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How to Cultivate Employees' Sales Skills
Staff management, so that their work potential to the extreme, the following experience for reference:

1, control the wastage rate

Any shopping mall will face the problem of the loss of sales staff. The nature of employees' work and some age restrictions are the reality of the turnover of salespeople, but the high turnover rate of salespeople will have a great impact on sales. As a manager of a shopping mall, we should fundamentally improve the quality and working mentality of salespeople, convey the corporate culture of the shopping mall for them, make them have confidence and trust in the shopping mall, and really make them feel like a member of the enterprise, thus ensuring the stability of salespeople.

2. Because people create jobs.

The business adjustment of the shopping mall is inevitable, and the personnel will change appropriately at this time. When adjusting, we should stabilize the salesperson's mentality and recommend a new counter to avoid the salesperson's worries. At the same time, it is also a process of constant adjustment to make an effective personnel combination so that a counter can be properly staffed in management and sales.

3. Make money with harmony and implement humanized management.

The service standards set by the store for the sales staff must be observed, and the principles should be strict and strict, so that the whole team can be orderly and standardized, such as daily attendance, submission of various reports, and on-site labor discipline. , and must be implemented in accordance with the employee management system, and the punishment should not be soft; On the other hand, salespeople are ordinary people, so we should pay attention to their ideological trends. The emotions of salespeople directly affect their enthusiasm for sales, so we should help and care for salespeople who have difficulties in life, reflecting the humanization of management.

There is an example: there is a well-known brand in the shopping mall, and the brand management of the manufacturer is very standardized. In shopping malls, performance, image and management are typical. The clerk at the counter is also a little superior, and is often affirmed and not easy to accept criticism. One of the shop assistants has always done a good job in work attitude and sales performance, and also cooperated with the manager, but he is a little stubborn. Once, he was punished by the supervisor for a small mistake. She's a little bitter. Although she cooperated with the management, she showed extreme reluctance and some resistance. It happened that a few days later, she was ill in the hospital and her family were away. The supervisor came to see her in person to buy nutrition, which made her feel very moved. She has made great changes in her future work.

4. Appropriate use of incentives

Shop assistants will feel a sense of accomplishment if they stand for more than six hours every day. No one wants to fall behind. If a store manager only uses punishment, it is undoubtedly a supervisor. Appropriate incentives will make people accept from the heart and do better. For example, at the morning meeting, when criticizing, you can only talk about phenomena, but you can't mention names. People who make mistakes must know that they are talking about themselves and be moved. It is best to call the roll when praising, which will have a good effect.