The first part is structure sketch, light and shadow sketch, sketch, design sketch and outdoor sketch.

Color principle, color collocation, design color, tone draft training, color long-term operation

The second part is Photoshop CS2:Photoshop operation basis, image optimization processing, classic example analysis and production.

Illustrator CS2: Advertising signboard making, light box advertising, clothing advertising design, corporate logo design, business card design.

IndesignCS2: professional typesetting tools, printing related knowledge, advanced typesetting skills of books and newspapers.

Acrobat7.0: a professional electronic document tool, which can realize the conversion between any documents and the generation and conversion of PDF documents.

Coreldraw 13: Packaging box design, production of leaflets, posters and business cards, design of products and commercial advertisements and business cards.

The third part is Photoshop Advanced: explaining the application of poster design, packaging box design, CI design, product advertising design and post-processing.

Advanced illustration: advertising illustration production, vector description, role mapping production, advertising creative draft, prepress production skills, etc.

The fourth part Dreamweaver8.0: Web page typesetting and production; Introduction to html & CSS; Website management and maintenance, uploading and downloading; case analysis

Flash8.0: art design, web page color matching; Production of CI, LOGO and banner; Common Web Animation and Web Layout

Fireworks8.0: design and analysis of classic web animation, advertisements, headlines and greeting cards; Brief introduction of MTV production and interactive website

The fifth part is plane composition, three-dimensional composition, color composition, color design, font design, layout design, plane creativity and poster design.

The sixth part is advertising design (CI planning), VI design, printing design, packaging design, book binding design, visual guidance design, TV advertising script design and software integration.

Engaged in graphic design, photoshop, Coreldraw, Illustraor must be mastered. These three softwares can be mastered by self-study, downloading tutorials and making examples by yourself. The basic graphic design is Photoshop and Coreldraw. To be a designer, you must learn four softwares, Photoshop, Illustrator and Indesign Acrobat, as well as design softwares commonly used by advertising companies, such as Photoshop, Illustrator, PageMaker, Freehand and CorelDraw.

1. Logo design (logo design, trademark design)

2.CIS design and VI design (enterprise identification system design)

3. Advertising design, advertising creative design

4. Poster design and DM design (flyer design)

5. Sample design, brochure design and photo album design.

6. Loushu design and annual report design

7. Assembly design

8. Book illustration, greeting card design and invitation card design.

9. Layout of newspapers and magazines

10. Various printed matter designs, etc.

Common graphic design software

Graphic design software has always been a hot application field. We can divide it into two parts: image drawing and image processing, such as modeling drawing software, rendering software, image processing software and prepress assembly software. Here is a brief introduction to some commonly used software in this area:

1、AutoCAD

AutoCAD is a well-known graphic design software, which first appeared at the Comdex conference in 1982. Because of its excellent performance, AutoCAD is known as a general computer-aided design software, which is widely used in many graphic and three-dimensional design fields such as architecture, electronics, machinery, advertising, decoration, clothing and so on. At present, it has become the de facto drawing standard and the most occupied CAD software in the field of engineering drawing. At present, AutoCAD can be used on multiple platforms, such as 12.0 version of DOS platform, 14/2000/2002/2004/2005 version of Windows platform and UNIX version of workstation.

AutoCAD is extremely open and extensible, and the software provides powerful secondary development means, such as Visual lisp, C++, ARX, Microsoft Visual Basic for Application (VBA) and so on. , so that AutoCAD users can greatly expand the functions of the software, and can greatly apply other third parties to develop new functions.

2、3D Studio Max

Making three-dimensional animation is a wide-ranging topic. To some extent, the creation of three-dimensional animation is somewhat similar to the use of sculpture, photography, set design and stage lighting. As a professional work, there are at least three steps: modeling, animation and drawing. In the era of DOS operating system dominating the world, 3D animation design is still far away from ordinary users. 3D Studio is one of the few 3D software that can run stably under DOS. After Windows replaced DOS as the mainstream operating system of desktop PC, Autodesk Company lost no time in launching 3D Studio Max (commonly known as "3DS Max"). With the rapid development of computer hardware, it is no longer just a dream to make 3D animation on personal computers.

3D Studio Max is the most widely used 3D modeling, animation and rendering software on PC platform at present, which is widely used in animation fields such as advertising, game design, film and television post-production. The latest version integrates many professional tools or plug-ins that used to be used only in movies, games and 3D design.

CorelDraw

CorelDraw is a graphic design software introduced by Corel company, which integrates vector graphic design, printing and typesetting, text editing and high-quality graphic output. CorelDRAW is deeply loved by graphic designers. At present, CorelDRAW is widely used in advertising production, book publishing and other aspects. Software with similar functions are Illustrator and Freehand.

