ISO9002 1 certification, 1998 set up regional offices in Nanjing and Xi 'an, Kunshan and Beijing Packaging Material Factory obtained ISO 1400 1 certification,/kloc. In 2000, the management of Tetra Pak China moved to Shanghai, and the joint venture Tetra Pak Huaxin (Foshan) Packaging Co., Ltd. was established in 2002. In 2003, Tetra Pak Shanghai Pudong Processing Equipment System Center was established. In 2004, the second joint venture factory in Beijing was officially put into operation on September 23rd. In 2005, Tetra Pak 1000 filling machine settled in Hangzhou Weilijia. The new emblem of Tetra Pak Food Co., Ltd. "Tetra Pak Packaging, Guaranteeing Quality" was officially unveiled. In 2006, Tetra Pak Packaging (Beijing) Co., Ltd. increased its capital by 30 million euros and doubled its production capacity. In 2007, Tetra Pak's most advanced design conversion center in the world settled in Tetra Pak Packaging (Hohhot) Co., Ltd., a wholly-owned enterprise in Beijing, and established ultra-high temperature sterilization technology: Rubin, founder of Tetra Pak, opened the national market of dairy enterprises. Dr rausing once said a maxim: "the savings brought by packaging should exceed its cost." Packaging has made great contributions to global food safety, nutrition and human health. If there is no packaging, more than 50% of liquid food will not be delivered to consumers because of deterioration or pollution. Pasteurization has been regarded as a major breakthrough in food science since Pasteur invented pasteurization in the middle of19th century. With the emergence of aseptic processing technology and packaging in the 1940s, it brought another revolution to food science. From 65438 to 0989, the instant ultra-high temperature aseptic processing technology was praised by the American Institute of Food Technology as the most important achievement of food science in the past 50 years. Tetra Pak is a pioneer in aseptic packaging and processing technology. Instantaneous ultra-high temperature sterilization (UHT) refers to heating the product to a high temperature (such as milk to 137 degrees Celsius) for only 4 seconds in a closed system, and then rapidly cooling it to room temperature. Combined with advanced aseptic packaging technology, this process can effectively preserve the nutrition and taste of dairy products or beverages. At the same time, the process from packaging material molding to product filling is carried out in the sealed sterile area of the same machine, which ensures safety and hygiene and saves space. Aseptic processing technology and packaging make the product have a long shelf life at room temperature, which is helpful to transport high-quality liquid food to distant places at low cost. It not only makes the food production process more reasonable, but also shortens the storage period and provides consumers with more convenience and choices. The uniqueness of china dairy market lies in transporting a large number of fresh and high-quality milk sources produced in North China such as Inner Mongolia to a broader South China market. Tetra Pak provides technical solutions suitable for long-distance transportation, convenient storage and long-term preservation. Tetra Pak's packaging is trusted by customers and consumers because it ensures the safety, nutrition and freshness of food and brings great convenience to the storage and transportation of merchants and the use of consumers. High-quality products and all-round services make customers feel value for money, which provides a strong guarantee for the safety and profitability of customers' products. Environmental protection In recent years, with the improvement of our living standards and the enhancement of health awareness, the demand for milk, juice and other beverages is increasing, resulting in more and more Tetra Pak being abandoned. However, because consumers don't know that tetra pak can recycle, they often throw away garbage bags. In fact, it is completely "resource dislocation." Through the treatment and processing of professional manufacturers, the abandoned tetra pak can produce a large number of recycled paper, floors, trash cans, clothes hangers, table tennis bats, trays and other daily necessities and industrial materials, which is not only conducive to environmental protection, but also produces good economic benefits. Tetra Pak is a six-layer composite paper package, in which about 75% of the ingredients are high-quality long fiber pulp, which is undoubtedly a high-quality raw material for recycled paper. In order to protect the living environment of human beings and with a high sense of social responsibility, Tetra Pak actively helps Tetra Pak to develop recycling technology. At present, a new industrial chain of waste composite paper packaging recycling from south to north is gradually taking shape, and professional recycling factories have been established in Shanghai, Hangzhou and Shenzhen. Recycling technology can be divided into three categories: 1. Hydraulic pulp recovery technology: separating pulp from tetra pak to produce recycled paper; The plastic and aluminum components in tetra pak are extruded into particles and become good raw materials for producing plastic products. 2. Wood-plastic technology: tetra pak itself contains high-quality paper fiber, aluminum and plastic, and it is made into wood-plastic products by crushing and extruding, which makes the best use of everything and has low cost. Indoor furniture, outdoor gardening facilities, industrial trays, etc. , popular and well received. 3. Color music board technology: waste tetra pak is directly crushed and hot pressed to make color music board. Color music boards can be made into many products, especially garbage cans, which are beautiful and durable and have low cost. However, the general problem faced by recycling manufacturers now is the lack of enough waste tetra pak raw materials, and the production line is still in a state of "not enough to eat". Therefore, it is an urgent problem to publicize Tetra Pak's recycling knowledge, cultivate recycling habits and establish a convenient recycling system, and it is also a long process that requires the joint efforts of manufacturers and society. Therefore, in line with the social responsibility of protecting the human environment, Tetra Pak and Youth Daily jointly hosted the "Recycling Tetra Pak, Happiness and Environmental Protection" prize-winning recycling public welfare activity in May 2005, calling on consumers to actively participate in Tetra Pak recycling, establish good recycling habits and make contributions to environmental protection. Since September 2006, Tetra Pak has supported Beijing United Open Source Renewable Resources Recycling Co., Ltd. to train community scavengers and carry out recycling work in more than 100 communities with the help of standardized and large-scale recycling networks. In just four months, the recovery has rapidly increased to more than 50 tons.