The latest version of CorelDRAW Graphics Suite can provide users with powerful tools to save time by reducing some clicks and steps in work. It also integrates three graphic programs, some general tools and public programs. The new suite includes CorelDRAW 12 for illustration, page layout and vector drawing. Corel PHOTO-PAINT 12 is used for professional digital imaging, and Corel R.A.V.E.3 is used for creating dynamic graphics.

4、Adobe Photoshop

This software of Adobe Company in the United States has always been a giant in the field of image processing, and has been widely used in publishing and printing, advertising design, artistic creativity, image editing and other fields. The latest version breaks through the limitation that Photoshop products pay more attention to graphic design in the past, and greatly strengthens and breaks through the support function of digital darkroom. For example, the repair brush can easily eliminate dust, scratches, spots, wrinkles and so on in the picture. But also can keep the shadow, illumination, texture and other effects in the image at the same time. Innovative functions enable users to design faster, improve image quality and manage files with professional efficiency.

However, in order to prevent piracy, Photoshop CS has added a controversial activation technology similar to Windows XP. Users can only use it normally after online activation, otherwise they can only use it for two days.

5, unarmed

Freehand is a convenient vector drawing software, which can meet the needs of users at different application levels. Together with Flash and FireworksPagemaker of Macromedia, it is called "Three Musketeers of Web Making", which can provide all the tools needed for the perfect transition from design concept to design, production and publication in a streamlined graphic creation environment. Moreover, all these operations are completed on the same operating platform. Its greatest advantage is that it can give full play to people's imagination and always guide the whole drawing with creativity first. At present, it has been widely used in printing and typesetting, multimedia, web page making and other fields.

6、Adobe Illustrator CS

Adobe Illustrator V11is a powerful and perfect drawing software package, specially designed for output and web page making. This professional drawing assembly has become a powerful vector drawing tool and a complete PostScript output, which is closely integrated with Photoshop or other Adobe family software. This software defines the future of vector graphics, and provides a breakthrough, creative choice and powerful tool for you to publish art works on the Internet, printed matter or anywhere. Version 10 has added new drawing and automation advantages, such as arc, rectangular grid and polar grid tools. Increase the flexibility and identification of editing (editing the main object or image copy). You can use brushes and other creative tools on the toolbar, such as merging and data-driven coordinates, to help you create templates that link to the database. The new Illustrator also provides more network production functions, including image cropping and support for SVG enhancement.

7. Maya

Maya is the world's top three-dimensional animation software produced by Autodesk Company in the United States, and its application objects are professional movie advertisements, character animations, movie stunts and so on. Maya has perfect functions, flexible work, easy to learn and use, high production efficiency and strong sense of reality, and is a high-end production software at the film level. It is a production tool that producers dream of. Mastering Maya will greatly improve production efficiency and quality, adjust simulated character animation and render movies.

Maya integrates the most advanced animation and digital special effects technology of Alias/Wavefront. It not only includes the functions of general 3D and visual effects production, but also combines the most advanced modeling, digital cloth simulation, hair rendering and motion matching technology. Maya can run on Windows NI and SGI IRIX operating systems. Maya is the first choice among the tools used for digital and 3D production on the market at present.

8. Adobe Premiere, a nonlinear editing software

A commonly used video editing software, introduced by adobe Company, is now commonly used in 6.5, Pro 1.5, 2.0 and other versions. It is a software with good editing quality and compatibility, and can be used together with other softwares introduced by Adobe. At present, the software is widely used in advertising production and TV program production. Its latest version is Adobe Premiere Pro CS4. ..

9. Page Builder

PageMaker was introduced by Aldus in 1985, and was one of the companies that founded the concept of desktop publishing. When it was upgraded to version 5.0, it was acquired by Adobe in 1994.

PageMaker provides a complete set of tools to produce professional and high-quality publications. Its stability, high quality and changeable functions are especially favored by users. In addition, some new functions added in version 6.5 enable us to publish our works in a diversified and productive way through printing or the Internet. In addition, in version 6.5, it provides quite a few new functions for using Adobe Photoshop 5.0. PageMaker is just like Adobe Photoshop, Adobe Illustrator and other Adobe products in interface and use, which makes it easier for us to use Adobe products. Most importantly, it is the best way to put pictures in PageMaker's publications. Putting pictures through links can ensure the clarity of printing, which is particularly important in color printing.

Finally, the most important thing about graphic design is that creative software is just a tool to realize your ideas.